Rating
4.1
77 reviews
Starting price
$1
Per User
Categories
5
Founded
2007
Employees
800
Leave the competition behind with Club Automation, a club acceleration platform designed to make your life easier and give members what they want. Our web-based club management solution is built by club operators for club operators to deliver exactly what health, fitness, and tennis clubs need to succeed. With Club Automation to streamline and automate processes from the front desk to the back office, clubs can unlock unrivaled experiences, unrivaled efficiency, and unrivaled growth.
Ad spend / mo
$877
20 paid keywords
Paid visits / mo
246
Organic keywords
1,103
Organic visits / mo
3,705
Authority
31
2,540 ref domains
Creatives run
100
as Atlantic Tennis Centre
Active now
51
last 14 days
Advertising since
Jul 2023
2.5+ yrs running
Last seen
today
still active
Running 6 ads on LinkedIn as Daxko Club Automation - a paid B2B channel, on top of any Google/Capterra spend.
The shared messaging across Fitness Studio & Gym Management Software advertisers - the validated angles to copy. See the niche →
(77 reviews)
It’s was easy for the staff and the guests to used it from the very beginning. That was helpful and critical.
Pros: The best part of Club Automation is how simple it is to initially operate. It’s helped our operation.
Cons: I find the sizing of the screen on an iPhone to be difficult and frustrating. Once you’ve zoomed in it’s hard to go back.
Roger C. · Tennis Coach · Health, Wellness and Fitness · April 24, 2026
I have been using CA for at least 13 years and it is so easy to use one click and you can book a courts along with easy ways to book quick events, block time, leagues etc
Pros: it's easy and simple one of the best programs available for Tennis. Reports are great, POS is extremely simple
Cons: I have not found any cons to this program I highly recommend this program for any tennis facility. 100%
Maureen v. · tennis administrator · Health, Wellness and Fitness · April 24, 2026
Overall I am very pleased with Club Automation. The system allows me to make changes or edits to my schedule from anywhere. It is visually easy to use. Encompasses all of the data we need in the appropriate fields. I like the ability to generate reports for member data, payments, and utilize check in history. Member support has always been able to solve any issue or mistake I've needed their assistance on fixing. Would highly recommend their services to others.
| Category | Page | Rank | Placement |
|---|---|---|---|
| Club Management | 1 | 3 | AdShortlist |
Domain confidence 99%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
Gym scheduling software - Fitness analytics tools
Built for fitness clubs that want to streamline operations and confidently grow revenue. Manage...
https://landing.clubautomation.com › club-management › software
Sports Club Membership Software
Grow your club revenue — Built for fitness clubs that want to streamline operations and confidently grow revenue. Manage memberships, billing, scheduling, and CRM from one fully connected platform.
https://landing.clubautomation.com › club-management › software
Gym membership software - Gym Software
Manage memberships, billing, scheduling, and CRM from one fully connected platform.
https://landing.clubautomation.com › club-management › software
Automate club operations
Club management made simple — Manage memberships, billing, and scheduling in one unified club platform.
https://landing.clubautomation.com › fitness-club › software
Gym payment software
All in one club billing — Simplify gym billing and automate recurring member payments with secure processing tools. Manage recurring gym payments and revenue recovery from one unified platform. Automated billing.
https://landing.clubautomation.com › club-payments › software
Pros: This product easy to use and encompasses most of our business needs. The support team is professional and responsive. I love that I can view my personal and team's schedule all in one location.
Cons: Having to choose "confirm" from the prompt when making appointments takes additional time. I was also interested in the Club Automation 2.0 version, but our site was not chosen to roll out the new platform yet. Hopefully soon!
Adam G. · Health Fitness Professional · Health, Wellness and Fitness · March 30, 2026
ive been using this software with my company since 2020 pretty much and couldnt imagine using anything else, new feature and support are greater!
Pros: payment processing is very detailed and reports are always correct, love the member information on the checkin screen makes it very easy to manage
Cons: adding services and clicking through the back screens, also automateed emails could be easier to use and setup
Ty C. · Representative · Events Services · March 26, 2026
This platform has been a major operational burden. Club Automation actively slows down business, creates avoidable problems, and consumes time that should be spent running and growing a gym. It is completely unsuited for modern, automated, or staffless facilities and feels stuck in an outdated corporate mindset. I would strongly caution any gym owner against using this system. There are far better, more flexible, and more user-friendly solutions available, and choosing Club Automation was a mistake I would not repeat.
Pros: There are essentially no meaningful positives. While the system can technically process payments and control access, those are baseline requirements that nearly every modern platform handles more efficiently. Any functionality it offers is negated by how difficult, slow, and frustrating it is to use in real-world operations.
Cons: Club Automation is one of the most inefficient, outdated, and frustrating business systems I have ever used. The interface is clunky and unintuitive, simple tasks take far too many steps, and even minor changes often require submitting support tickets instead of being self-managed. Billing is rigid and error-prone, reporting is unreliable and difficult to extract useful data from, and access control issues create unnecessary risk and member frustration. Support is slow, inconsistent, and frequently unhelpful, especially when problems are time-sensitive. Costs are high, add-ons are constant, and the system feels designed to lock you in rather than help you operate efficiently.
Drew H. · Owner · Health, Wellness and Fitness · February 4, 2026
Club Automation has been a game changer for our teams in so many ways. There are many stand out qualities, but above all else their team and quality of service is exceptional. From the moment you express interest, to ongoing day-to-day support and updates, you will be prioritized and cared for.
Pros: All supporting staff were fantastic, from the initial sales team to the implementation team and ongoing support staff! The software itself strikes a good balance of being both user friendly, and powerful enough to dive into the details. It's tailored well to your club and its unique needs, while also allowing your team the ability to continue customizing it as time goes on.
Cons: There can be small quirks here and there. Bugs pop up on occasion, and sometimes the user-friendly design can feel as though it limits your ability to have granular control of everything. However, bug fixes roll out regularly, and anything that might drastically effect you is handled quickly by the service team. As with any software, many times the limiting factor is your proficiency, not the software itself. More often than not, our ability to take a specific action is limited by our understanding of the software, not its actual capabilities.
Connor C. · Sales and Marketing Manager · Health, Wellness and Fitness · December 16, 2025
Overall, I like using the software and working with customer service. Appreciate the fast response when our company has a question or needs further assistance with a specific account.
Pros: Customization of the POS System, Digital Contracts, Linking of accounts, Fast Customer Service Response
Cons: Auto-redeeming sessions based on check-in are not offered. Happy to hear the company is looking into it. Wish there were another option to remove a package without deleting and giving credit only. For example, let's say a wrong package was selected but wasn't paid for due to an error by the front desk employee. If no payment was taken, and when the package is deleted, it auto puts a credit on the account the package is worth. Wish there were another way to delete the error transaction altogether without automatically giving an internal credit.
Allen R. · Member Services and Marketing Assistant · Health, Wellness and Fitness · December 10, 2025
My overall experience with club automation has been grate for both me and my coworkers. We enjoy logging on and getting done what we need to everyday since it is easy to use.
Pros: I enjoy how simple it is to navigate in between tabs. This allows for organization in the workplace and with members.
Cons: The thing I like least would be the font size. I have to zoom in on my computer every time I open it up. If this is the only problem through, Ill take it!
Savannah J. · Childcare Assistant · Hospital & Health Care · December 8, 2025
My overall experience is positive. I would say that the value for the money of this platform is worth the cost. Our facility wouldn't operate with as smoothly without having this to streamline our process.
Pros: I like the ease of having everything that we need in one convenient location. We can book a tennis court in one moment & then register someone for a cooking class. Also, the ability to check eligibility status of a member is quick. This quick process helps us to support the client immediately & this way we can resolve an issue in real time opposed to waiting a week. The payment process is also simple to navigate, as well as sending emails to the member. The leaning curve is short & you can also customize the different department screens to fit your needs.
Cons: This is minor, but when booking court reservations the system reverts back to our 5am reservations after clicking on a current reservation. In a nut shell, it would be nice if the screen would stay at the hour that we're currently checking, instead of resetting back to the start of the day.
Kevin C. · Front Desk Manager · Health, Wellness and Fitness · September 15, 2025
I have had a great experience using the club automation. In general, it is easy to navigate through this program.
Pros: I love the Club automation because its easy navigation is the most prominent positive characteristic.
Cons: The negative side of the Club automation is that it is not easy to check the past and track records.
Zorica J. · scinetist · Higher Education · August 19, 2025
My overall experience with Club Automation has been very positive. It’s easy to use, cloud-based, and stable, with no lag when navigating links. The member app works well, and the Brivo 24/7 door access system is reliable, even without internet. Their U.S.-based customer service team is great to work with—responsive, friendly, and knowledgeable. While the CRM system could be stronger, improvements are underway. I already have access to the new scheduling system in beta, and it looks promising. It’s clear they are continuing to invest in the software, and those investments are making a noticeable difference in performance and usability.
Pros: Club Automation is easy to use, with a clean, intuitive interface that makes daily tasks simple. Because it’s cloud-based, I can access it anywhere, and it’s proven to be stable and reliable with no noticeable lag when navigating between links. The member app works well and offers a smooth user experience. The integrated Brivo 24/7 door access system has been rock-solid, continuing to work even when the internet is down, which gives me peace of mind.
Cons: The CRM system could be stronger, though it’s clear the team is actively making improvements. I already have access to the new scheduling system in beta, and once it’s fully rolled out, I expect it will be a great upgrade to the platform.
Abraham G. · President · Health, Wellness and Fitness · August 10, 2025
Always a positive experience when booking clients when I'm on the move through mobile. I can book a client in under 30 seconds and when I'm really busy it's so important.
Pros: The easiness of booking clients through mobile when I'm consistently on the move is essential. I can book a client in under 30 seconds and when I'm really busy it's so important.
Cons: Club Automation is a superior product in the health and fitness industry and is the gold standard. I love everything about Club Automation.
Michael M. · Tennis Director · Health, Wellness and Fitness · August 8, 2025
We are happy we migrated to Club Automation. Club Automation is receptive to feedback and they have an exceptional customer service team. Whenever we have a question we don't have to wait for a response and the answer is very thorough. Thank you!
Pros: Club Automation improved our online membership sales tremendously. We have also gained better communication tools via email and text.
Cons: We want online booking to require payment immediately upon booking. We would like to have packages that can be auto billed monthly that are used to book in group x and not have to link an add-on to the customer profile in addition to having the auto billed package.
Alix W. · Operations Superintendent · Health, Wellness and Fitness · June 30, 2025
Overall, it's been pretty good. SOme bumps in the road but it is very user friendly. I can cancel or schedule patients with ease. I would just like to see an area for notes and by that, I mean writing documents about the visit.
Pros: I use this for scheduling massage patients. It's very easy to schedule or cancel or block out times.
Cons: It doesn't send the user a message if an appointment is cancelled so that we can fill it with wait-list patients.
Jennifer T. · Licensed Massage Theapist · Health, Wellness and Fitness · June 10, 2025
Club Automation has been night and day difference, compared to our old system. Everything about CA has been faster, smarter, better processing, etc. Hands down the best system for our style of athletic club!
Pros: The support team - [sensitive content hidden] - have all been wonderful with their help and have helped us streamline our entire system. The fact that CA is on a browser is super helpful for us staffmembers when trying to use it from home, laptop, etc. Our old system Compete Jonas, was extremely slow, and CA is extremely fast- it's a game changer for our club!!!
Cons: The thing that I liked least about Club Automation is that our data, from our old software system, didn't transfer over as cleanly as we wanted. There was a good chunk of memberships that had payment information / card information inaccurate - which caused some difficulties for the first couple of weeks.
Cam C. · Club Manager · Health, Wellness and Fitness · May 21, 2025
no issues, wise it did more reports, dashboard style. i use it daily for reports, transactions, scheduling, booking and managing the pool and reservations - usage.
Pros: Schedules, updates on the system - looks great, user friendly, wish it allowed for more usage with reports financially that link to our dashboards.
Cons: Updates without notice, and restarting or resetting without knowing which email, may be user error.
Ashley C. · Director · Health, Wellness and Fitness · May 12, 2025
My workplace switched from a different program to club automation a little over a year ago. The difference has been night and day; club automation is so much easier to use and so much more user friendly.
Pros: It's extremely user friendly. I love how I can customize and tailor my homepage to my specific needs.
Cons: I wish it was easier to delete accidentally created profiles.
Hannah B. · Member Services · Health, Wellness and Fitness · May 11, 2025
I've been using it off and on since it's inception at College Park. But even with my experience, when I started using it again recently, I had to re-familiarize myself with the operation. Somewhat of a frustrating process at first, but well worth it.
Pros: It can do everything: fully integrated...and once user is acclimated, makes job easier. The support team is great.
Cons: It takes some time to figure out, but you guys are always there for help. And cost: I have wanted to use CA at different facilities I've worked for and it's usually decided that it's too expensive. However, I personally think worth it.
Ryan F. · Head of Staff and Human Resources · Sports · May 2, 2025
I work in the membership department, and I feel that this is so much better of a platform to track and manage our members, types of memberships, and pulling out reports for budgeting.
Pros: It is efficient, up to date, and fairly easy to use once you figure out what you need, especially in the report area feature.
Cons: I wish changing a main member to a non-main member was a bit easier and did not require so many steps, I also feel that Family merging tools could be easier to do as well. Too many steps in order to remove duplicates.
Dawn H. · Membership Coordinator · Health, Wellness and Fitness · April 30, 2025
There are better features added in the last 6 months, but it's still not as seamless as it could be for our company
Pros: I like how it looks. It's aesthetically pleasing. I also like how we can now click and drag to make appointments.
Cons: I don't like that we can only schedule clients on the :15. Due to my class schedules, I often start clients at times like 1:10 or 2:05. But there's no way to enter that.
Becky E. · Fitness Trainer · Health, Wellness and Fitness · April 22, 2025
Pros: Intuitive interface and many options for helping manage our courts
Cons: Having to change password so frequently. Sometimes dont get email
Chris T. · Tennis Director · Sports · April 21, 2025
good to use, maybe a little much of trying to navigate but overall a good tool
Pros: easy to use and helpful towards finding a solution. It was fast and efficient
Cons: too may options. A lot of different avenues. A little bit confusing trying to get where you want.
Veronica M. · Personal trainer · Health, Wellness and Fitness · April 15, 2025
Pros: Every thing! Easy to use, I like how you can set tabs.
Cons: Slight learning curve upon first use but manageable
Austin O. · Membership Staff · Sports · April 10, 2025
Overall: glitchy and inconsistent. Once sessions are all in, it is great. Getting to that point is very time-consuming and cumbersome.
Pros: Enjoy the weekly schedule display and being able to predict weekly/monthly payroll.
Cons: Very glitchy. Recurrent appointments are difficult to create and recurrent same-client appointments on different days/times are not possible. This makes the sessions booking task very cumbersome.
Alejandro F. · Personal Trainer and Group Exercise Instructor · Health, Wellness and Fitness · April 6, 2025
After migrating to their platform it was terrible from day 1. Prior to migration they were nothing but helpful and friendly.
Pros: The software was more user friendly than other softwares we used.
Cons: Bad accounting in the software. Very buggy in general. The worst though was that even though we told them we weren't interested in long term contracts, that is all they do. When we sold the business, refused any data migration unless we paid 36 months of dues and merchant service fees (estimated). Total for that would have been $180,000. Never do business with these snakes.
James E. · CEO · Health, Wellness and Fitness · March 11, 2025
| Healthcare CRM | 2 | 6 | - |
| Gym Management | 2 | 23 | - |
| Fitness | 2 | 46 | - |
| Membership Management | 3 | 25 | - |