Rating
4.1
72 reviews
Categories
5
Founded
1977
Employees
260
BLR's TrainingToday provides small, mid-sized, and enterprise companies across industries with compliance training, employee development courses, and custom learning paths. The content is developed by in—house subject matter experts and instructional designers, through an intuitive Learning Management System (LMS). Seamlessly integrate different learning opportunities into your L&D program through 800+ SCORM-compliant courses critical to your business success, from soft skills to mandatory training. Our intuitive technology allows you to easily administer courses, track course status, and document participant progress.
Ad spend / mo
$52
7 paid keywords
Paid visits / mo
4
Organic keywords
6,137
Organic visits / mo
5,942
Authority
39
16,057 ref domains
Creatives run
100
as Simplify Compliance, LLC
Active now
17
last 14 days
Advertising since
Apr 2023
3+ yrs running
Last seen
today
still active
The shared messaging across Compliance Training & LMS advertisers - the validated angles to copy. See the niche →
(72 reviews)
Pleasant, quick responses, offer of repeat training if needed, and just a great LMS. Great support team!
Pros: Ease of use and customer support, along with the ability for our clients to add their own content. Set-up is quick.
Cons: There are a lot of courses, but if anything, I guess more industry specific courses, since PEOs, like ours, have clients across many industries.
Carol S. · Client Services Manager and Sr. HR Consultant · Outsourcing/Offshoring · March 12, 2026
Pros: Their safety library is robust, with quality content, and is applicable to our niche underground construction industry and they offer it at a great value price.
Cons: Sometimes they've let our license expire despite our multi-year contract causing an outage for clients.
Chris T. · VP, Learning and Product · Oil & Energy · March 4, 2026
Easy to set up. Using a combination of off-the-shelf training and developing our own custom. Appreciated the overview with tech rep on call (and they recorded so can reference it as needed) as well as the scheduled training. Was able to get up and going with just an hour of training and a few emails to support as needed.
| Category | Page | Rank | Placement |
|---|---|---|---|
| Training | 1 | 3 | Ad |
Domain confidence 90%
| Keyword they bid on |
|---|
| CPC |
|---|
| Pos |
|---|
| % budget |
|---|
| Landing page |
|---|
| blr handbook builder | $16.00 | 1 | 92.3% | landing.blr.com/adapting-your-employee-handbook |
| blr training today | $4.82 | 1 | 7.7% | landing.blr.com/trainingtoday-google-ads-demo-request |
| blr company | $18.45 | 2 | 0.0% | landing.blr.com/blr-google-ads-campaign |
| sample of employee handbook pdf | $2.24 | 2 | 0.0% | landing.blr.com/adapting-your-employee-handbook |
Employee Handbook Builder
Customizable HR handbooks — Compliant employee handbook builder perfect for businesses or PEO and consultants. Comply with the latest standards, from sick leave to workers comp and overtime laws. Award-Winning Products.
https://landing.blr.com
BLR Safety Training
Online Safety Training — Workplace Safety Starts With a Well-Trained Workforce. Innovative...
https://landing.blr.com
Get Your Handbook for 2025
Customizable HR handbooks — Compliant employee handbook builder perfect for businesses or PEO and consultants. Comply with the latest standards, from sick leave to workers comp and overtime laws. Award-Winning Products.
https://landing.blr.com
Employee Handbook Builder
Employee Handbook for 2025 — Compliant employee handbook builder perfect for businesses or PEO and consultants. Comply...
https://landing.blr.com
BLR Safety Training
OSHA training — Workplace Safety Starts With a Well-Trained Workforce.
https://landing.blr.com
Pros: Wide variety of off the shelf training available & ability to combine different libraries as needed. The ability to develop the custom training and upload. Ability to easily assign to people or groups & track completions, set repeat reminders on custom/desired timings. Like that we can email support with questions and get a response fairly quickly. Like the ability to set up quizzes in our custom trainings and the options in quizzes.
Cons: Classes are all about 30 minutes. Wish there were some quick refresher or just key points trainings of 5-10 min. Reporting - not as simple, seems clunky, maybe i'm just still learning how to use reporting but i find it easier to summarize all classes, % complete and who hasn't completed all in one space in excel vs can't seem to get a report like that in TT.
Bobbie L. · Compliance Associate · Health, Wellness and Fitness · November 19, 2025
I've been building our safety program from the ground up, TrainingToday has saved me incalculable time by providing ready-to-use training resources.
Pros: TrainingToday provides ready-to-launch training resources that cover the hazards associated with the topics and provides that info in easy to understand language.
Cons: At this time I have no issues with the software. The topics are clear, and the material is relevant.
John P. · EHS Manager · Pharmaceuticals · November 18, 2025
Pros: raining Today is a reliable and user-friendly learning platform that offers great value for money with its wide range of training modules and easy course management tools. It maintains strong security standards to protect user data and provides responsive customer support. Both students and teachers benefit from smooth interaction features that encourage engagement, though live communication tools could be expanded. Content creation is simple and flexible, allowing for easy customization of training materials. Overall, Training Today delivers an efficient, secure, and cost-effective solution for professional development and compliance training.
Cons: While Training Today performs well in most areas, minor improvements could make the platform even better. Expanding real-time interaction tools like live chat or video sessions could enhance engagement between students and instructors.
Daniel R. · HR Generalist · Food & Beverages · November 13, 2025
Overall experience is good and would recommend! Customer service is always ready to help with anything we may need.
Pros: Easy to use website and easy way to track progress. Good selection of courses. Customer Service are always helpful. Cost is a great value, it is less than our payroll company has to offer.
Cons: It is not intergraded with our payroll software. We have been using this site for several years and I cannot think of any other cons.
Heather P. · Benefits Administrator · Apparel & Fashion · November 13, 2025
Overall, TrainingToday is a user-friendly platform that offers valuable tools for organizing and monitoring compliance training. The tracking and automation features save time and provide clear visibility into employee progress. With expanded access to more training content, it would be an even more powerful solution for our needs.
Pros: I appreciate that TrainingToday allows me to create customized learning paths, track employee completion, and send automated reminders. These features help streamline our compliance training process and ensure employees stay on schedule.
Cons: Currently, I only have access to one video, which limits the range and depth of training I can offer to employees.
Taylor E. · Human Resources Manager · Food & Beverages · November 13, 2025
Overall, it's been easy to set up and work with. From start to finish, it is simple to onboard new employees.
Pros: The number of courses offered is a huge advantage. I'm able to get everything my employees need in one platform
Cons: I'm not a fan of the new format for selecting courses. They changed it a while back, and it's no longer as straightforward to browse through courses.
Crystal R. · OM · Machinery · November 5, 2025
We have worked with Training Today for several years and the renewal process is easy and takes us no time at all to get the new libraries added.
Pros: Training Today offers self managed training for employers to meet local, State, and Federal regulations. It allows us to customize the training and give our employees the best experience.
Cons: The flow of the website is confusing at times making it hard to track courses taken vs. courses that are needed to be completed.
Sarah M. · HR and Admin Manager · Machinery · November 5, 2025
Overall I think it is a good platform but when you run into problems they are not resolved quickly
Pros: Great platform for a variety of training
Cons: The glitches that dont get fixed quickly and is hard to reach a customer support person
Kim S. · Human Resource Manager · Logistics and Supply Chain · April 11, 2025
From the sales department to the website break down, everyone has been so helpful
Pros: That it provides both online and ILT courses. I'm able to easily group my employees by "positions" making it so much easier to issue all of them their specific training by their group.
Cons: I think the only con I'd have to say is the fact that when I issue online training, it doesnt notify me when they complete their training. I would need to go onto the website search their name or the course to see if they even started.
Tabatha G. · Safety Specialist · Construction · April 11, 2025
I have been working with Training today for several years and the changes makes it harder as though to company it is easier
Pros: The test your knowledge modules forces engagement and easy to use computer-based training
Cons: Some training is not detailed enough for covering the topic The now module is more cumbersome then the older module
Tina W. · Safety Facilitator · Textiles · April 9, 2025
They are very professional and have been there to assist.
Pros: I love the variety of courses. There are so many courses you can choose from.
Cons: The admin portal: Running reports used to be easy now it is a little more difficult.
Albert D. · Accounting and Business Services Manager · Transportation/Trucking/Railroad · April 8, 2025
We use TrainingToday for new hire training. We have the gold subscription so that we can create our own courses. We like that it is easy to use on the administration side and the learner side.
Pros: Ease of use and easy to figure out how to navigate without a how to guide. I like the ability to create our own courses.
Cons: The only thing that is a little tricky is reporting without running a report. I wish there was a button I can click to see all recent completed training like we were able to in the old system.
Jennifer F. · HR Assistant · Machinery · April 8, 2025
I would use a different platform if I had time to move to a new product.
Pros: testing happens all in one place, admin and personal login.
Cons: It is confusing to navigate for myself and employees. Login information times out and the message is confusing.
Denise H. · HR Specialist · Non-Profit Organization Management · February 3, 2025
Pros: The platform is easy to use and navigate.
Cons: The choice of the courses are fully cover for what we need.
Daniel L. · Senior Manager · Logistics and Supply Chain · December 20, 2024
Very much liked the platform but the company decided to leave.
Pros: Ability to create your own training path for your employees.
Cons: No significant drawbacks: I really like the platform and the training path I created for my team.
Russell E. · QHSE and Field Service Electrical Manager · Mining & Metals · December 20, 2024
The setup process was seamless, and the BLR team was incredibly communicative and friendly throughout, ensuring that all questions were addressed promptly and effectively. This made the transition to the new system smooth and stress-free.
Pros: The platform offers a simple, intuitive interface that makes it easy to navigate through courses and track progress.
Cons: the overall design could be more modern and visually engaging
Sabrina R. · HR Director · Marketing and Advertising · December 17, 2024
I think that the overall content was well received with our company.
Pros: TrainingToday content is very informative, well published, and professional.
Cons: I would like to see more video examples within the training likes scenarios, etc.
Chris B. · Training Consultant · Hospital & Health Care · December 16, 2024
Customer service has been great and we received our files and can select the courses we want to use in our LMS.
Pros: We switched over the BLR and received our Scorm files quickly. They are affordable and cover the required content we need.
Cons: I have no issues so far as we only joined recently
Catherine K. · Senior Director · Biotechnology · December 16, 2024
Enjoyed it a lot! I wished more people would truly apply all this knowledge!
Pros: It was the right length of time, clear and concise, to the point, with very good case studies and beautiful imaging.
Cons: I thought one of the questions asked in learning check provided the wrong answer. The question was: "Would management have been required to handle the situation differently if it involved a woman who had to listen to the exploits of men in the office?
Elizabeth B. · Assistant Community Director · Real Estate · December 6, 2024
It was extremely helpful and informative.
Pros: Very informative, very precise...Very important information
Cons: It was very time consuming, but necessary!!
Anna C. · Service Center Administrator · Mechanical or Industrial Engineering · November 18, 2024
It was good, I liked the easy way of making my profile.
Pros: Easy login, I liked how easy it was to make a profile
Cons: Difficult to make password. I had to make a new password
Colin M. · Cashier or Greeter · Food & Beverages · November 6, 2024
lack of help and support
Pros: the powerpoint trainings
Cons: The help desk is not helpful. Wont allow me to set up annual refresher training, cannot get help from anyone. Cannot access my own courses to update, that were migrated in from the old BLR system. The system is not user friendly.
Paul C. · Environmental Compliance Advisor · Defense & Space · October 8, 2024
Pros: thorough. but No Certificate, no reason, no button to fix this.
Cons: No certificate - even tho course says completed.
john r. · engineer · Airlines/Aviation · October 8, 2024
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| Course Authoring | 2 | 32 | - |
| Learning Experience Platform | 2 | 38 | Shortlist |
| Learning Management System | 4 | 14 | Shortlist |