Rating
4.4
286 reviews
Categories
4
Founded
2006
Employees
210
Funding
25.2M
Private Equity
Celtra is an award-winning platform designed to empower brands, agencies, and media platforms. It brings together intelligent production, personalization, and seamless activation to support the creation and delivery of digital advertising at scale. Within a single system, teams can produce and adapt creative, develop rich media and video ad experiences, and manage trafficking across environments. Powered by AI and automation, Celtra helps organizations streamline operations, maintain control, and improve how creative and ad experiences contribute to campaign performance across channels and markets. The platform is used by global brands and media operators such as Spotify, Adidas, Bloomberg, and Hearst to manage complex creative demands and drive more effective advertising outcomes.
Ad spend / mo
$0
0 paid keywords
Paid visits / mo
0
Organic keywords
756
Organic visits / mo
533
SEMrush reports no paid spend for this domain, but Google confirms 100 ad creatives- a paid channel SEMrush's panel misses.
Creatives run
100
as 55 SAS
Active now
10
last 14 days
Advertising since
Nov 2024
1.5+ yrs running
Last seen
today
still active
Running 24 ads on LinkedIn as Celtra - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across AI Ad Creative Generation Platform advertisers - the validated angles to copy. See the niche →
(286 reviews)
Pros: Ça vient apporter un de plus en facilitant les créations
Cons: Ne répond pas toujours à toutes les attentes
Ezeckiel M. · Journaliste · Broadcast Media · November 24, 2023
After 5 years using Celtra as our main tool to develop Digital ads, we still find it as a powerful as the first day. The creative and publish process is easy and very complete.
Pros: Celtra is a powerful tool for creative and publishers at the same time is super intuitive.With a great learning curve the tool is ready to create and publish almost any kind of digital ad you could think, with a huge variety of tools, presets and features that makes easy a lot of complex tasks.Plus the support service is the best, always there and helping you on each issue you could find.
Cons: Probably the keyframe animation could be improved.
Carlos C. · Director · Graphic Design · October 30, 2023
Pros:
| Category | Page | Rank | Placement |
|---|---|---|---|
| AI Marketing Tools | 1 | 1 | Ad |
Domain confidence 98%
🎮 Gamified ads drive performance. Here’s the breakdown: 👥 They deliver an 8.2% engagement rate - 5x higher than av…
How do you scale locally without overwhelming your creative team? 🫨 More markets, more formats, more languages, the sa…
QR codes in CTV are booming! 📺 📈 5.2x growth in scans year-over-year 📈 2.2x more CTV campaigns using them (compared…
Siemens improved campaign performance across global markets with Celtra’s Creative Automation. ⚡️ By automating creativ…
Ads that make people stop – and stay. mplus used Celtra’s Catalogue Browser to turn simple product ads into swipeable, …
Better creative leads to better programmatic results. 📈 Celtra partnered with The Trade Desk and Backbone Media to sho…
Cons: I would prefere an easier way to integrate the software with different businesses
Paola A. · Manager · Arts and Crafts · September 14, 2023
Pros: The platform enables groups of individuals from various departments and outside collaborators to have access to their own original,
Cons: For tiny organizations or those with tight budgets, the pricing structure could be a turnoff.
Anonymous User · Graphic Designer · Information Technology and Services · June 16, 2023
Celtra Creative Automation can still help firms develop high-quality digital advertising swiftly and efficiently. Businesses should use the free trial and seek alternatives if the cost is too expensive to maximise the platform. Before committing to the platform, firms should analyse its limitations and seek other creative automation solutions.
Pros: Celtra Creative Automation speeds up digital advertising creation the most. Creative automation lets advertisers swiftly generate high-quality ads for all digital media. Celtra's cloud-based technology makes project collaboration easier. Users can track their success with thorough metrics.
Cons: Despite the many benefits of Celtra, there are some drawbacks to consider. The subscription costs for Celtra can be quite expensive, especially for small businesses. Additionally, the platform does have some limitations, such as a lack of support for animation and video.
Pritam M. · Graphics Designer · Graphic Design · February 18, 2023
Pros: Gran aplicación para el desarrollo de creatividades display además de análisis de sus datos. Ofrece una gran cantidad de información muy útil a nivel profesional
Cons: A veces puede ser difícil entender como encontrar cierta información o como utilizar algunas funcionalidades
Anonymous User · digital traficker · Apparel & Fashion · January 8, 2023
Good tool to use when working and the times when there is a fault, the customer service is on hand to troubleshoot.
Pros: User interface is nice and clean. Particularly like the sidebar options which is great for navigating and searching.
Cons: Loading time can sometimes take a while - whether it's logging in or loading creatives. As with relying on API connection, sometimes this causes linking of platforms to not work. Troubleshooting this could be helped if feedback message is given after error - to indicate which platform is at fault.
George T. · TAAG Manager · Marketing and Advertising · September 12, 2022
Great.
Pros: Easy setup and cross-platform compatibility. Analytics and ways to optimise the campaign workflow are really great.
Cons: You still need a lot of designer experience to make pixel perfect ad experience. Being used to Adobe graphic design tools is definitely a plus when setting up the creative part of campaign.
Simon S. · Head of programmatic · Marketing and Advertising · September 6, 2022
Overall great platform once you really understand it. Use it daily for work and it's really one of the best offerings around.
Pros: Majority of celtra is easy to use compared to other softwares. Unlike other softwares, you are easily able to scale your content in a variety of ways that save you time and money
Cons: There are limitations and certain features that are lacking. Over the past 2 years there have been many improvements which is encouraging.
Anonymous User · Automation Engineer · Marketing and Advertising · September 5, 2022
Overall, the campaign execution is pretty straight forward and easy to setup.
Pros: it helps to minimize too much time spend on troubleshooting.
Cons: Not all ad formats have been incorporated and sometimes change of backend without our knowledge affects creatives that are already running which we only discovered when someone happened to notice it
Vivien T. · Digital Campaign Specialist · Broadcast Media · September 5, 2022
Pros: The option to pull so many different kinds of engagement metrics.
Cons: Difficult to piece together custom metrics that are found in separate creative report.
Maria B. · Senior Account Manager · Marketing and Advertising · September 2, 2022
Designing great creatives with ease for our clients. The reporting is also great for analysis and optimization which is key for a successful campaign.
Pros: Celtra is dynamic company that is improving every day. They have also an amazing support team.
Cons: Nothing I can think of. Celtra was always helpful to us wherever they can.
Ilker G. · Founder · Online Media · September 1, 2022
It's easy to use. I recommended this for display ads animations and mobile games.
Pros: Easy to use. Great for beginners. Lots of advance components to use.
Cons: The timeline animations. Workspace seems a bit small.
Ryldon S. · Rich Media Developer · Information Technology and Services · August 31, 2022
Pros: The product is extremely easy to get used to, onboarding fellow colleagues has been very smooth and easy!
Cons: I did send an email to a celtra representative and waited an abnormally long time (a week) to get a response, although it was helpful it just took a lot of time.
Cassandra G. · Social Senior Analyst · Marketing and Advertising · August 31, 2022
Pros: Celtra is the useful tool to convert your design files into multi-marketing design. Once you plan out the design process in Celtra, you could easy to do your design without any headache. Overall, it’s a good tool for multi-languages assets in a quick turn-around time.
Cons: There are a lot of room for these types of new software. Celtra is really good for static assets. However, as a motion designer, I wish there are more function to support animation and video in Celtra.
Shwenn C. · Senior Motion Designer · Marketing and Advertising · August 31, 2022
Pros: It is easy to use and the Celtra team is always supportive and quick to answer questions
Cons: Reporting tool crashes/freezes occasionally
Claire R. · Account Manager · Telecommunications · August 31, 2022
Pros: This is one of the most useful and most easy to use tools when it comes to managing creatives for big business advertising.
Cons: There should be integration with all tech partners and all ad servers in the market. There is still few platforms which still cannot be integrated with celtra.
Mridul R. · Sr Manager - Technology & Measurement · Marketing and Advertising · August 31, 2022
They team are always extreamly helpful
Pros: There is very little that Celtra is able to deliver on. It really allows users to push the creative boundaries
Cons: Due to the complexity of its capabilities, onboarding can be a lengthy process
Gina M. · Head of Creative · Marketing and Advertising · August 31, 2022
Compared to other softwares I used at other companies, Celtra is very intuitive: it allows us to do dynamic creatives and there’s an ability to apply tune in schedule.
Pros: Celtra house a good chunk of creatives. With the ability to dynamically update, my team is able to rotate in new creatives on the backend without affecting the click set up.
Cons: Although this software is simple to use, it is not universal. Training is required for new hires. However it is very simple to use and any alerts of changes needed will be made in red.
Christine N. · Senior Campaign Manager · Marketing and Advertising · August 31, 2022
Pros: easy to work very fast api are good and easy to use
Cons: user interface, easy to use, camping hanging is very easy
Ankan Kumar G. · Celtra Developer · Animation · August 31, 2022
love it!
Pros: it's easy to use and has multiple capabilities, I love the animation components and other similar tools allowing the user to experiment with animation and design just as a designer would.
Cons: it's missing a few key features which I believe you are working on and a few customisations could be simplified/ make available for some of the custom-coded builds as a blog on how to build such units for designers.
Anonymous User · Interactive Art director · Marketing and Advertising · August 29, 2022
Satisfied
Pros: Ease of use. Great templates. Portability of software
Cons: Sometimes the gui can be hard to understand, since there is a lot of options regarding campains.
Matjaz M. · Photography, web dev · Photography · August 28, 2022
Pros: There seem to be good features that make scaling creatives quick and relatively pain free. Ability to add motion is a huge plus.
Cons: There's a bit of a learning curve. It doesn't seem to be a great option for building creative from scratch.
John B. · Designer · Information Technology and Services · August 26, 2022
We use it across teams on a monthly basis and all colleagues rate it highly
Pros: The product is easy to learn and provides a lot of great functionality. It enables our team to create ad formats with no knowledge of coding via the designer interface. In particular for creating rich media display campaigns with video embedded.
Cons: I used to love the Celtra Ad gallery showcasing examples of work. it seems to be no longer live.
Elaine K. · Head of Design · Media Production · August 26, 2022
Pros: Easy to build and implement creative/placements on ad servers
Cons: Easier reporting interfrace, templatized in respect to the parameters of a given unit
Donovan A. · Director of Ad Operations · Marketing and Advertising · August 26, 2022
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