Rating
4.4
339 reviews
Starting price
$39
Flat Rate
Categories
7
Founded
2009
Employees
1200
Funding
457.8M
Merger / Acquisition
BigCommerce is an ecommerce platform designed to help businesses build and manage online stores. The platform supports growth across regions, channels, and product lines through a scalable foundation. Businesses can add brands, expand geographically, and connect to sales channels without complex integrations or rebuilding from scratch. The platform provides a flexible checkout experience with access to payment providers and customizable flows. B2B features include custom catalogs and tiered pricing structures. Integration capabilities with product information management and customer data platforms help centralize operations. BigCommerce includes Feedonomics, a tool that optimizes product data across marketplaces and platforms. The platform offers multi-storefront functionality, allowing businesses to manage multiple stores from a single account. Additional features include international commerce capabilities, headless commerce options, and omnichannel selling tools.
Ad spend / mo
$45K
425 paid keywords
Paid visits / mo
7,122
Organic keywords
98,942
Organic visits / mo
301,201
Authority
53
245,481 ref domains
Creatives run
100
as BigCommerce, Inc.
Active now
87
last 14 days
Advertising since
Nov 2022
3.5+ yrs running
Last seen
today
still active
Running 21 ads on LinkedIn as BigCommerce - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across Ecommerce Platform & Online Store Builder advertisers - the validated angles to copy. See the niche →
(339 reviews)
BigCommerce has been an impressive ecomm platform. It offers a different set of features to competitors, and as such, has been an ideal solution. We have some complex product inventory requirements, and BigCommerce handled it.
Pros: BigCommerce is a comprehensive ecomm platform, with a great included feature set, such as advanced SEO, multi store front and multi currency support. It performs and scales well and doesn't charge for transaction processing when using a third party.
Cons: Not the easiest platform to use, but that is due to the rich feature set. Limited themes included. Pricing tiers are structured on your revenue, so you can be forced to move up.
Paul S. · Software Engineer · Computer Software · April 18, 2026
Overall we've been very happy. We've recently reviewed all our options for redoing our website, and still decided BigCommerce was the best fit for us.
Pros: The ability to customise our website to suit a range of different products and markets. It also has great analytics.
Cons: The price is very high in comparison to other options, but it also is more suited to our needs. It also isn't as beginner friendly as other options we have explored.
Rachel G. · Finance and Business Operations Manager · Food Production · April 8, 2026
| Category | Page | Rank | Placement |
|---|---|---|---|
| Headless eCommerce | 1 | 3 | - |
| B2B eCommerce Platform | 1 | 14 |
Domain confidence 100%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
BigCommerce
Commerce Without Limits — BigCommerce gives you native power without the plugins, patches, or site slowdowns. Replace...
https://www.bigcommerce.com
BigCommerce | Powerful, Built-In Commerce
Start scaling on a platform built to grow with you from the start. Replace plugin sprawl with native features, faster performance, and predictable costs.
https://www.bigcommerce.com
BigCommerce
Commerce Without Limits — BigCommerce gives you native power without the plugins, patches, or site slowdowns. Replace plugin sprawl with native features, faster performance, and predictable costs. Request A Demo.
https://www.bigcommerce.com
Powerful, Built-In Commerce | One Platform, Built to Grow
BigCommerce gives you native power without the plugins, patches, or site slowdowns. Start scaling on a platform built to grow with you from the start.
https://www.bigcommerce.com
BigCommerce - Say Goodbye to Hidden Costs
BigCommerce gives you native power without the plugins, patches, or site slowdowns. Your current platform may start out free, but it doesn’t give you freedom to scale.
https://www.bigcommerce.com
The future of AI is here today — don’t get left behind. Read the ebook to see how leading brands unlock superior discove…
The future of AI is here today — don’t get left behind. Read the ebook to see how leading brands unlock superior discove…
The future of AI is here today — don’t get left behind. Read the ebook to see how leading brands unlock superior discove…
Overall, my experience with BigCommerce has been highly positive. The tool has an intuitive interface with exceptional features that makes eCommerce functions run with efficiency.
Pros: BigCommerce is features rich which ensures we we get the value for our money as it meets all our needs. The interface is easy to navigate so new users do not struggle with this tool. The learning curve is easy even for users with no technical skills.
Cons: There is nothing to dislike about BigCommerce. The tool runs smoothly without any hitches. I really like it.
Marie C. · Sales Manager · Mechanical or Industrial Engineering · March 18, 2026
We replatformed from WooCommerce, launched on BigCommerce Pro, and upgraded to Enterprise within our first year as early growth exceeded expectations. Day‑to‑day, BigCommerce has been stable and low maintenance, which was a noticeable improvement over the hosting, updating, and plugin‑management overhead we dealt with previously. The platform has also scaled cleanly with our operational needs without forcing us into architectural changes or heavy refactoring as we grew. On our Enterprise agreement, the trailing‑12‑month overage model was the hardest part to model; clarify how yours works, and if you’re pacing over your tier before renewal, a mid‑contract upgrade can be cheaper than riding rolling overages. While broader third‑party support for Multi‑Storefront/Multi‑Location and a more modern native search experience would be welcome, BigCommerce overall has been reliable, capable, and straightforward to grow with.
Pros: $92
Cons: $93
Frank A. · Head of Digital · Business Supplies and Equipment · March 14, 2026
BigCommerce feels like a platform built for stores that are already thinking about scaling. It includes a lot of ecommerce features by default, which can be helpful in the long run.
Pros: The platform offers solid product management tools and good performance even with larger catalogs. It’s nice not having to rely too much on external plugins.
Cons: The interface isn’t the most intuitive at first, and it may take some time to get comfortable with all the options available.
Aaron S. · Graphic Designer · Computer Software · March 12, 2026
Happy with customization opportunities, but there was a bit of a learning curve as a result. Overall, very happy we moved forward with BigCommerce.
Pros: Abandoned cart recovery, multi-channel selling, advanced native SEO tools supplement our reporting capabilities, real-time shipping quotes
Cons: For enhanced customization, it trades off simple interface. However, our team went through training before using the platform which helped. Premium themes are on pricier side.
Anonymous User · Digital Marketer · Marketing and Advertising · February 26, 2026
Less than spectacular. Whenever I need to make changes, it takes much longer than I think it should take. The links for help don't answer the question you are looking for and send you to additional links that still don't solve the problem
Pros: The customer facing website looks good. I like the scrolling banner that runs across the home page, although I wish you could add another image or two.
Cons: It is very difficult to manipulate the templates that are set. It is especially difficult to set up promotions. Often when making changes to one area, it removes or changes information in another area.
Lauren W. · Customer Service Representative · Medical Devices · February 5, 2026
Overall it was actually a great product to use and if I were to open an ECommerce site myself, I would consider them again.
Pros: Ease of use, integration capabilities, clean UI, organization of most used features were easy to find.
Cons: Random glitches, some add-ons stated they were compatible but were in fact not, some issues with image uploads.
Jeremiah L. · ECommerce Consultant · Marketing and Advertising · December 27, 2025
Very reliable, and offers a simple interface. I like how you can easily track orders and customers, and coupons are easy to set up. Links nicely with third parties (such as delivery partners, payment providers etc).
Pros: Easy to get started with - it straightforward to set up the eCommerce platform, and it integrates well with Sage Pay and Google merchant centre.
Cons: Pricing - when your sales pass a certain amount, it can become quite expensive. Also, customising themes can be difficult if you don’t have web design knowledge.
Tom S. · Director · Information Technology and Services · July 10, 2025
Overall, I liked this product and found it accessible after some training tutorials. I felt that I needed training to have a deeper grab on the platform’s functions.
Pros: Great integration tool to link our in store and online inventory & create promotional discounts that automatically apply
Cons: The platform requires you to have an understanding of “computer language” and necessitates you understand these “rules” to properly set up promotions
Mary Love M. · Full-time Sales Associate · Apparel & Fashion · June 18, 2025
We have been using BigCommerce for nearly 8 years, and I have been pleased with the breadth of options we have to integrate other apps to enhance its use. We use B2B Ninja for our quoting tool, which integrates with BigCommerce (and they recently purchased), saving our staff order entry time.
Pros: I like the ease of product editing, the robust app marketplace, and the customer support. Thye have made improvements over the years to the UI, making it easier to customize, and you can work with many partners to customize your store.
Cons: I like the reporting capabilities and options the least. They seem limited and challenging to customize. I wish there were more out-of-the-box reporting options, particularly for products with variants. I would also like them to improve B2B Ninja, the quoting tool they purchased.
Melissa B. · CMO · Non-Profit Organization Management · June 13, 2025
A big improvement from previous platform. Very happy with Big Commerce.
Pros: Ease of use across channels. The challenge of creating a universal platform for an array of applications has been met for most users.
Cons: Limited native resources, however many options for additional features to be added.
Andrew R. · Purchasing · Retail · May 12, 2025
10 out of 10, great product and exceptional support
Pros: Its user friendly, and easily customizable.
Cons: Nothing comes to mind, I really like using the platform
Scott H. · President · Cosmetics · April 10, 2025
Great overall experience, multi-channel selling. can add products really easily, it has some great security features built in and was really easy to navigate and check orders etc
Pros: Its easy to navigate around the platform and its got some great features built in. there is a lot of customised options available and the customer support are also very helpful
Cons: some of the integrations have limitations which can effect the data sharing
Anwar B. · Marketing Manager · Automotive · November 25, 2024
Wouldn't use another platform to be fair
Pros: Scalability, ease of use and easy import and export of large number of products.
Cons: Pricing, its pricing is rapidly increasing.
Ade G. · Ecommerce Manager · Automotive · November 25, 2024
Really great platform both for headless and direct ecommerce
Pros: Flexibility and functionality. Also a really promising roadmap
Cons: Can almost be too open sourced at times .
Benjamin D. · Integration lead · Facilities Services · November 8, 2024
Happy, think it is a top 3 ecommerce CMS and an alternative to the likes of Shopify
Pros: Easy to use with a clean UI. Lots of data points in the backend Drag and drop builder means that you can build a frontend without much technical knowlege
Cons: Some more advanced functionality isn't possible due to a plugin not being availble or code not being able to be injected
Phil D. · Ecommerce Technical Manager · Marketing and Advertising · October 23, 2024
It is a magnificent software that helped me make online selling easier. Easy and reliable use, billing, increased sales.
Pros: it allows me to create and manage my online store
Cons: The only aspect where I find that BigCommerce doesn't really measure up is site customization.
MAZAMASSO GEDEON B. · Best tools · Commercial Real Estate · October 3, 2024
Pros: BigCommerce extends a secure and reliable platform to create customizable apps without sacrificing a lot of time. This creates room for attraction for users.
Cons: BigCommerce may require more development for extensive projects. It is important to check project scope before considering BigCommerce no matter the business type of small business or enterprise.
Krunal P. · Cyber Risk and Analysis · Information Technology and Services · June 30, 2024
Pros: BigCommerce is a great platform for growing businesses. From the 24/7/365 customer support to the various integrations that can be used. I find BigCommerce to be very beneficial for business growth, enhancement, and continuous support. The website templates are simple yet the platform does have a learning curve as things as not as simple as copy and paste. However, this personalization helps to make your website look unique.
Cons: The learning curve is the biggest challenge; however, BigCommerce has a wonderful customer support that helps you through any challenge you may find.
Dominique E. · Marketing Officer · Alternative Medicine · June 14, 2024
Cons: BIGCOMMERC-FRAUDERS! Return the money!!! Terrible. Nothing works! Impossible to change the topic...No feedback. Read reviews before contacting them. Not a single good review. These are scammers!
IRYNA K. · Artist · Arts and Crafts · June 9, 2024
Overall great experience and happy to use big commerce on daily basis for ecommerce business. Thanks.
Pros: Everything so far as it's easy and fast to many critical process.
Cons: Reporting needs changes as return reports have full refund but not able to run for partial refunds.
VIPUL C. · Treasury Analyst · Apparel & Fashion · June 7, 2024
Good experience, will still compare to shopify as they are so close in products but overall good system, improve the apps and this will be a leader in the market
Pros: the ease of use, from entering all the product data and the website design element was straight forwards and easy to use. Great customer service and some great templates for building
Cons: the apps could do with a better selection, more like shopify ideally
simon l. · Manager · Information Technology and Services · June 3, 2024
I love it It's a great product for people starting websites and just getting into e-commerce.
Pros: The free trial is great when you want to test out the product before purchasing.
Cons: For some people it might be to technical to understand.
Alicia P. · Owner · Retail · February 19, 2024
BigCommerce est un peu comme un outil tout-en un , même si pour certaines fonctionnalités, il dépend de modules externes
Pros: Dans l'optique de tester de nouveau outil d'ecommerce j'ai utilisé BigCommerce, pour générer un site e-commerce d'un partenaire, faut dire que BigCommerce est très complet, de la gestion des produits à la commande
Cons: Comme la plupart des CMS, BigCommerce est propriétaire des codes sources, donc il est difficile de migrer vers un autre CMS ecommerce
Franscislyne G. · Developpeur · Computer Software · December 1, 2023
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| Small Business eCommerce | 1 | 14 | Shortlist |
| Shopping Cart | 1 | 15 | Shortlist |
| Retail Management Systems | 1 | 17 | Shortlist |
| Multi-Channel eCommerce | 1 | 24 | - |
| Website Builder | 2 | 12 | - |