SpyFu

Pros: Organic and Paid data sets, both for own client base and competitor analysis. Trusted data and an exceptional snapshot of the digital landscape.

Cons: Some of the Paid Ads data is a little off. If my own data for clients is off then it leaves open to debate the accuracy of competitor data.

Pros: SpyFu est un outil qui vous facilite l'analyse et la comparaison de vos performances SEO à celles de vos concurrents. Il fournit des données détaillées et pertinentes sur les mots-clés, le classement des concurrents ainsi que sur leur stratégie de référencement. L'outil rend les données compactes et donc je comprends facilement les informations SEO reçues.

Cons: SpyFu représente certes une bonne plateforme d'informations marketing pour surveiller la concurrence, mais la recherche des données prend parfois du temps. Ce qui est quelque peu gênant pour l'utilisateur.

Pros: To gain insight into the market. Essential Tool for knowing your Market keywords and would recommend SpyFu for anyone in the marketing field.

Cons: UI and limitations with region searches.

Pros: Cost effective considering my currently limited need for this kind of thing.

Cons: That I will quickly outgrow the lack of accuracy/freshness of the keyword data. It's OK for now but once I hit full deployment it won't suit.

Pros: The competitor info. It was highly detailed and basically told you the actions they were taken. It allowed us to learn a lot from the high performers

Cons: It was tough to navigate at times. The reports where huge and you'd have to go tab to tab. The general summary wasn't good enough

Pros: 1. Helps with competitor analysis.2. helps one to create laser-targeted PPC campaigns with better ROI.

Cons: Abit expensive for newbie marketers; make it pocket friendly.

Pros: I like this amazing feature of tracking the competitors so that I can create my strategies and execute it perfectly.

Cons: I feel the availability of some important metrics like CTR and SERP position can be added here.

Pros: SpyFu is my go to tool for analysing the competitor's SEO. It is easy to use and comes with UI that is visually appealing. Really helpful to evaluating and comparing different site's on the basis of ranking keywords, ads etc.

Cons: There is limited data in the free version of the tool.

Pros: For the SEO perspective I highly recommend this software it is easy to use.. and allows searches with keywords..and also with a fairly affordable price

Cons: The price seems right and I don't find any other disadvantages

Pros: The keywords are really interesting it is a very good software for SEO very rich in features

Cons: No drawbacks for the moment in any case

Pros: It gives a seamless user experience while researching keywords. The platform helps you explore new keywords along with monthly volume and trends. The pricing is on the budget-friendly side. Other equivalent tools are costly.

Cons: There is nothing that I can think about.

Pros: SpyFu is really good at keyword tracking and performance metric dashboard. You can set your competitors to understand their performance. It is helpful to understand your organic performance with it's dashboard and helps you with reporting.

Cons: Backlink monitoring and competitor analysis are good but they should improve their feature to have more customers and proper data.

Pros: SpyFu is important tool for understanding SEO management and marketing strategy. It is easy to implement the tool for 3rd party integration and you can use it for keyword research.

Cons: SpyFu is helpful tool but it is important to have fresh data for SEO tools, SpyFu has it but they should develop it more.

Pros: I really enjoyed the transparency of the SEO and the straight forward access to backlink strategies. It has helped me so much when researching the market competitions. SpyFu was an essential asset for me when I first started my brand, and still very useful to this day.

Cons: There is not much to dislike about this software, except that the monthly subscription is slightly expensive.

Pros: It is easy to use SpyFu for SEO perpective to understand your competitors and marketing strategy. It gives smooth data and fresh one.

Cons: SpyFu is helpful tool for SEO, but it should has more feature for understand market analysis and SEO data.

Pros: One of the most useful features of SpyFu is its ability to locate longtail keywords and determine whether they are worth advertising for. If you use it correctly, it can save you a lot of time and provide your ideas for questions that people are asking with that phrase in their search query.

Cons: If the PPC data were a little more current, I'd be happy. The information looks to be a month out of date. A real-time view of what our competitors are up to would be great.

Pros: I own travel agency and Spyfu is especially useful for my PPC campaigns. The tool is great for looking at competitors Keywords. Additionally, it shows Organic search results as well. In addition, I am pleased to see they have their own strength - keyword research - rather than focusing on too many features at once.

Cons: My campaigns target international audiences, so it doesn't matter so much to me, but the only drawback of spyfu is that it does not have a local database for my country.

Pros: They've done a great job in making an affordable, effective tool. The amount of features you have access to, even without a premium subscription is mental. One of the best tools you can use, no matter if you're new to PPC campaigns, or if you have years of experience.

Cons: The data on some of the niche markets and low-volume keywords can be very limited. Other than that, there's not much to complain about.

Pros: SpyFu was our first foray into competitive analysis/tracking software. Setup and ongoing use are extremely simple. There's no tribal knowledge or tricks to the trade – what you see is what you get. There's huge equity there.

Cons: The feature set and really deep analysis doesn't stand up to Semrush and Moz. Those are far more expensive, but you end up graduating to them at a certain level.

Pros: I really love the way the app presents the common ranking keywords amongst the competitors and helps disovering unused keywords. Just amazing! The backlink analysis is also helpful.

Cons: Sometimes, we may get logged out of the account while performing certain tasks. It can be embarrassing at times.

Pros: The ability to do in-depth research on our clients' competitors allows us to recommend solid strategies to our clients that are affective in generating leads and fulfilling our responsibilities as their marketing partner. The keyword information is particularly helpful for planning out campaigns for SEO purposes.

Cons: The only thing I dislike about SpyFu is that sometimes the results of predicted PPC spend isn't accurate compared to the actual spend. We know that it's in the ballpark, but take it with a grain of salt.

Pros: SpyFU can discover, for which KWs a competitor ranks. I can get chart with all KWs, estimated clicks, estimated traffic worth, etc.

Cons: I do not trust 100% KW difficulty. I crosscheck KW difficulty with SemRush.

Pros: The research aspects of spyfu are great. You can do keyword research and acquire critical data that can be used to make informed decisions on your SEO/PPC campaigns.

Cons: The "campaign" setups are clunky and don't seem very user friendly. The keywords update at random times and after talking with support, doesn't update in real time.