Rating
4.8
131 reviews
Categories
4
Founded
2012
Employees
2
There is a reason BiddingOwl is the top charity auction provider in the industry. They offer exceptional customer support and a full-service management platform to ensure your auction event, whether it be online or in-person, runs smoothly. Besides online/mobile auctions, BiddingOwl supports traditional paper bid sheets, tickets, donations, paddle raises, fund-a-need and more. The system is intuitive and easy to use for auction managers as well as bidders.
Ad spend / mo
$0
0 paid keywords
Paid visits / mo
0
Organic keywords
6,322
Organic visits / mo
5,482
The shared messaging across Auction & Fundraising Event Software advertisers - the validated angles to copy. See the niche →
(131 reviews)
Ease of use for both manager and bidders for a very low tech community was amazing. Additionally using QR codes on an item by item basis really helped.
Pros: We are a group of long retired women and my old IT roll got me the job of running our silent auction. Implementing and using Bidding Owl was unbelievably easy and the software managed our auction process flawlessly. I would recommend this option for any organization or company without a second thought.
Cons: Really dislike PayPal as an option, went with Stripe and worked out fine. PayPal has had data leaks too many times to count.
Laura B. · Director · Fund-Raising · March 10, 2026
This is my 5th Online Auction using BiddingOwl and my overall experience is excellent! Highly recommend. BiddingOwl is run by people who know their product and care about helping you run a successful auction.
Pros: BiddingOwl’s interface is easy to use and the auction home page is simple to customize with your organization’s logo, photos and stylized text. Best part is the fast answers you get when contacting support by phone or email with any questions that arise during or after the auction close.
Cons: BiddingOwl’s online Help questions could be expanded to cover more common questions, such as how to remove shipping cost after the auction closes if a winner is picking up an item and shipping is not needed.
| Category | Page | Rank | Placement |
|---|---|---|---|
| Auction | 1 | 17 | - |
| Fundraising | 2 | 23 |
Domain confidence 99%
Lynne H. · Art Director · Graphic Design · May 21, 2025
Excellent, on computer challenged and I felt supported using this program for our online auction
Pros: It’s very easy to navigate. And plenty of phone support when needed.
Cons: Can’t think of anything. I’m computer challenged and I felt very supported.
Renee V. · Board of Directors Vice President · Non-Profit Organization Management · November 5, 2024
Utah Pet Partners have use Biddingowl.com since Covid shut down everything and have been happy with the results.
Pros: It is very easy to set up an auction with Biddingolw.com and it is easy to check into your auction. Plus adjustment are also easy to do before and during the auction.
Cons: I really think it would be nice if the added items could also be looked by the category that they were entered under when the item was added. That why you would not have to go through the entire list to make changes.
Melany H. · Executive Director · Mental Health Care · September 26, 2024
It's been wonderful. I couldn't imagine running a successful auction of our size (over 100 items) without it. And it's been great that the team has been so responsive to our questions either via email or phone.
Pros: The website is very intuitive. It was easy to load auction items, use AI when necessary to write engaging descriptions, easy to edit and add photos, etc. etc. All my auction needs were met and the display is very attractive.
Cons: Some of our bidders weren't sure that their bids went through. I think there should be a confirmation of initial registration and bids, rather than only when a person has been outbid.
Jennifer G. · President · Non-Profit Organization Management · September 20, 2024
I have participated in many auctions on other sites. Best auction site I have used. 🤩
Pros: Easy to use. Allowed to adjust an auto bid.
Cons: It seemed like there was not an option to stay logged in.
Alice G. · President · Non-Profit Organization Management · September 14, 2024
Overall our experience with biddingowl is positive. We have been able to increase our auction revenue without locking into an annual fee, as we only hold one event per year. The support has been timely and efficient. The payment processor was easy enough to just have members of our team jump in and help accept payments at our event. It helps with tracking of our items throughout our auction acquisition process and facilitates easy reconciliation of payments .
Pros: We were first drawn to biddingowl because there are no annual fees. We are a charity organization looking to maximize the monies being donated to our cause. The fee structure of 5% of the high bids is in-line with other competitive auction processing.
Cons: There were a few changes made in the new biddingowl that we were not originally happy with. We contacted their support and appreciated the quick response. Some things they were able to help us with right away, other are being slotted as future release enhancements. We appreciate that they listened and took our opinions into account
Donna F. · Coordinator · Civic & Social Organization · May 31, 2024
We had a lot of help transitioning from the older Bidding Owl site, making our current auction excellent, and every exchange with customer service was quick, professional, and positive.
Pros: The customer service and the website was so easy to set up and use for our school auction.
Cons: We had a great experience. I would say maybe the only thing that would have been helpful is if you had automatically charges bidders and asked for credit cards up front. That would make fulfillment easier.
Courtney R. · Volunteer Orca PTSA · Education Management · May 31, 2024
We have used BiddingOwl.com for all of our auction fundraisers for the last eight years. We are a very small nonprofit organization and this platform has worked well for us. The customer support is excellent, and I always know there is someone available to answer my call or email, or to review our site to make sure everything is ready to go.
Pros: The Bidding Owl software and team is experienced working with nonprofit organizations, and is very user friendly. This year there was a software upgrade, and the team was very responsive in helping us to understand the changes, and make sure we were ready to go.
Cons: We have been very happy with BiddingOwl.com.
Laurie F. · Executive Director · Education Management · May 23, 2024
Overall it has been very intuitive and efficient to use.
Pros: BiddingOwl was easy to set up and add item. Looking forward to running the auction and its performance.
Cons: Nothing so far. BiddingOwl has met all of my needs.
Kieran G. · Operations Manager · Non-Profit Organization Management · May 17, 2024
Overall we were pleased with the way the auction looked online and with the ease of setup and use. We would use it again and recommend it to others.
Pros: We wanted an online auction platform that was easy to setup and use for our biannual art auction. Another nonprofit we know used it for a similar purpose and recommended it to us. We are pleased with the results!
Cons: We had some users that had difficulty finding our auction on their mobile phone, finding that a search for BiddingOwl came up with legacy.biddingowl site instead of the new version that included our auction. We also ended up with a shipping charge added to every invoice instead of having it be optional, but these were minor difficulties.
Lauren L. · Administrative Coordinator · Non-Profit Organization Management · May 16, 2024
I have used it 3-4 years now and like it
Pros: How easy it was for people to see the items and use
Cons: They changed the website and there was a learning curve, but not terrible
Wendy T. · Silent Auction Chair · Education Management · May 7, 2024
I am not a tech-savvy person and was very nervous about trying an online auction! BiddingOwl is so easy to use. I have been working on setting up our auction for 3 months and wanted to wait until we went live to confirm the user experience before writing this review. The auction looks very professional. The user experience is great. We have not had any issues with users having trouble navigating the bidding process. Most important - the live, readily available customer service made all the difference in the world. The BiddingOwl team is responsive, professional and offer best practices. The pricing is wonderful - no nickel and diming. As a non-profit, we wanted to minimize the administrative costs of this effort.
Pros: The pros for BiddingOwl include: - extremely easy to use in terms of set up - extremely easy for the participants to use (setting up bidding profiles and making bids) - pricing is very low - liked that no credit card information is stored in the system - but they integrate with PayPal. - most important - the customer service is amazing. BiddingOwl can easily be reached by phone, they participated in meetings with us and provided training - all at no additional cost!
Cons: - a little challenging to offer items that are only "buy it now" via the auction. not impossible - just have to play with the pricing of the items a bit.
Gina S. · volunteer · Non-Profit Organization Management · March 25, 2024
The initial with the new site setup was a bit time consuming and confusing. After that set up the ease of adding items was good. I like the new photo adding system.
Pros: Customer Support is great. Ease of listing items is good. Photo adding has improved with the new revisions of the site.
Cons: I did like the old Leaderboard functions. It gave greater detail and breakdown. Also the new version does not have an "Expiration date" field. That was a good reminder to list expiration dates.
Georgette W. · Volunteer Committee Member · Civic & Social Organization · March 20, 2024
I set up an auto-bid and selected both text and email notifications but I received zero notifications during the auction. I didn't get anything until the auction was over when it notified me I won the item. Initial problems during setup, some functionality from the old version was missing from the new version (not sure if it's been updated).
Pros: Relatively easy setup, bidding was easy enough, no user complaints
Cons: New version lost features the old version had and while the new interface looks better it doesn't necessarily perform better in some areas. At least that was my experience during the initial setup, improvements are ongoing.
Cherie K. · Secretary · Non-Profit Organization Management · March 11, 2024
Time well spent.
Pros: Ease of use i.e. it was east to use. Ease of use
Cons: Not applicable. I like everything. I liked everything.
Brenda E. · Owner · Computer Software · November 12, 2023
Overall our experience has been very good from the set-up to the final invoicing!
Pros: We like the 'look' of the auction pages! It is an improvement to be able to add 5 photos to each item. Also, the bids are easy to make and bidders can be reminded if they lose a bid. Support is very prompt and helpful!
Cons: Some of the instructions are a bit hard to understand-ie at the top of Item Management.
BARBARA E. · VOLUNTEER · Public Relations and Communications · November 4, 2023
Overall a great experience, we've used it multiple times and plan to again in the future!
Pros: BiddingOwl worked very well for our non-profit's annual auctions. It's easy to learn how to use and it was intuitive for our bidders too. It offers flexibility and customization, and the support system was fairly helpful. It's much less expensive than the other vendors we looked at and we are overall happy with how our events went.
Cons: I've had a few unhelpful replies from customer support. It can be tedious to edit all of your items, for example if you want to renumber them. A few bidders had trouble figuring out how to checkout. Uploading images sometimes produced errors.
Isabel A. · Program Director · Museums and Institutions · October 24, 2023
Positive experience. Will definitely use it again!
Pros: The program is easy to use for managers and bidders.
Cons: Confused between the old site and new site.
Jill S. · President and CEO · Non-Profit Organization Management · October 6, 2023
Overall using Bidding Owl has been a great experience!
Pros: The customer service!! JoAnne was friendly and helpful and answered all of my questions.
Cons: It is an older system but essentially works the same as other auction sites. Once you get the hang of it, you are able to set up your auction with ease.
Lisa J. · PTA Committee Chair · Fund-Raising · October 3, 2023
We use biddingowl every year for our cyber auction and we love it!
Pros: Item management! It’s so easy to add items and edit them.
Cons: The cost. We didn’t love having to take money out of our fundraiser to pay for it but it’s okay!
Brittany H. · Cyber Auction Chair · Education Management · September 20, 2023
I have set up an auction with over 70 items single handedly, with a minimum of pain.
Pros: I like how Bidding Owl lets you set up an attractive auction website, with very straightforward and foolproof functionality. I also like how it is all inclusive, rather than nickle and diming you for each bit of functionality. Also, when I reached out to customer support with a concern by email, they got back to me immediately.
Cons: I would love to be able to list an auction item under two categories. I feel like by having to choose a category for each item, you run the risk that you will mis-categorize and lose a potential bidder. I also wish there was real time, live person, chat support.
Rachel O. · Board member · Non-Profit Organization Management · September 20, 2023
We had a great experience with our first online auction!
Pros: We researched a lot of options for our auction and Bidding Owl was straightforward and simple to setup and manage.
Cons: We used the shortened url suggested as a link in our first eblast instead of the longer url required for that, which lead to some frustration with a broken link. Tech support was helpful but I wish we would have realized before sending to avoid that.
Terra S. · Fundraising Coordinator · Non-Profit Organization Management · July 16, 2023
Bidding Owl has allowed our Foundation to extend our Fundraising across the Province that we serve, which is a great boost for us.
Pros: The best part of my personal experience has been the friendly, efficient, and helpful staff who have responded to any of my questions.
Cons: There are a couple of aesthetic things I would like to see changed (eg. removal of categories not used in our on-line auction), and I would like to be able to load more than one picture at a time. However, these are insignificant against the overall ease and efficiency of the program.
Heather J. · Foundation Manager · Non-Profit Organization Management · May 5, 2023
Pros: I love that we can open the auction up to more people outside of just the attendees at our event. BiddingOwl makes it so easy for customers to see the items available and easily place their bids. Then they can enjoy other activities and be notified when they need to adjust their bid.
Cons: If you have a large ticket item, the fee you pay is a bit steep, but that is the tradeoff for having an easily and accessible auction with all of the tools for invoicing.
Melissa C. · Fundraising Coordinator · Education Management · April 21, 2023
| Donation Management | 2 | 33 | Shortlist |
| Nonprofit | 3 | 5 | - |