Rating
4.7
122 reviews
Starting price
$31
Flat Rate
Categories
5
Founded
2010
Employees
73
Mouseflow is a behavior analytics platform used to optimize website experiences towards improving conversions. With Mouseflow, you get 6 types of heatmaps built automatically for all your pages to truly understand what gets your visitors' attention, where they click, how they move on your site, their geographical location, how far they scroll your page and a live heatmap revealing dynamic elements interaction.
Ad spend / mo
$1K
28 paid keywords
Paid visits / mo
136
Organic keywords
5,517
Organic visits / mo
8,746
Authority
50
12,627 ref domains
Creatives run
100
as MOUSEFLOW INC
Active now
100
last 14 days
Advertising since
Dec 2024
1.5+ yrs running
Last seen
today
still active
Running 24 ads on LinkedIn as Mouseflow - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across Digital Experience Analytics & Session Replay Platform advertisers - the validated angles to copy. See the niche →
(122 reviews)
Really good overall. used in my last organization. Introduced it to my team in the new organization as well
Pros: Easy of use and availability of numerous features. There are a lot of insights available which are really valuable for PMs
Cons: Session replay accuracy could be better. There are certain recordings which do not have proper videos due to unknown reasons.
Pankaj J. · Product Manager · Information Technology and Services · November 11, 2025
$8f
Pros: Really easy to use, friendly customer support, easy account setup. The reports are always available, up to date and can be donloaded easily.
Cons: So far, all good. I really have nothing that made me dissatisfied about the customer support. The tool is so easy that doesn't require any technical knowledge to be used.
Luciano Antonio B. · Operations Manager · Consumer Electronics · November 6, 2025
| Category | Page | Rank | Placement |
|---|---|---|---|
| Product Analytics | 1 | 9 | - |
| Heatmap | 1 | 12 |
Domain confidence 100%
| Keyword they bid on |
|---|
| CPC |
|---|
| Pos |
|---|
| % budget |
|---|
| Landing page |
|---|
| mouseflow | $10.33 | 1 | 63.9% | mouseflow.com/ |
| web session recording | $26.25 | 1 | 4.3% | mouseflow.com/platform/mouseflow-ai/ |
| sentry session replay | $7.10 | 1 | 3.5% | mouseflow.com/platform/mouseflow-ai/ |
| ai recording transcription | $6.19 | 1 | 2.0% | mouseflow.com/platform/mouseflow-ai/ |
| ai recorder and note taker | $3.79 | 1 | 1.8% | mouseflow.com/platform/mouseflow-ai/ |
| datadog session replay | $10.14 | 2 | 1.6% | mouseflow.com/platform/mouseflow-ai/ |
| web site traffic | $3.20 | 3 | 1.6% | mouseflow.com/platform/session-replay-tool/ |
| mouseflow pricing | $14.50 | 1 | 1.1% | mouseflow.com/ |
| ai record lecture | $3.27 | 1 | 1.1% | mouseflow.com/platform/mouseflow-ai/ |
| heatjar | $9.88 | 6 | 0.7% | go.mouseflow.com/mouseflow-vs-hotjar |
| user flow journey | $6.52 | 1 | 0.5% | go.mouseflow.com/mouseflow-journey-analytics |
| ai notes recording | $4.98 | 1 | 0.3% | mouseflow.com/platform/mouseflow-ai/ |
| ai note tracker | $4.10 | 1 | 0.3% | mouseflow.com/platform/mouseflow-ai/ |
| recording ai | $2.89 | 2 | 0.2% | mouseflow.com/platform/mouseflow-ai/ |
| otter.io pricing | $1.52 | 1 | 0.1% | mouseflow.com/platform/mouseflow-ai/ |
Customer Feedback Survey - Start free trial
Mouseflow: Improve customer satisfaction & loyalty using our targeted website surveys.
https://www.mouseflow.com
Session Recording Ai - Try Mouseflow for free - AI Highlights Drop-Offs
Mina AI: Understand user behavior at scale with AI integrated directly into session replay. See...
https://www.mouseflow.com
Website Visitor Tracking - Try Mouseflow for free
Stop guessing, see what users do, and improve journeys with Mouseflow Session Replay Tool. Watch real sessions, spot friction, and fix UX...
https://www.mouseflow.com
Session Recording Ai - 14 days free trial. Start now
Mina AI: Understand user behavior at scale with AI integrated directly into session replay
https://www.mouseflow.com
Website User Journey | Try Mouseflow for free
Visualize user flow UX & optimize with real user journey tracking insights from Mouseflow. Identify UX friction across user journeys and optimize flows with real behavioral data. Try for Free. 4.6 out of 5 G2 Stars. Types: Click heatmap...
https://go.mouseflow.com › journey › analytics
Nicht jeder Nutzer geht, weil etwas kaputt ist. Manchmal sind sie einfach nicht überzeugt. 😒 Mouseflow hilft Teams zu …
Die größten Abbrüche passieren kurz vor dem Kauf. Mouseflow hilft dir zu sehen, wo Unsicherheit den Checkout unterbricht…
Reibung ist leicht zu übersehen. Bis du sie wirklich siehst. 👀 Mouseflow hilft Teams, Probleme frühzeitig zu erkennen,…
Nutzer gehen nicht immer, weil etwas falsch ist. ☝ Manchmal sticht einfach nichts heraus. Mouseflow hilft dir zu sehen,…
Nutzer erkunden, weil etwas ihr Interesse geweckt hat. 🧐 Mouseflow hilft dir zu sehen, wo dieses Interesse nachlässt u…
Nutzer gehen nicht immer, weil etwas falsch ist. ☝ Manchmal sticht einfach nichts heraus. Mouseflow hilft dir zu sehen,…
Overall, Mouseflow has been a game changer for understanding customers’ journeys. It provides clear, visual insights into user behavior that help us continuously improve website performance and conversion rates. It’s a must-have tool for any team serious about data-driven optimization.
Pros: Mouseflow makes it incredibly easy to understand user behavior with its session replays and heatmaps. The ability to watch real user interactions helps pinpoint issues that analytics alone can’t reveal. It’s intuitive, quick to set up, and integrates well with other tools. The funnel and form analytics features are especially helpful for identifying conversion drop-offs and improving UX.
Cons: Some of the filters and segmentation options could be more advanced to make data analysis faster. The dashboard can feel slightly cluttered when handling multiple projects, and session recordings occasionally take a bit to load. Pricing also scales up fairly quickly as traffic increases.
Stacey N. · COO · Marketing and Advertising · November 6, 2025
Honestly, a super smooth experience so far. I've been using it for 2 years, it just works and it's easy for anyone to get started. I recommend it to everyone.
Pros: I love how easy it is to navigate analytics across different pages and funnels. I especially love how I can have an interactive mode on my website, and add new tags - so much easier than Google Tag Manager.
Cons: The fact that I can't connect multiple websites together. I want to be able to see how my users are going from website 1 to website 2 when using custom apps.
Yasmin B. · Product Manager · Health, Wellness and Fitness · November 6, 2025
Great, can't do effective conversion rate optimization without it. I've used many analytics tools over the years, and this is one of my favorites!
Pros: I love how much insight MouseFlow provides (especially click and attention maps), how easy it is to use, and how fast the UI is.
Cons: I haven't found anything that I dislike. Of course, being able to add more sites at the same pricing tier would be a welcome addition. :-)
Stephen J. · Digital Marketer · Marketing and Advertising · November 4, 2025
It made us aware that users weren’t seeing an important feature that was below the fold. After adjusting the layout, engagement picked up in a matter of days.
Pros: I enjoy being easily able to replay sessions to see where the user falls off or notices a hitch in progress. It’s more actionable than simple numbers in Google Analytics.
Cons: Scrolling through recorded history can be a drag. I wish there were smarter ways to surface the ones that truly matter without having to tag everything manually.
Miles H. · Product Analyst · Business Supplies and Equipment · July 14, 2025
Pros: Gibt neben den klassischen Tracking-Methoden nochmal einen echten Mehrwert.
Cons: User interface ist manchmal nicht ganz übersichtlich bzw. verständlich.
Anonymous User · Social Media Manager · Public Relations and Communications · June 6, 2024
Pros: Easy to use, intuitive and simple interface
Cons: Not sure I've found anything yet I dislike
Chris D. · Director · Automotive · April 4, 2023
Pros: I love mouseflow it gives interesting data
Cons: Sometimes confusing to analyse the data...
Nadia N. · Coach · E-Learning · March 28, 2023
We were able to identify how users were misusing a form, and change the form to make it harder for them to make mistakes. I'd have had a neutral to good experience, if they hadn't insistent on refusing a reasonable request to refund us for a month of service we didn't intend to use.
Pros: It recorded the user sessions without any major obstacles
Cons: Leaving Mouseflow, we canceled on the first business day after they upped the charge. They refused to refund us due to 'policy' after we paid them over 1400 on the platform over that time. Seemed shortsighted.
George F. · Owner · Internet · March 22, 2023
Pros: Mouseflow permet une analyse approfondie de la navigation des utilisateurs sur un site web, offrant ainsi une vue détaillée pour améliorer l'expérience utilisateur.
Cons: Mouseflow peut parfois enregistrer des données inutiles, ce qui peut rendre difficile la recherche et l'analyse de données pertinentes pour améliorer l'expérience utilisateur.
Anthony B. · Consultant SEO · Marketing and Advertising · February 10, 2023
Pros: Une interface simple et épurée, la facilité de mise en place (5 minutes avec un outil de tag management), le prix
Cons: Un peu limité comparé à certains concurrents du marché en termes de fonctionnalités
Mante J. · Consultant analytics · Marketing and Advertising · February 6, 2023
I can easily record website visitors and I can use this data for increasing conversion rate.
Pros: It allows me to track mouse movement, click activity, and scroll behavior on a website when a visitor enters our site. This tool allows me to make wise judgments based on actual activity, just like other heatmap and visitor tracking tools.This application offers heatmaps and visual analytic reports in addition to helping me increase usability and conversion rates. I may learn anything about our website visitors using this application.
Cons: A/B testing feature will be helpful. Overall I found this application useful for website monitoring.
Atour T. · Analyst · Research · November 2, 2022
Very easy to set up and other thinks like initial configuration can complete smoothly.
Pros: It enables me to view real-time recordings of visitor activity. It records every mouse movement, click, scroll, keyboard, and form submission.With immediate heatmaps, I can identify trends and increase conversions. Analyze how effective each page on our website is.I can use scroll heatmaps to see where visitors pay attention. Improve our website's performance and decision-making.
Cons: Its Mobile version features may be updated more. Like other platform, it some features may be updated say for example its free version may be upgraded.Screen recording in mobile device may be more smooth.
Rezaul k. · Data Analyst · Research · October 26, 2022
We have been using mouseflow from last 1 month and so far we are able to take some big business decisions becuase of the data we have received from mouse flow
Pros: Screen recordings are the icing on the cake when it comes to analyse the performace of the website
Cons: Little complicated to understand all the features. It can be more user friendly
Ankur S. · Sr.Manager · Hospitality · October 5, 2022
Sorting through a lot of data is hard, and the robust filters make it much easier to make sense of it all so I can increase my conversion rate.
Pros: I like how simple it is to set up Mouseflow. As soon as I get the product, I can look at how real users are acting. Which brings us to the next good thing about this tool for replaying sessions. It shows real behaviors, not fake ones. So, I can make better business decisions than when I only have hypothetical situations to go on. Also, with features like the mouse tracker and different heatmaps tools, I can record a wide range of user behavior from start to finish. With Mouseflow's ability to track clicks and mouse movements, I can see every web page you own in detail. Our dashboard shows even the smallest details of how users act.
Cons: But if we have more than one website, I'll have to upgrade from the Starter package because each plan limits the number of sessions I can watch in a month. If my site suddenly gets a lot more visitors, I might not be able to track their sessions if I have already reached the maximum number of views for my plan.
Mowshori K. · Researcher · Education Management · September 18, 2022
Love the software and it's really helped us scale.
Pros: Heat maps is one of my favorites. Easy to set up and use.
Cons: There really is not anything i dislike about this product.
Bart D. · Owner View 360 Marketing · Marketing and Advertising · May 29, 2022
Pros: Mouseflow is the most commonly used tool by website owners to check the mouse activities on their websites. It can track the mouse activity of the user who is on web pages like session replay/recordings, heatmaps, forms, etc. it helps in knowing that what our user wants.
Cons: Mouseflow is a pretty good tool. I like it very much it gives us analytics of users. Nothing to dislike about it.
Anonymous User · Technical Recruiter · Staffing and Recruiting · April 22, 2022
I've been using Mouseflow for many years -I moved to a new role in a new company and kept using it. I use it to analyse the customers that make leads within my website and understand what took them to do the spet to leave their data; and also to analyse those who didn't become leads and understand what I could improve within the website so they can become leads in the future.
Pros: Recordings of users interactions and general heatmaps. The first one helps me understand customers individually, while the second helps me understand general beahaviours.
Cons: I overall like everything about Mouseflow.
Sonia L. · Digital marketing manager · Real Estate · March 2, 2022
Pros: Love seeing the friction scores and heat maps. Highly recommend!
Cons: I really like all the features. It's really great for my shopify store.
Bonnie G. · Owner · Health, Wellness and Fitness · September 20, 2021
Best heatmap and website optimization tool i have used.
Pros: Ease of use and the recordings provided.
Cons: Slow at times. It takes quite some time to open a recording. wish it was faster
Anonymous User · Kefas · E-Learning · September 12, 2021
Pros: this tool is very easy to install and use
Cons: many bugs in recording, recordings not loading
Martin M. · sales assistant · Wholesale · August 31, 2021
Pros: I really like the simplicity of the recordings page. It gives me all that i need in a clean and fast way. I used smartlook too but the ui interface it was way to shiny and not productive. I really liked mouse flow
Cons: it could have been great if the paid version was a little bit cheaper. Or They have a speacial pricing for countries that has a week currency against us dollars
Safa O. · Senior Developer · Logistics and Supply Chain · August 26, 2021
good
Pros: easy to use, good data, help to see what the users do in the site
Cons: expensive, even with the free trial account, with only 500 credits
Fagner S. · marketing · Computer Software · August 24, 2021
Very easy to use and work with.
Pros: The recordings of visitors to my site. Also where there have been technical difficulties with the site. I use this to ask my web manager about things.
Cons: I'm not really sure how to do other things, but I'm not really selling anything on the site.
Kristin S. · Actress · Entertainment · August 24, 2021
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