Rating
4.7
121 reviews
Starting price
$2,000
Per Month
Categories
5
Founded
2006
Employees
8100
Shopify Plus is making enterprise ecommerce simple, without the headaches. Shopify Plus gives businesses that make $1M+ in revenue the tools they need to grow and adapt, from high-volume brands to Fortune 500s. We empower merchants to sell online and off, across social channels like Facebook and Instagram and through marketplaces like Amazon and eBay.
Ad spend / mo
$1.6M
12,298 paid keywords
Paid visits / mo
597,188
Organic keywords
882,976
Organic visits / mo
2,665,376
Authority
85
4,715,531 ref domains
Creatives run
100
as Shopify Inc.
Active now
100
last 14 days
Advertising since
Aug 2022
3.5+ yrs running
Last seen
today
still active
Running 8 ads on LinkedIn as Shopify - a paid B2B channel, on top of any Google/Capterra spend.
The shared messaging across Ecommerce Platform & Online Store Builder advertisers - the validated angles to copy. See the niche →
(121 reviews)
Shopify Plus has been great for our small business. We are able to pretty much use it as our entire ERP. Impressive.
Pros: What I like most about Shopify Plus is that it truly delivers the full value of every dollar you spend, provided you make the best use of it.
Cons: Shopify is built with Ruby on Rails, which then has it's own templating language called Liquid. If you don't like coding, this may not be for you.
Isaac L. · Director of Sales and Business Development · Food & Beverages · August 1, 2025
Pros: easy of use, pricing, and every third party integrates wit hit. Also we can have 9 stores within the same shopify plus pricing
Cons: There's nothing we don't appreciate, we love everything and would not switch to any other solutions at this time.
Raphael F. · Head of Ecommerce · Cosmetics · July 21, 2025
Unsere Erfahrung mit Shopify ist gemischt. Grundsätzlich funktioniert das System, aber es wirkt technisch nicht ausgereift genug für wachsende oder anspruchsvollere Shops. Viele Probleme lassen sich nur über Drittanbieter-Apps lösen – und wenn diese nicht stabil laufen, steht man schnell vor echten Herausforderungen. Für einfache Shops okay, für skalierende Marken eher frustrierend.
| Category | Page | Rank | Placement |
|---|---|---|---|
| Headless eCommerce | 1 | 7 | - |
| B2B eCommerce Platform | 1 | 23 |
Domain confidence 95%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
| shopify | $3.92 | 1 | 11.5% | www.shopify.com/ppc/online-store |
| pirate ship | $2.66 | 1 | 6.4% | apps.shopify.com/pirate-ship |
| pirateship | $2.66 | 1 | 2.3% | apps.shopify.com/pirate-ship |
| pos | $10.12 | 1 | 2.2% | www.shopify.com/pos/free-trial/sell-retail |
| business plan | $5.33 | 2 | 1.6% | www.shopify.com/blog/business-plan-examples |
| shop | $1.22 | 1 | 1.3% | www.shopify.com/blog/introducing-shop |
| wix | $1.72 | 2 | 0.9% | www.shopify.com/ppc/compare/shopify-vs-wix |
| printify | $0.99 | 1 | 0.9% | www.shopify.com/ppc/print-on-demand/printify |
| whois lookup | $3.93 | 1 | 0.8% | www.shopify.com/domains |
| affiliate marketing | $2.11 | 2 | 0.8% | www.shopify.com/blog/affiliate-marketing-for-beginners |
| domain name search | $5.99 | 1 | 0.7% | www.shopify.com/domains |
| how to make money fast | $3.58 | 1 | 0.6% | www.shopify.com/blog/how-to-make-1000-fast |
| dropshipping | $2.94 | 1 | 0.6% | www.shopify.com/blog/what-is-dropshipping |
| dba | $4.39 | 1 | 0.5% | www.shopify.com/blog/what-is-doing-business-as-dba |
| printful | $1.24 | 1 | 0.5% | www.shopify.com/ppc/print-on-demand/printful |
Free Domain Names
Instant Domain Availability — Search For Domain Name Ideas and Instantly Check Domain Availability. Start a Free Trial!
https://www.shopify.com
Shopify
Start Selling Online — Customize Your Store With Our Website Builder. Trusted by Millions of Businesses. No.1 eCommerce Platform for All Businesses. Start, Run + Grow Your Business with Shopify®.
https://www.shopify.com
Shopify
Build Your Online Business — No.1 eCommerce Platform for All Businesses. Start, Run + Grow Your Business with Shopify®
https://www.shopify.com
Shop Pay: The fastest accelerated checkout on the internet
Offer the secure, one-tap checkout experience that reduces abandoned carts everywhere your products are sold including Facebook, Instagram, and Google
https://www.shopify.com
Shopify
Build Your Online Business — Customize Your Store With Our Website Builder. Trusted by Millions of Businesses. No.1 eCommerce Platform for All Businesses. Start, Run + Grow Your Business with Shopify®.
https://www.shopify.com
Pros: Shopify bietet einen schnellen Einstieg ins E-Commerce, viele Design-Vorlagen und eine große Auswahl an Apps. Das Backend ist übersichtlich, besonders für kleinere Teams ohne große IT-Erfahrung gut bedienbar.
Cons: Die allgemeine Performance ist enttäuschend: Unser Shop lädt spürbar langsam, die Suchfunktion reagiert oft erst nach mehreren Sekunden. Zudem sind viele wichtige Funktionen nur über zusätzliche (kostenpflichtige) Apps möglich – z. B. "Bogos Free Gift", die bei uns leider regelmäßig fehlerhaft arbeitet. Das führt zu frustrierten Kunden und unnötigem Supportaufwand.
Michael G. · IT Leiter · Internet · July 16, 2025
From a cybersecurity and ops standpoint, Shopify Plus helped soothe our compliance risk, while providing the robust capacity the marketing team required to confidently run high-volume campaigns.
Pros: I liked Shopify Plus as an IT lead for their enterprise level security and the flexibility of the API. We were able to drop in our own custom checkout logic, SSO, and automated workflow without impacting perf.
Cons: The price scheme is steep, particularly for functions that often involve third-party apps. I also feel support response is slower during peak seasons.
Rahul V. · IT and Cybersecurity Coordinator · Information Technology and Services · June 22, 2025
Pros: The ability to customize checkout and enjoy lower CC processing fees, as well as other basic features they gate-keep behind plus
Cons: They fraudulently represented the features and benefits included including priority support and merchant success teams that literally do not exist beyond "growth manager" sales reps reaching out to up-sell you on taking loans or buying other services. Furthermore after we cancelled Plus, they kept billing us for one of its features (POS PRO) that transitioned into a separate active subscription that we never authorized or used, charging us $5k+ over a year that they refuse to refund.
Will R. · COO · Apparel & Fashion · June 20, 2025
Generell zufrieden mit Shopify. Das System ist recht teuer und mit ein paar zusätzlichen Apps hat man schnell mehrere hundert Euro monatliche zusatzkosten.
Pros: Sehr gut durchdachtes Shopsystem. Sehr gute Auswahl an Apps für zusätzliche Funktionalität. Es gibt fast nicht was es nicht gibt.
Cons: Manche Funktionen würde ich mir nativ wünschen und nicht als kostenpflichtige App, aber das ist nunmal Geschäftsmodell.
Deniz T. · Head of IT · Retail · June 15, 2025
My overall experience with Shopify has been great. The customer support hasnt been needed often, but when it has been used, the employees have been very helpful. We will continue using Shopify plus for the foreseeable future.
Pros: I like the ability to customize the most about shopify plus. As a growing business with complex needs, customization has been important. I also like the customer supper and ability to access beta programs.
Cons: 100 Variant limit is the worst thing about shopify plus. Though, as I understand it, that limit is about to be removed.
Brian M. · Data Analyst and IT · Furniture · June 9, 2025
Extremely happy with it, so many integrations, reporting tools, ease of use for everyone including those not technically inclined.
Pros: So user friendly, up to date with newest innovations and trends, multiple integrations you can use, very efficient reporting
Cons: They assign you a n account manager but they really can’t help, promise you the world then move on, and give you a new person who does the same thing.
Natasha M. · Controller · Retail · May 19, 2025
Overall, we had an okay experience. There were some features that we really loved but a lot of the features we wanted, we still needed to purchase apps for. We wish there was more support throughout the entire time we were with Plus.
Pros: I enjoyed having the checkout liquid to customize the checkout process. I also enjoyed having access to the launch pad app.
Cons: The price for us wasn't worth it. It's incredibly expensive and i think it's more useful for B2B business. We have a hard time using the full value of the platform. We were promised support throughout to grow our store but it went away once the platform was fully set up.
April P. · Senior Manager · Apparel & Fashion · May 2, 2025
Good so far. They have been dedicated to help the agency I work at with strategies to close leads.
Pros: You get better support. You have a dedicated shopify customer success manager and can get technical help from the team.
Cons: Probably the stress on the amount of leads you need to brind to Shopify to stay on the Partners Program.
Safia M. · Project Lead · Marketing and Advertising · April 29, 2025
Pros: Shopify is a one stop shop and without it we would not be where we are today, the apps and channels that can be integrated into the software that work seamless make our day to day so simple. Whether you are a small business or large Shopify will cater to your every need. Navigating Shopify plus is seamless as well, all the information that you could need all in one place. Fast bug fixes, whenever shopify crashes it is back up within 2-5 minutes and no outreach is needed ever. Thats top notch! Universally Shopify is being used by businesses throughout the world, making starting a business easy and fun! Shopify plus caters to the businesses unique needs and workflows.
Cons: Not much to put here, sometimes shopify will update how or where something is shown on the page. Without notice of the change it can cause a little bit of confusion if you are not able to locate the change or adjustment it can be frustrating but nothing that has caused us too much admin to solve.
Hannah D. · Warehouse Assistant Manager · Apparel & Fashion · April 28, 2025
Well when I have a sale my shop moves fine , I've never had a problem with any payments methods . I never have to stress about any tech stuff which def ease my mind less for me to worry about .
Pros: My experience with their best feature would be its scalability for high-growth businesses. It handles massive traffic and sales volume without crashing.
Cons: I can't really do what I want to in the behind the scenes things . I'm nosey I can't help it
Kristen M. · Owner · Wholesale · April 14, 2025
I love using Shopify Plus! Super easy to navigate!!
Pros: I love using Shopify Plus! Great customization options!!
Cons: I have had no issues with Shopify Plus. It works great!
Mikaela S. · Assistant Manager · Consumer Goods · April 11, 2025
Positive overall experience. The most powerful and intuitive commerce platform out there.
Pros: Powerful tool with lots of functionality that is always evolving and getting better. Strong support.
Cons: Sometimes there is limitations to discounts and things I can do on the site, but Shopify has made a lot of those possible.
Cammie M. · Ecommerce Manager · Retail · March 28, 2025
Nous sommes passés de Magento à Shopify Plus, depuis, nous gagnons beaucoup de temps quotidiennement pour gérer notre catalogue produit et le site internet d'une manière générale. Nous n'avons plus de bugs, ni de régressions. Nous avons réellement économiser du temps de gestion du site.
Pros: Facilité de mise en place , plateforme pensée pour le e-commerce, une multitude d'applications compatibles qui permet d'enrichir le site
Cons: Nous avons été dans les premiers à passer sur le nouveau checkout et nous avons eu quelques difficultés comme l'installation des points relais. Depuis tout est résolu
Sophie O. · head of ecommerce · Retail · March 18, 2025
Great overall experience using Plus, lots of customisation options, and various Themes to choose from, there are also great audience tools to gather user data and then use this in advertising campaigns. plus the lower transaction fees are fab
Pros: Shopify Plus is great if you receive a lot of monthly sales and orders/traffic. there are a host of customisation tools available to use, its also very easy to navigate
Cons: Shopify Plus has limited payment and shipping gateways available
Anwar B. · Senior Ecommerce Tech Specialist · Marketing and Advertising · November 28, 2024
Pros: Shopify Plus includes features like customizable checkout experiences, automated workflows, and advanced security options, which are essential for large enterprises.
Cons: If merchants choose to use payment gateways other than Shopify Payments, they incur additional transaction fees. This can add up and impact profit margins.
Ashfak K. · Senior executive · Accounting · November 4, 2024
reduced bounce rate and abandoned basket. Increased revenue alongside alot more store funtionality
Pros: The 2 things i get most from are the customisable checkout process with upsell functionality and the seasonal store designs
Cons: I havent found a downside to it yet. The support is fantastic and our assigned account manager is fantastic
simon T. · Client Development Manager · Internet · November 2, 2024
Pros: If the implementation is standard then Shopify Plus is a great option with many out of the box features and easy integrations via 3rd party apps.
Cons: If the implementation is very customized, like it is for our business, then Shopify Plus can be complicated to work with vs other eCommerce Platforms than allow for greater customization.
Jose E. · eCommerce Manager · Retail · August 15, 2024
Pros: We were able to integrate it with our ERP platform to enable online orders through a store front. There are so many different applications that are on the marketplace that can enhance your store in ways you didn't imagine. It was also quite easy to integrate with our 3PL as they had already developed an app through the Shopify platform. During the pandemic, it opened up the avenue for us to sell online especially when non-essential stores were not allowed to open and Melbourne being lockdown for such a long period.
Cons: Nothing, it was quite simple to use however we did have some small hiccups with integrating with our ERP
Joshua N. · Application Specialist · Retail · July 1, 2024
I think it's the only and best way to get started with eCommerce business, with the number of options for the price. Sometimes I make mistakes with software and it takes me a lot of time to switch to better solutions, but with Shopify I think it's a good investment of time into building a shop with them.
Pros: I love how you get hundreds of features for really low price and I see no competition to that. Recently Shopify added even more value with AI. It speeds a lot of things, I can quickly fill different fields, email automations, product pages with it and with no additional cost. Also they are expanding with e-mail automation and I don't have to use 3rd party software for e-mails anymore, which saves me even more money.
Cons: The only thing I disliked so far is that as a new user to the platform you can get overwhelmed with features and it would be really useful to hide some or have some kind of clickthrough on-site tutorials. Sometimes they also make changes to the interface and it can be confusing what happened, but I guess it depends how often you use the software to learn what is what.
Anonymous User · Owner · Publishing · June 24, 2024
Pros: Simple to upload as many products to the online shop. The layout and navigation of the website is brilliant from a users perspective. Straightforward to change the settings so that live items on the site are those which are In Stock.
Cons: Would be better if it was more SEO friendly and able to add numerous content sections to a page.
Ollie M. · Lead SEO Director · Marketing and Advertising · June 16, 2024
Overall it's very good. One thing they really need is a better inventory control experience. It's very limited and clunky.
Pros: It's easy to plug in apps to customize your site functionality and user experience.
Cons: Shopify no longer refunds fees when an order is cancelled or refunded. This is a huge cost to vendors. In general support is good but sometimes it takes a little back an forth to get a solution.
Penny G. · Director of Ecomm · Apparel & Fashion · May 16, 2024
Pros: The price break for transactions is the most helpful feature for growing Shopify stores
Cons: Unease of path around getting other stores under the main Shopify account
Maciej R. · Head of Operations · Financial Services · December 11, 2023
Pros: C’est un logiciel intuitif qui permet de gérer son catalogue produit très facilement.
Cons: Il ne permet pas de faire des mises en page très poussées sans avoir à passer par un développement.
Stacy D. · Responsable e-commerce · Apparel & Fashion · November 21, 2023
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| Shopping Cart | 2 | 10 | Shortlist |
| Multi-Channel eCommerce | 2 | 16 | - |
| eCommerce | 2 | 34 | - |