Rating
4.9
22 reviews
Starting price
$67.95
Flat Rate
Categories
2
Founded
2008
Employees
0
Maximize direct bookings and simplify operations with our all-in-one website and reservation system designed for lodging. Our seamless online booking engine makes it easy for guests to book directly. Smart revenue management helps you optimize pricing, while our powerful channel manager syncs availability across Booking.com, Expedia, TripAdvisor, Airbnb, Google Hotel Ads, and more. The intuitive drag-and-drop calendar allows quick reservation updates and built-in guest communication tools automate confirmations and reminders. Group booking features make managing events and multi-room reservations effortless. Instantly update photos, text, promotions, packages, rates, and availability to keep your website current. Unlike generic booking engines, our customized platform is designed to support independent properties. Why settle for generic booking engines? Get a customized website and reservation system designed for independent lodging properties like yours.
Ad spend / mo
$0
0 paid keywords
Paid visits / mo
0
Organic keywords
165
Organic visits / mo
114
The shared messaging across Hotel Property Management System (PMS) advertisers - the validated angles to copy. See the niche →
(22 reviews)
It can be intimidating how much Innkeeper's Advantage allows the user to do. From changing the appearance of the website, changing rates and seasons, and creating reports, sometimes my head could spin with all the amazing tools they offer. But when I do feel overwhelmed I usually reach out and have instant help and if they are busy at the moment at least an email letting me know they are going to get to me as soon as they can.
Pros: A member of staff is usually available to help you whenever you need assitance and if they are busy they get back to you in a timely manner. There are so many tools to use and help make the day to day much easier. Booking events at our inn is even easier with a spot on the calendar for the event space. Overall, you get a lot for your money and you can add other features on if you desire to.
Cons: Sometimes it is overwhelming how much I am able to do with Innkeeper's Advantage, but [sensitive content hidden] always make themselves available to explain things or walk me through it so next time it makes sense.
Nicole S. · Innkeeper or General Manager · Hospitality · October 10, 2025
We searched numerous hotel reservation systems before deciding on Innkeeper's Advantage and could not be happier with our decision. Highly recommend them to any small hotel looking for a hotel reservation management system that is easy to use and continues to get better.
Pros: Innkeeper's Advantage is very user friendly and reliable. Their customer service is amazing and always simply a phone call or email away. We opened our boutique hotel in 2017 and have never had an issue with a reservation. Innkeeper's Advantage continues to add additional services to the reservation system and the reports we are able to use to manage and increase bookings have been amazing.
| Category | Page | Rank | Placement |
|---|---|---|---|
| Hotel Channel Management | 1 | 4 | Ad |
Domain confidence 99%
Cons: No cons whatsoever. The only recommendation I would have would be for Innkeeper's Advantage to open up a user page where all users could post ideas and suggestions they are using that might help their fellow hoteliers better their respective operations.
Paul M. · Owner · Hospitality · September 29, 2025
We are so fortunate to have found Innkeeper's Advantage as we were setting up a new B&B business. [SENSITIVE CONTENT] and her team bring together the right array of skills with in-depth knowledge of the field. Not only were they able to create our system as well as our website, they offered advice gained through their vast experience. Any questions or user error are met with immediate solutions, not matter when we call on them for help. Our business success is directly related to the work of Innkeeper's Advantage.
Pros: The reservation system is intuitive, easy to use, accurate. Everything I need from reservations, guest info, reports and payment to the website created for us is quickly and easily accessible.
Cons: The program is complete, providing everything we need to smoothly run a B&B. And customer service cannot be beat by anyone, anywhere!
Holly C. · Owner · Leisure, Travel & Tourism · January 23, 2022
Pros: They built our hotel website for us. I am pretty sure this is built using an opensource Drupal module.
Cons: It is really made for a B&B. Lists every room. Not possible to book a room type. Integration or reconciling cash was not really possible.
Jason B. · Owner · Hospitality · March 9, 2021
Pros: When I started, I knew nothing and was totally intimidated by the mountain of learning I needed to get started in this business. The training was so thorough, that I was armed with the basics and ready to go very quickly. This is so complete and user friendly. Everything I knew I needed plus everything I didn't know I needed that has made my job smooth, and efficient. I love that everything is monitored for me and kept safe. I love that the details of tracking the details, of reports such as sales, occupancies of each room and house , taxes, gift shop and gift certificates etc. are there at a click of a button. My favorite is the reservation process and calendar that never lets me down.
Cons: There are times that I couldn't figure out how to reverse mistakes of my own user errors, but the support is fabulous and always gets me up and going
Susie H. · owner/manager · Hospitality · January 7, 2021
We love it!
Pros: Integration was seamless, the interface is super easy to use once you get a training on it- not exactly intuitive but the customer support is quick and attentive and helps resolve issues promptly. Its visually very appealing and the graphic design team has a great eye. Very affordable and there's even an option for a monthly marketing package where the team writes blogs and posts on your behalf to keep the website at the top of the google search bars!
Cons: My only complaint is that I would like to have more access to updating header images/ text but I think that might open up a can of worms so perhaps it's best to let the professionals make the bigger changes to the website so I don't mess it up. An App to use Innkeepers on a smart phone would be stellar !
Elsa S. · General Manager · Hospitality · October 19, 2020
Our overall experience with InnKeeper's Advantage was akin to a family, never like a business. We've grown and with our growth, so have they, and their product features just get better every year.
Pros: Ease of use, professional appearance, prompt call back for service concerns, secure banking platform and easy to operate and pull reports from. We started with Innkeeper's Advantage back in 2011 and never looked back. From the day they rolled out their systems, their one-on-one training got us operational in 24 hours. They've adapted over the years by continually updating their back-of-house menus and reports. They've increased our cash flow and have us using a virtual collection system that has helped stay very liquid. Their support is second to none and take ownership of your concern the moment they are contacted. This service is the gold standard of Bed and Breakfast websites. We could not have been as successful as we were without our InnKeeper's Advantage!
Cons: At first, blocking rooms or making mass updates was clunky but since last year, they've make that task very easy...so by now, I can't think of any dislikes.
Joseph T. · VP · Leisure, Travel & Tourism · October 17, 2020
Pros: The product is easy for our guests to navigate. We have a high google response rate. The website looks fantastic and inviting. The customer service we receive is excellent. I feel very good about choosing Innkeeper's Advantage as our reservation and hospitality property management software and would highly recommend it to anyone.
Cons: I really cannot think of a con or an improvement.
Donelle J. · Owner/Manager · Hospitality · June 10, 2020
Due to circumstances beyond my control when I began managing the Inn there was no one available to teach or train me at the Inn itself. Innkeeper's Advantage answered all the questions I had and allowed me to learn how to manage the business thanks to the fantastic customer support and software itself working so well. I honestly could not have succeeded without them.
Pros: As the Innkeeper of a small boutique hotel I rely on using this software several times a day. Color codes and symbols help me very quickly keep track of payments, notes from guests and notes from staff to keep everything humming along no matter how chaotic life gets during high tourist season. The customer service at Innkeeper's Advantage is spectacular. Not only are any concerns addressed immediately, the tech support folks are patient and so often the issue was created by my ignorance and I never feel judged. Quite the opposite. Tutorials are offered at my convenience. The software creator listens and improves on the software often adding new features that create greater ease of use and for the little hotel I manage that leads to greater profits. I really am impressed with how well the software addresses the complexity of keeping track of reservations and payments. I love using the reports feature to help with book keeping. I honestly would be lost without this software.
Cons: Not really a con for Innkeeper's Advantage- with advanced features I need to make the time to have a phone tutorial with tech support. It is always more than worth the effort to make the time!
Maryann D. · Innkeeper · Hospitality · September 27, 2019
Our overall experience has been very positive. Their customer service is very responsive and helpful. They return calls quickly and work hard to resolve any issues. We feel like they are really interested in helping us to be successful.
Pros: The ease of making a reservation either via website, OTA, by phone. The ability to follow through with guests using follow-up letters and text messaging. Navigation using the control panel. The report generator is very helpful with budget management and planning.
Cons: Setting rates is a bit complicated. The learning curve is pretty steep.
Martha L. · Reservations Manager · Hospitality · September 17, 2019
I switched from another program where they were not willing to work with me and Innkeeper's Advantage made it very easy to get set up and started. I can call them at anytime and they have been there to help me. It is important to solve a problem immediately when it arises. Thanks so much.
Pros: The rep made it so easy for me to start using the Innkeeper's program. If I had any questions - no matter how off - she helped me through the problem.
Cons: The thing I like least I believe is having to pay for using gift certificates.
June M. · Owner · Hospitality · July 9, 2019
Since our property is so unusual, we have had to work out guest misconceptions with OTA travelers and Innkeepers has been right there to help me avoid bad reviews/cancellations - OTA cancellations are down from 50% in the first year to less than 20%. That is good results. Every step from website setup to getting through our first year, Innkeepers was there when I needed them to pull me off the cliff and set me on a good path where our business is growing and we are getting really fabulous reviews, which we know will build business year by year. Their integrity is unquestionable and there is so much value-added support that I am getting more and more independent as time goes by. I completely trust the advice and marketing I get from every person at Innkeepers and the website gets great comments all the time from our guests.
Pros: Unbeatable price Value-added support for my startup BnB to help us avoid marketing that does not bear fruit Accessible when questions arise Well-thought out applications that are intuitive i.e., the calendar Yield management system will make future business management a snap Reports exportable Marketing/SEO knowledge Gorgeous Website, easy to use for guests on all platforms Extremely stable (no downtime)
Cons: - It takes awhile to become fluent in the system since it is so robust. - Some guests struggle with the reservation system - it's maybe not so obvious that they have to start by entering the dates of stay to have the system work fluidly. - Every once in a while a guest will lose the last step in the reservation process - hard to tell if this is operator error or a loss of connection over a mobile phone or what. Typically they call me and a few minutes on the phone works it out - I've never had an instance where the reservation didn't book.
Katherine P. · Steward and Yurt Proprietor · Hospitality · September 26, 2018
Pros: It's taken us several years to find a property management system as efficient and cost effective as Innkeepers Advantage. It allows both us as property owners and the managers behind the screen so to speak the ability to control every aspect of their property. We can manage reservations, rate plans, reporting, emails, even taxes and more all from one place. Most recently we've been able to easily check-in and check-out guests with texting and by using our intuitive dashboard. We can even manage reservations with our drag-and-drop calendar. This kind of reporting allows us to get an overview of our property while also giving us the ability to dive into the details.
Cons: Living in Hawaii the 6 hours time difference is sometimes frustrating but other than that most problems are cheerfully resolved by the next day.
Susan H. · Owner · April 13, 2018
Pros: Very functional and user friendly I haven't been using this software for very long but can say that from what I have done with the software up to this point has been very self explanatory and pretty easy. I am not totally illiterate when it comes to computer software but this has been a little bit of a learning curve for me. Everyone has been so helpful and willing to take the time explaining my questions.
Cons: I really no not have any cons as of yet. I just started using this software about 4 months ago. I look forward to learning as I go.
Katy H. · General Manager · Hospitality · April 10, 2018
Pros: $7a
Cons: That I didn't develop it myself. When I am done with innkeeping, I hope they will consider allowing me to work for them! Yes, I'm serious about that!
Ryan M. · Owner/Innkeeper · March 29, 2018
Pros: It is easy for our guests to make their reservation online. The availibilty is shown in real time and there is no chance of double booking a room. Guests may add on many packages to their reservation. The system sends out customized confirmation, reminder and thank you emails, with the ability to send more if needed. Our site and booking engine link directly with OTA's, seamlessly. There is an option to create coupon codes for special discounts. Customer service is incredible! Our mobile AMP site is the bomb! Team are on the cutting edge of technology and are always striving to impliment new features that are of the utmost importance to their clients.
Cons: I can find no cons to using this software. Always addresses any concerns I have immediately.
Pam F. · Innkeeper · March 28, 2018
Pros: Our site is the now TOPS within the hospitality site offerings. It is user friendly and possibly the best designed site for owners to handle, manage and to add new elements and to grow as needed. The support and maintenance of your site, or to grow by developing additions to your site are easy for the basic user and explained and supported to anyone. I cannot give enough praise this company and it's staff.
Brad L. · Owner/President/staff · January 30, 2018
Pros: The Innkeepers Advantage team is amazing. With their help the reservation software was put to use in no time. The software has gone beyond my expectations on what it provides. OTA's can be channeled through the software. Fantastic!! The program allows you to be in control of changing the rates, blocking out rooms, offering coupons, apply discounts, run occupancy rate reports, tax reports and so much more. What a time saver this software has been. Thank you for making this transition easier than I could have imagined.
Peg J. · Owner · August 31, 2017
All the benefits of integrating different booking engines.
Pros: Ease in using. The way it integrates with our other partners and it is understandable. The navigation from section to section.
Cons: The smallness of the + you have to click on. As a 67 year old business owner, it is hard for me to see small print, even with my glasses.
Linda C. · Owner · June 15, 2017
Ease of use.
Pros: $7b
Al H. · B&B Owner · Hospitality · June 7, 2017
Pros: $7c
Joe G. · B&B owner · June 1, 2017
It has everything I have ever wanted or needed to run our Bed and Breakfast.
Pros: $7d
Philip W. · Owner · Leisure, Travel & Tourism · May 22, 2017
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