Rating
4.3
331 reviews
Categories
8
Founded
2007
Employees
350
Funding
15.2M
Merger / Acquisition
PrestaShop is a global leader in ecommerce, supporting entrepreneurs in over 190 countries. We offer inclusive, customizable, and scalable solutions that empower individuals and businesses to fully own, manage, and grow their online stores. As part of Fortidia, a global commerce-enabling platform with over 3,190 Business Solution Centers across 58 countries, PrestaShop plays a key role in driving the digital transformation of commerce.
Ad spend / mo
$1
3 paid keywords
Paid visits / mo
14
Organic keywords
7,513
Organic visits / mo
11,702
Authority
46
81,506 ref domains
| Keyword they bid on |
|---|
Creatives run
100
as RSCAD Sp. z o.o.
Active now
18
last 14 days
Advertising since
Oct 2021
4.5+ yrs running
Last seen
today
still active
Running 24 ads on LinkedIn as PrestaShop - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across Ecommerce Platform & Online Store Builder advertisers - the validated angles to copy. See the niche →
(331 reviews)
Pros: Solid software, easy shop setup and multi-currency support with a very intuitive administrator dashboard.
Cons: I dont like that most of integration which will be needed is just another module mostly paid, which increase starting cost a lot.
Damian G. · CTO · Computer Software · March 18, 2026
A very complete basic solution for setting up your own international online store without having to rely on monthly SAS (Software as a Service) fees. It natively requires additional modules to handle content marketing at the level offered by other CMSs, for example, or to integrate additional functionalities, although there is a PrestaShop Addons Marketplace with modules/themes and a good online community of resources.
Pros: Open Source eCommerce platform with free native options for multilingual management and advanced logistics/tax management to sell online internationally in multiple languages in different countries without the need for additional modules
Cons: The Open Source version requires initial installation/configuration and ongoing updates, making it a more technical process with significant compatibility issues with older versions, modules, and themes. However, they now also offer a PS Cloud (Hosted/Enterprise) version as a SaaS service, where they handle all the technical aspects for a fee.
Jose A R. · Consultant · Information Technology and Services · January 12, 2026
| Category | Page | Rank | Placement |
|---|---|---|---|
| Platform as a Service (PaaS) | 1 | 7 | - |
| Catalog Management | 1 | 10 |
Domain confidence 99%
| CPC |
|---|
| Pos |
|---|
| % budget |
|---|
| Landing page |
|---|
| prestashop addons | $0.12 | 1 | 100.0% | addons.prestashop.com/en/website-performance/50661-redis-cache.html |
| prestashop addon | $0.12 | 2 | 0.0% | addons.prestashop.com/en/website-performance/50661-redis-cache.html |
PrestaShop Addons Marketplace
PrestaShop Redis Module — Improve your SEO. This module will speed up the response time of...
https://addons.prestashop.com
PrestaShop Addons
Prestashop Redis cache — Improve your SEO
https://addons.prestashop.com
PrestaShop Addons
PrestaShop Addons Marketplace — Improve your SEO. This module will speed up the response...
https://addons.prestashop.com
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Why loading speed should be your priority ? A faster online store enhances user experience, SEO, and productivity. Thi…
Pros: I only have experience of prestashop's open-source project, but on the projects I've used it on (a few years ago now) the platform catered for typical ecommerce needs well, allowing a low-cost shop to accept online sales and payments with a simple to use backend for clients.
Cons: It was a few years ago that we used Prestashop, we found it to be a bit buggy at times and experienced a fair few breaking changes for updates. For this reason we ended up switching to other systems.
Christopher D. · Web developer · Information Technology and Services · October 20, 2025
Pros: PrestaShop is an e-commerce CMS similar to WooCommerce that allows you to create online stores easily. The user interface is simple, and there are specific modules available for different types of projects. Templates are easy to find and install, and the platform handles everything from creating to publishing articles or online shops. It’s also simple to integrate an online payment system through APIs from payment service providers.
Cons: PrestaShop is quite heavy to install locally and takes up a lot of space. Its modules are paid and often expensive for individuals. There are occasional bugs that can be difficult to fix, and the backend isn’t really designed for non-technical users.
Samba N. · INOCO · Architecture & Planning · October 14, 2025
In azienda usiamo Prestashop come cms principale per la creazione degli e-commerce per i clienti, è un buon punto di partenza ed è facilmente scalabile, Lo usiamo soprattutto per le piccole imprese che si affacciano la prima volta alle vendite online, è facile da gestire inizialmente, anche se quando i prodotti cominciano ad essere molti, la gestione anche semplice dei prezzi e delle quantità comincia ad essere difficile per i clienti.
Pros: La modularità è probabilmente ciò che rende PrestaShop una scelta così amata. Puoi espandere facilmente le funzionalità del tuo negozio integrando moduli aggiuntivi. Ad esempio, se inizi con prodotti semplici e poi decidi di offrire varianti personalizzate, con pochi clic puoi aggiungere il modulo giusto. Questo approccio permette una crescita graduale e sostenibile del tuo negozio.
Cons: I moduli a pagamento possono far lievitare i costi più velocemente di quanto si possa pensare. Alcune funzionalità che davvero desideravo aggiungere erano disponibili solo a pagamento, e i prezzi non erano sempre economici.
Fabio P. · Web Developer · International Trade and Development · July 2, 2025
Cela fait bientôt 12 ans que notre site est sur prestashop. Cela nous a permis de rester autonome sur de nombreux sujets.
Pros: Simplicité d'utilisation et de mise en place sans avoir besoin d'avoir de connaissance dans la création d'un site.
Cons: Les mises à jour sont souvent lourdes à mettre en place lorsqu'on doit changer de version. Cela à souvent un fort impact sur les développements qui ont été fait sur l'ancienne version
Sarah L. · Directrice des opérations · Retail · June 17, 2025
Pros: Fonctionnalités e-commerce et gestion de contenus efficaces, plutôt facile d'accès, CMS complet.
Cons: Pas toujours évident de trouver les éléments de personnalisation, pas mal de plugins à ajouter si l'on veut enrichir la solution.
Fabien C. · Webmaster · Cosmetics · February 28, 2025
I have been using PrestaShop for several years, since version 1.6, and I can say that I know it quite thoroughly. I definitely prefer it to other e-commerce platforms for its completeness and the ability to manage large catalogues, even if it occasionally presents some small bugs that are almost never resolved in subsequent releases. Being very widespread, you can find online many third-party modules and templates at low prices.
Pros: One of the most complete and efficient e-commerce systems around, very complete, customizable and also suitable for large catalogues. Excellent organization of the backoffice in managing orders and products.
Cons: Unfortunately some small but annoying technical bugs are also retained in new releases. It must be known thoroughly in order to make technical changes. Some third-party modules occasionally conflict with each other.
Stefano C. · Marketing manager · Business Supplies and Equipment · November 29, 2024
Good experience using Prestashop, its a great CMS to work on, as adding product info and managing product data is seamless. there are a lot great features built in also
Pros: Easy to navigate, easy to add products and manage products and inventory
Cons: some Plugins can be costly when trying to setup a feed for example
Anwar B. · Senior Technical Specialist · Marketing and Advertising · November 11, 2024
My overall impressions are great. Prestashop is complete as a B2C ecommerce system.
Pros: Easy to set up and complete as an ecommerce system
Cons: Completely useless b2b mode. I do not know what function it is supposed to have there
Janusz H. · Owner · Internet · October 3, 2024
OTTIMO per un lavoro professionale e pulito, con moduli da poter acquistare a parte
Pros: un CMS affidabile con alte prestazioni di gestione ordine e template grafico
Cons: usato come gestionale non è possibile inviare fatture tramite SDI se non con ulteriori software collegati
stefano z. · commerciante · Internet · July 19, 2024
$7e
Pros: PrestaShop est un site puissant et entièrement personnalisable, avec un potentiel immense et une superbe structure de base de données.
Cons: Le service client est déplorable, sans aucun respect pour l'ancienneté. Ils changent leurs politiques de vente et vous demandent de payer des abonnements pour des modules achetés avant leur nouvelle politique de racket.
Ludovic D. · Dirigeant · Wholesale · July 10, 2024
Ottimo CMS per uso professionale per vendere online una volta ottimizzato
Pros: è un CMS versatile per vendere i prodotti online
Cons: sei comunque costretto a interagire con gli sviluppatori dei vari moduli, il problema che Italiani sono pochi
fabio z. · commerciante · Internet · July 6, 2024
Pros: PrestaShop est une solution e-commerce exceptionnelle, idéale pour les petites et moyennes entreprises. Facile à utiliser et à personnaliser, il permet de créer une boutique en ligne professionnelle sans nécessiter de compétences techniques approfondies. Ses nombreuses fonctionnalités, telles que la gestion des stocks, les options de paiement et les outils de marketing intégrés, simplifient la gestion et la croissance de votre entreprise. PrestaShop offre une flexibilité et une puissance inégalées, faisant de lui un choix incontournable pour tout entrepreneur.
Cons: Certains fonctionnalités de prestashop ne sont pas assez optimisées selon la taille du marchand.
Benjamin M. · Account Manager · Marketing and Advertising · July 1, 2024
Pros: You are free to use the payment system you need, and you are in absolute control of your data, payments and process. You can code anything you can imagine
Cons: Less plugins in the marketplace than other ecommerce systems. You need to code almost everything and is hard to change the website behavior
Anonymous User · Web Developer · Computer Software · June 13, 2024
Pros: Prestahsop offers a great combination of inventory, order and ecommerce management. It´s more expensive than similar tools and offers a good price-quality ratio.
Cons: The catalog management becomes quite manual, it would be great to improve the product entry process.
Eva G. · Digital Marketing Manager · Information Technology and Services · June 7, 2024
Pros: At the beginning, it seemed a great way to start selling online. It's kind of easy to use...
Cons: As new platforms were being released in the market, it became old fashioned.
ADRIANO I. · CFO · Retail · June 3, 2024
Doet wat het moet doen. Eenvoudig in gebruik en zou het zo weer gebruiken bij andere klanten.
Pros: Makkelijk in gebruik en onderhoud. Grote aantallen plug-ins om de functionaliteit uit te breiden.
Cons: Voor mijn doeleinde (simpele webshop), eigenlijk geen minpunten ondervonden.
Jay S. · Eigenaar en Developer · Computer Software · February 28, 2024
Nowadays the cons overweight's the pros when we compare with WooCommerce, so we basically almost gave up using it and are fully focused on WordPress, with great ROI based on that bet.
Pros: We used to work with Prestashop for ecommerce up until 8 years ago roughly. We started to notice that WooCommerce was starting to evolve and the seamless integration with WordPress is behond "just another plugin". It literally works perfectly together to act as a great ecommerce platform. Also, having experience developing for both platforms (we develop and sell plugins/modules for both platforms) it's a lot faster to develop for WordPress/WooCommerce than it is for Prestashop.
Cons: Community is not that huge compared to WordPress. Development, due to the way the core was created, is more time consuming than WordPress and that makes it less appealing because it costs more for customers.
Pedro L. · CEO · Information Technology and Services · February 5, 2024
Necessariamente occorre avere un'agenzia prestashop partner alle spalle.
Pros: La semplicità d'uso di Shopify sta mettendo in crisi prestashop che rimane comunque, per molte aziende, una alternativa importante.
Cons: L'essere proprietario del proprio e-commerce, senza dover pagare fee
Anonymous User · Ceo · Consumer Goods · February 5, 2024
Pros: En tant que chez de projet, j'ai mené des projets pour la création des sites web e-commerce avec le CMS Prestashop et le point fort de ce dernier est vraiment sa performance au niveau du gestion du panier et la sécurité.
Cons: Je dirais, le prix des plugins et modules qui sont assez chers je trouve.
Jason M. · Chef de projet · Information Technology and Services · January 3, 2024
La solution PrestaShop peut s'avérer être un choix technique intéressant dans de nombreux cas de figures. Sa facilité de mise en place et de configuration permet de tester et d'avoir un aperçu rapide de la solution.
Pros: PrestaShop est une solution robuste et très intéressante dans le cadre de développement d'une plateforme e-commerce de moyenne et grande taille. Le développement de la solution sous framework Symfony rend l'architecture facile à comprendre mais surtout performante. À l'inverse de certains concurrent, même avec un grand nombre de références enregistrées en boutique, PrestaShop surprend par ses performances et son adaptabilité.
Cons: L'écosystème de plugins ou de thème PrestaShop peut parfois décevoir un peu. Il peut arriver de tomber sur des plugins largement utilisés et trop peu maintenus par la communauté ou par l'auteur.
Alexandre C. · Developpeur web · Internet · December 22, 2023
C'est vraiment un CMS complet à tous les niveaux.
Pros: La sécurité, le fait qu'il soit open source et le multistore
Cons: Je dirai plutôt, le fait que les plugins sont assez cher.
hamdi A. · Responsable equipe · Information Technology and Services · December 17, 2023
Pros: J'ai particulièrement apprécié la flexibilité de PrestaShop pour personnaliser ma boutique en ligne, ainsi que la diversité des modules disponibles
Cons: Un peu compliqué au début pour un nouveau utilisateur
Bediss B. · Conception · Wholesale · December 14, 2023
Overall, despite the fact that addons like premium themes, plugins and modules can be quite expensive, once one learns how to work around the small glitches, it is the best tool around to get an online ecommerce website without hiring an agency.
Pros: Prestashop allows any startup or small business create its own ecommerce platform fairly fast and in its basic form, for free. When properly configured, the basic functionalities will allow for instant deployment of an online store.
Cons: It is very easy to get excited about the potential of Prestashop, but one clashes immediately with the prices of the themes, modules and plugins needed to get some extra functionalities. Prices can be an obstacle for small startups or small businesses
Anonymous User · Owner · Automotive · November 25, 2023
- |
| B2B eCommerce Platform | 1 | 15 | - |
| Shopping Cart | 1 | 16 | Shortlist |
| Order Management | 1 | 23 | - |
| Multi-Channel eCommerce | 1 | 25 | - |
| Website Builder | 2 | 13 | - |
| Payment Processing | 2 | 40 | - |