Rating
4.7
456 reviews
Starting price
$49
Other
Categories
2
Founded
2012
Employees
65
Bókun, a Tripadvisor company, is the complete booking and channel management solution for extraordinary experiences. The only booking system you’ll need to manage, sell, and grow your experiences. Bókun is the how to your wow - tech built for experience operators and resellers who want to focus on guest experiences, not get lost in admin. One platform. Every tool. From booking widgets that boost direct bookings, an engine for instant online sales, a Marketplace of 2,600+ OTAs and resellers, seamless channel control, website builder, and reporting. All set to boost bookings and strip away admin headaches. ✅ Stop juggling systems. Run everything from one dashboard. Save up to 200 hours/year. ✅ Bookings sync instantly so you avoid double-bookings and admin frustration. ✅ Scale your business with 2,600+ resellers, including 70+ global OTAs, smart reporting to spot new opportunities, and flexible channel control. Claim your two week free trial (no credit card required) at: bokun.io
Ad spend / mo
$2K
10 paid keywords
Paid visits / mo
333
Organic keywords
2,206
Organic visits / mo
2,320
Authority
41
7,668 ref domains
Creatives run
100
as GORI LAURA GIUSEPPINA
Active now
90
last 14 days
Advertising since
Aug 2022
3.5+ yrs running
Last seen
today
still active
Running 23 ads on LinkedIn as Bókun, a Tripadvisor company - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across Tour, Activity & Reservation Booking Platform advertisers - the validated angles to copy. See the niche →
(456 reviews)
I have creat my products in bókun and get some help from the support team to listing step by step . Good job
Pros: The reliability and assistant service and the support teams that answering and guiding for solve the issues
Cons: I haven't faced any problems to listing my product only some step that didn't understand it specially for fixing the prices
Mbark E. · Tour operator · Leisure, Travel & Tourism · April 26, 2026
My overall experience with Bókun has been excellent. The platform is user-friendly, reliable, and very helpful for managing tour operations. It has made my workflow more organized and efficient, and I feel confident using it for handling bookings and growing my business.
Pros: I really like how easy Bókun is to use for managing bookings and availability. The help desk is responsive and helpful whenever I have questions, and the platform makes it simple to organize tours, track reservations, and connect with distribution channels efficiently.
Cons: So far, I haven’t encountered any major issues with Bókun. Everything has been working well for my needs, and the system feels reliable. If anything, there is always room for small improvements in customization and interface speed, but overall it has been a positive experience.
Rafael H. · guide · Sports · April 22, 2026
| Category | Page | Rank | Placement |
|---|---|---|---|
| Tour Operator | 1 | 1 | Ad |
Domain confidence 100%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
| rezdy | $8.40 | 1 | 46.2% | www.bokun.io/grow-bookings |
| fareharbor | $4.70 | 3 | 37.4% | www.bokun.io/grow-bookings |
| fare harbor | $4.70 | 2 | 7.1% | www.bokun.io/bokun-vs-fareharbor |
| farehabor | $4.70 | 1 | 2.1% | www.bokun.io/grow-bookings |
| fareharb | $4.70 | 2 | 0.4% | www.bokun.io/bokun-vs-fareharbor |
| fare harbour | $4.70 | 2 | 0.2% | www.bokun.io/bokun-vs-fareharbor |
| vev booking | $18.28 | 2 | 0.0% | www.bokun.io/grow-bookings |
| city sightseeing tours booking software | $0.00 | 2 | 0.0% | www.bokun.io/grow-bookings |
Activity Reservation Software
Easily Schedule Online — Bókun’s tour operator reservation system makes it easy to get more bookings online. Gain access to an exclusive reseller marketplace. Click to learn more. Start selling in minutes.
https://www.bokun.io
Tour Booking Software | Online Tour Booking Tool | Try Bokun - It's Free
Tour booking tool built for operators. Sell tours online, in person, and via resellers. One-click website builder, zero booking fees, simple & direct integration with Viator.
https://www.bokun.io
Tour Booking Software
Online Tour Booking Tool — One-click website builder, zero booking fees, simple & direct integration with Viator. Connect to...
https://www.bokun.io
Activity Reservation Software
Make Any Website Bookable — Bókun’s tour operator reservation system makes it easy to get more bookings online. Gain access...
https://www.bokun.io
Tour Reservation Systems
Built for Tour Operators — Bókun’s tour operator reservation system makes it easy to get more bookings online. Direct...
https://www.bokun.io
Overall very positive, however the set up of certain features is very complicated and not for the everyday computer illiterate person
Pros: I like having all my bookings in one place. It makes it far easier to manage each product and have communication in one place.
Cons: email sending options are limited. the way that the automated email configuration is set up is limiting.
Lee P. · reservations Manager · Events Services · April 22, 2026
Overall, i am very satisfied with Bókun. It is a dependable platform that supports our day-to-day operations and allows us to manage multiple sales channels effectively. The customer support is a key strength and adds significant value to the overall experience. With some improvements in usability and reporting, it could become an even more complete solution.
Pros: Bókun is a very reliable and well-structured system, especially when it comes to connectivity with major OTAs like GetYourGuide and Viator. The platform handles inventory and availability efficiently, which is essential for daily operations. What stands out the most is the overall stability of the system and the level of support provided — the team is responsive, helpful, and genuinely tries to resolve issues quickly.
Cons: While the system is powerful, it can feel a bit complex and not always intuitive, particularly for new users. The reporting capabilities could be more advanced and user-friendly, as extracting detailed insights often requires additional work outside the platform.
Dimitris B. · CIO and Head of Digital Sales · Leisure, Travel & Tourism · April 17, 2026
Imagine if you had the most entitled people with the worst possible software and the highest limitations, paired with terrible support. Everything broke all the time, you lost money, and then they would blame you. They made every small thing that should be easy difficult for no reason and randomly locked you out of your account for no reason. We lost so much time, money, and effort that it ended up being better to literally build our own reservation system.
Pros: nothing - There's one good guy named [sensitive content hidden], who's literally, in his own words, the only support rep in the entire US. Everybody else is overseas, and everything about this company, Xperience Software, is horrible.
Cons: Everything is terrible. Cost is way too high. They're actually stealing data. Integrations break all the time. Bookings have dropped since we started using them because Viator is stealing the data, which is their parent company, so they can get people booked there and then hit you with fees. Overall, awful company, awful experience, awful team. Old school legacy software.
Tommy P. · Founder Operator · Leisure, Travel & Tourism · April 11, 2026
I am still getting used to all of the features and functionality. The Bokun help desk are extremely patient and where i have encountered an issue with setting up the system have worked diligently with me to address the matter.
Pros: I use Bokun in order to synchronise all of my OTA diaries in one place. I am attracted to the numerous OTA that i can connect with and hopefully overtime will see some bookings from them.
Cons: I have found the initial setting up of the system difficult. I have found that whilst the Bokun system will say that i’m connected to an OTA the link hadn’t been set up properly which has cost me a loss of potential bookings over the past couple of .months
Grant G. · Tour Guide · Leisure, Travel & Tourism · March 28, 2026
Overall, Bókun has been a key tool in optimizing our booking processes and expanding our global distribution. As a jet ski and water sports operator based in Ibiza, having a reliable and scalable system is essential, and Bókun has exceeded our expectations in terms of performance, support, and connectivity.
Pros: Bókun provides a very efficient and structured booking management system, especially for companies operating in the water sports and activity sector like Jetblast Ibiza Watersports. Their platform helps us manage availability, distribution and OTA integrations in a much more organized way. [sensitive content hidden] Bókun provides an excellent and very efficient booking management system, especially for activity and water sports companies like Jetblast Ibiza Watersports. The platform makes it easy to manage availability, pricing, and distribution across multiple OTAs from one centralized dashboard. Website: https://jetblastibiza.com The integration with major marketplaces such as Viator and GetYourGuide is seamless, and the support team is highly responsive, knowledgeable, and proactive. This has significantly improved our operational efficiency and ability to scale our business.
Cons: So far, our experience has been very positive and we have not encountered any major issues. The platform continues to evolve with useful updates and improvements.
Achraf j. · Owner · Leisure, Travel & Tourism · March 18, 2026
I recently had an inquiry regarding third-party connectivity, and the team reached out directly via phone to ensure my account health was 100% on their end. Their support staff is knowledgeable and understands the urgency of the industry. Highly recommended for the professional approach
Pros: The Proactive Support is exceptional. It’s rare for a global platform to reach out with a direct phone call to verify account health and assist with third-party connectivity hurdles. Knowing there is a competent human team behind the automation gives me the confidence to scale my operations without fear of 'System Silence' when it matters most.
Cons: The only area for improvement would be the automated notification system for third-party connection errors. Sometimes, an external portal may have a login or delivery issue, and it would be beneficial if the Bókun dashboard provided a real-time 'Status Health' alert for those specific external API connections.
Solace M. · Tour Operator · Hospitality · March 4, 2026
My experience with Bokun is very positive in general... I don't want to mention names but all the team are very helpful. Thanks
Pros: Very cooperative. Helpful with patience,software become easy once you started, the helping center have done great work. Thank.
Cons: I don't see a negative point, they intervent to explain or to help in general. Thank all the team...
Ale F. · Manager · Museums and Institutions · February 26, 2026
Despite the fact that the platform is easy, you always need support and fortunately their support department is very quick and helpful and also 24/7 which is great since you know they will resolve any issue with just a few clicks, for starters like me this is the most important!
Pros: Ease of use is the most important feature for me, since I had no previous experience with tour management platforms. The new look and feel is now much better, the previous looked cluttered, now it's a lot more clear and colors help. I have the basic option which is more than enough for starters, as you have control in all features and also provides some useful stats. I also find it a good value for money product that offers integration with so many OTA's.
Cons: The FAQ section is rather confusing and should be revised so that instructions are clear. It would also be great if scheduling was more flexible (e.g. having a tour operating day after day does not seem to work)
Panos F. · Owner · Leisure, Travel & Tourism · February 22, 2026
I experience the bokun and was wonderful, you can connected to viator , but I get problem to connect it to getyourguide
Pros: The bokun is good application, you can find a deferent companies and request for a service, I highly recommend it
Cons: Viator and tripadvisor, also possible for getyourguide, Expedia and other websites, that amazing for the companies
Youssef O. · Tour operation · Leisure, Travel & Tourism · January 5, 2026
Pros: The best systeme of reservation that I work with them . They solve any probleme you have Quiqly . Thank you
Cons: Satisfated of me and for my client . They give you some important ad vice to develop your business..
Hamza E. · Day trips · Transportation/Trucking/Railroad · December 13, 2025
Top quality service and knowledgeable staff, i am well pleased all my queries was resolved professionally.
Pros: The agent [sensitive content hidden] was very knowledgeable, professional, patient, overall I'm super impressed with the service, thanks for assisting me with my queries.
Cons: Everything was great, i have nothing bad to say about my experience with the company, keeping on giving quality service.
Albert G. · Tour operator · Hospitality · December 12, 2025
J'ai eu besoin d'aide pour configurer mon produit et le support a été exceptionnellement réactif et m'a aidé à régler mes problèmes.
Pros: Simple d'utilisation, convivial et support au top, je recommande vivement ce produit qui , en plus, intègre un service de traduction en natif.
Cons: Quelques fonctionnalités par forcément évidentes à régler quand on débute, mais un produit exceptionnel au final
Laure H. · developper · Internet · December 9, 2025
“I love that Bókun makes my day-to-day work much easier. I can efficiently manage tours for the following day and quickly access all necessary booking information. It allows me to track conversions, create and edit my website anytime, and stay in control of my business. For the fee I pay, Bókun works hard to help me build business networks and connect with other OTAs. I’ve also learned valuable business strategies through Bókun, which has been very beneficial for growing my company.”
Pros: The Bókun team is always helpful and solution-oriented. No matter the issue, they provide guidance and support quickly, which makes managing my tours much easier.
Cons: The platform has limited payment options for South African suppliers. Currently, PayPal is the only available option, which can be inconvenient for many clients and restricts direct bookings.
Nosimilo D. · Owner and Managing Director · Hospitality · November 26, 2025
Its fantastic how quick that you get connected with a member of the bokun team and nothing is ever too much for them they go the next level in helping and solving any issues.
Pros: I find the Bokun system pretty good, and the staff are brilliant, helping out with any issues and any issues whatsoever are always sorted within minutes.
Cons: Waiting time under 1 minute. For connection with a member of the Bokun Team and once you are connected they stay online until the issue has been resolved.
Paul D. · Proprietor · Hospitality · November 23, 2025
Pros: Customer care. Top notch , never disappoint me with my queries. I referred two friends of mine to get Bokun only because of their customer service.
Cons: Nothing yet.
Fahim A. · Tour Operator · Leisure, Travel & Tourism · November 13, 2025
I am having a horrible experience with Bokun. It takes days and approximately 20 hours of work to set it up, with the help of customer service agents, who are really kind, by the way. However, after days, I encountered all kinds of sync errors from GYG, Viator, and Airbnb. I strongly suggest anyone that wants to use bokun to think about the amount of time, energy and stress they will have to spend for it. And finally you get more and more errors. I will switch back to manually sync my OTAs.
Pros: Some customer support agents are kind. Pricing is not too expensive The concept is good, in principle
Cons: bugs errors sycn discrepancies learning curve calendars you have to set up the same things over and over again for many times and hope that everything works you may lose all your settings on the OTAs
Luca G. · Fouder · Consumer Services · October 23, 2025
My overall experience with Bókun has been very positive. The platform is well-designed and makes it easy to manage safari products, pricing, and availability in one place. The integration with Viator has also helped Mkufi Safaris reach a wider international audience. I’m especially happy with the customer support team — they are responsive and willing to help, even with challenges like payment provider setup. With a few improvements in product review timelines, Bókun would be a truly seamless tool for tour operators in Africa.
Pros: Bókun is a very reliable and well-structured platform for managing tours and experiences. It’s easy to create, update, and organize products, and the integration with Viator makes everything seamless. I also really appreciate how supportive the Bókun team has been — especially their willingness to help me resolve the money supply provider challenge. It shows great commitment to their partners and gives me confidence to keep growing with them.
Cons: Overall, Bókun is a great platform, but sometimes the review and approval process for new products takes a bit longer than expected. A faster response or clearer communication during this stage would make the experience even smoother — especially for new operators like Mkufi Safaris who are eager to start receiving bookings.
Jackline R. · Genaral Manager · Hospitality · October 15, 2025
Avec notre compte bokun on a la possibilité d'intégrer plusieurs produits bokun sur notre site Web extérieur à travers les widgets de réservation, contacter plusieurs vendeurs sur la marketplace, attirer les revendeurs avec des conditions contractuelles très intéressant, voir tous vos réservations dans un seul endroit, configurer des paiements en ligne très sécurisé sur votre site web extérieur, j'ai trop aimé cette plateforme.
Pros: Centraliser tous nos présences OTA sur le même endroit, configurer votre compte PayPal et le relier avec bokun
Cons: Pas d'inconvénients. Je suis très satisfait une plateforme très utile est très professionnel et performant
Karim R. · Ceo · Leisure, Travel & Tourism · October 10, 2025
Overall, my experience with Bókun has been very positive. The support team is excellent — they usually resolve issues during the same call, and if not, they escalate the matter and get back to you with a solution promptly. The combination of flexibility, strong support, and powerful integrations makes it a very complete and reliable tool for tourism operations.
Pros: Bókun is an extremely useful tool for businesses in the tourism and transportation industry. It’s highly customizable, allowing you to adapt it to your company’s specific needs. The platform offers great flexibility for creating responsive websites and connecting with multiple OTAs, which makes managing products and sales much easier.
Cons: The platform can be quite complex from a technical standpoint and has a steep learning curve. However, once you understand its structure, it becomes much more intuitive.
Nicolas C. · Owner · Transportation/Trucking/Railroad · October 9, 2025
This is an extremely wonderful platform that can help sales partners around the world cooperate with each other, helping the tourism industry around the world to be better. Bokun is very convenient for partners to contact each other. I trust Bokun and will always trust Bokun. Thank you very much.
Pros: very clear, transparent, I was supported very enthusiastically . Checking and checking customer information is very convenient. Makes my work convenient .
Cons: When I get support I have trouble hearing on the phone. Maybe the line is long. So I usually ask them to mail it to me.
Luong H. · Manager · Transportation/Trucking/Railroad · October 9, 2025
Pretty smooth interactions with Bokun really. I like the smoothness with the agents anytime I need support.
Pros: I found Bokun really Helpfully since it is helping us sorting out our booking and allowing us to grow.
Cons: I do not think I have anything I do not like with Bokun really. Set up is pretty smooth just have to learn more about.
Serigne mor D. · Head chef · Transportation/Trucking/Railroad · September 30, 2025
Easy and fast in helping me setting up my page booking system, reservations and overall great experience
Pros: Assistant helped me setting up booking channels and widget for my business. Very helpful also guided me through, step by step
Cons: there is a lot of steps along the way to have everything set up in your booking system. would be great to make less steps for end result
Loraine P. · Director · Consumer Services · September 18, 2025
Perfect. Very helpful from the beginning. I would like to have them as a long-term partner. We stay in contact
Pros: Trust. Professionality. Helpful. International company. Of course I recommend you to work with Bokun
Cons: I do not see negative aspects about working with Bokun. I am very happy and I would like to cooperate in the future
Enrique A. · Director · Accounting · September 16, 2025
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