Rating
4.7
1,039 reviews
Categories
1
Founded
2011
Employees
500
Funding
354.6M
Venture (Round not Specified)
ClassDojo is an educational technology communication software. The software facilitates communication between teachers, school administrators, students, and parents. Features include a feed for sharing photos and videos from the school day. Messaging can automatically translate into over 35 languages. ClassDojo also provides tools to encourage student growth and classroom community building. These include a points system, student portfolios to showcase work, a calendar to share school events, and timers and classroom management features. The software aims to connect school communities and support student development in a positive way.
Ad spend / mo
$848
12 paid keywords
Paid visits / mo
234
Organic keywords
44,457
Organic visits / mo
1,324,126
Authority
65
19,040 ref domains
Creatives run
79
as ClassDojo
Active now
26
last 14 days
Advertising since
Apr 2025
1+ yr running
Last seen
today
still active
Running 15 ads on LinkedIn as ClassDojo - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across School-Parent Communication & Engagement App advertisers - the validated angles to copy. See the niche →
(1,039 reviews)
Overall, my experience with ClassDojo as a parent has been positive and helpful. It keeps me informed and connected to my child’s classroom, even when I can’t be there in person. While there are a few drawbacks, it’s a useful tool for staying involved in my child’s education.
Pros: What I like most about ClassDojo as a parent is how it keeps me connected to my child’s classroom on a daily basis. I can easily see updates, messages, and my child’s progress, which helps me stay involved in their learning. I also appreciate how it highlights positive behavior and achievements, making it encouraging for both parents and students.
Cons: What I like least about ClassDojo as a parent is that it can sometimes feel overwhelming with frequent notifications and updates. It may also not always give a complete picture of my child’s day or academic progress. Additionally, relying on the app means I have to consistently check it to stay fully informed.
Jessica G. · Realtor · Real Estate · April 17, 2026
I love it! The families love it! It’s a great app for classrooms and sports teams alike. I had even used it in past summer art programs. The parents love that the chat feature is similar to texting directly and I love that I can get messages quickly without sharing my phone number.
Pros: It is the easiest and quickest way to communicate with parents and families while still maintaining your privacy as a teacher and not sharing your own phone number on social media contact. I also love the ability to post pictures and videos showing parents what goes on in our classroom on a daily basis.
| Category | Page | Rank | Placement |
|---|---|---|---|
| Classroom Management | 1 | 8 | Shortlist |
Domain confidence 100%
| Keyword they bid on |
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| CPC |
|---|
| Pos |
|---|
| % budget |
|---|
| Landing page |
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| class dojo tutors | $4.10 | 1 | 42.9% | tutor.classdojo.com/ |
| alltutors.org | $3.05 | 1 | 31.9% | www.classdojo.com/tutoring/lp3/ |
| dojotutor | $3.46 | 1 | 13.4% | www.classdojo.com/tutoring/lp3/ |
| dojo tutors | $3.46 | 1 | 6.0% | tutor.classdojo.com/ |
| classdojo tutoring | $4.10 | 1 | 2.8% | www.classdojo.com/tutoring/elementary/ |
| ap calculus tutors | $12.43 | 3 | 2.8% | www.classdojo.com/tutoring/calculus/?utm_source=google |
| earn money by teaching online | $1.48 | 2 | 0.0% | tutor.classdojo.com/ |
| classup tutor | $5.35 | 3 | 0.0% | www.classdojo.com/tutoring/lp3/ |
| chemistry hw solver | $1.32 | 2 | 0.0% | www.classdojo.com/tutoring/chemistry/?utm_source=google |
| reading teacher online | $3.48 | 4 | 0.0% | www.classdojo.com/tutoring/reading/ |
| tutors for pre k | $5.56 | 2 | 0.0% | tutor.classdojo.com/ |
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Cons: Honestly there isn’t much that I don’t like, it has been an amazing communication tool with students and families and also a great way to award student behavior!
Ashley G. · First Grade Teacher · Education Management · February 6, 2026
My overall experience with ClassDojo has been excellent. Good value for money. It has really improved my niece and nephews' learning.
Pros: I appreciate how easily and conveniently parents or guardians can monitor their child's learning. The added features are nice and cool. Easy to learn and use.
Cons: ClassDojo Customer support responses are a bit slow. I also noticed a few issues and lagging, tho it didn't last.
Chidubem U. · PSW · Health, Wellness and Fitness · November 28, 2025
My overall experience with class dojo is that is a great way to communicate with students and parents about events and class assignments
Pros: What I like most about class dojo is that it's great for educators to construct work and assignments for students and parents
Cons: Nothing I like least at all class dojo is a great platform for Schools across the world and beyond perfect to use
Cassandra J. · Electrical engineering · Education Management · November 20, 2025
Pros: First, i love that my nephew and nice love it. They use it to do their assignments given to them by school. I like that it is kid friendly
Cons: The only issue i have is that sometimes the lessons are not well explained for the kids. Sometimes they need an adult and even I as an adult sometimes struggle to understand the expectations of the work or assignment.
Chiamaka Juliet U. · Case manager and counsellor · Child Day Care Services · October 31, 2025
Pros: ClassDojo is a highly effective platform for parent engagement with their child’s performance at school. Although it requires some time to learn all the available features, it is easy to navigate for both parents and educators.
Cons: While convenient for posting photos and event flyers, ClassDojo is not as great for sharing files or documents.
Maryam D. · Coordinator · Education Management · October 23, 2025
Well my personal experience is good becuase easy to learn and I'm new using so it was easy to learn for me and is help me get or receiving informations about my son grades and keep good comunications with teachers is like good customer services
Pros: Well the most I like about classdojo we can have comunications with teachers about what they learning curve and curse our child doing class all day or what they have to do and the acess so easy for us like user this web site always new features and we receivig new all the time also updates
Cons: The least I like about Classdojo really I not sure I like how is look and the easy way we can use not I think everything is good
Sandra E. · CSR · Warehousing · October 21, 2025
Skip the registration! ClassDojo makes getting set up a breeze-all you have to do is Accept, straight from the school!
Pros: How easy it is to use-formal, safe invitations straight from your child's instructor! Consistent, daily progress notes.
Cons: ClassDojo has added so many new features, I love the communication I receive daily, and weekly for my child!
Danielle S. · Parent · E-Learning · September 12, 2025
Overall it was a very useful app, and I have no complaints! We used it daily in our classroom, and it was really fun and interactive.
Pros: Super helpful with classroom management, classroom communication, reminders, and a fun incentive bonus for the class. My students loved the interactive features.
Cons: Sometimes it was slow to load, and challenging for parents to navigate the app. But overall is was great to use.
Melody N. · Teacher · Education Management · September 4, 2025
Pros: Ease of use; setting up classes, sending messages through the class story and creating events to allow parent to sign up as volunteers.
Cons: Adding students that are already enrolled in the school is very time consuming and cumbersome..I've tried sharing the QR code for parents to add themselves but often have to troubleshoot that for them as well.
Jennifer I. · Teacher · Education Management · August 6, 2025
Overall, I have had such a great experience with Class Dojo. I love being able to communicate with my childs teacher through the message feature and I love being able to see whats going on at her school.
Pros: I have been using Class Dojo every since my daughter started school. Its a great way to stay in the know, concerning school delays, picture days, etc.
Cons: I love everything about Class Dojo, all except not being able to reward my child more then 3 dojo points unless I upgrade my account.
Ajshanique R. · Eligibility Screening Rep · Hospital & Health Care · July 21, 2025
ClassDojo makes communication with multiple teachers seamless and simple! Features are awesome for busy parents and teachers.
Pros: My kids have used ClassDojo since kindergarten (a total of 5 years). I appreciate that ClassDojo is geared towards parent but Kids seem to love it as well. With the app you can chat privately with multiple teachers. You also has a class feed where you can see all of the activities/pictures the teacher has uploaded. The class feed really brings the parents together! I love how there is a point system as well. This feature really helped my son with some behavioral issues in 1st grade.
Cons: My only complaint with Class Dojo is that there is a upgraded version you can pay for. I believe with it being an educational app the school recommends they should maybe cover the cost.
Amber J. · Office Manager · Electrical/Electronic Manufacturing · March 27, 2025
it has been a great app to communicate and get daily updates on my children.
Pros: I like how easy it is to communicate with the teachers at the school.
Cons: you have to pay for certain things. in order for you to get the best of the app
drea V. · MA · Hospital & Health Care · March 20, 2025
Pros: I liked the ease of use and the immediate feedback to parents.
Cons: Not applicable. There isn’t anything wrong with it.
Dori B. · School Psychologist · Education Management · March 10, 2025
the overall experience using the ClassDojo app is positive because the app is user-friendly, easy to navigate, and extremely helpful. The ability for parents and teachers to communicate in real time regarding current events and the students is priceless and extremely useful.
Pros: this app allows communication between parents and school staff/teachers. It is easy to navigate and intuitive to use
Cons: not all aspects of this app are accessible without spending money
Annie M. · Physician Assistant · Hospital & Health Care · February 28, 2025
It does what it's supposed to do and it's convenient
Pros: It was easy to use and made it convenient to talk to students teachers
Cons: Messages didn't come through right away and crashes sometimes
Anonymous User · Admin · Education Management · January 21, 2025
My students were so invested in our class account and l loved all the features available for at home use.
Pros: I love that parents can be notified of activities in the classroom and how the student's feel a sense of autonomy of points.
Cons: As I haven't used this platform since I was a teacher a few years ago, I can't say much on the cons. I loved using this as a classroom teacher!
Alicia W. · Classroom Teacher · Education Management · December 16, 2024
My overall experience with ClassDojo has been great. It helps me keep track of what my daughter is doing in her classroom.
Pros: ClassDojo is the perfect application for parents and teachers to interact. Teachers can easily give parents updates on how their child is progressing in class. Teachers can upload pictures of the students, they can keep track of assignments, and they can give students points for doing activities around the classroom and at home. My child is in elementary school and her teacher has ClassDojo. Every day my daughter wants me to check how many points she received each day. It feels like a game for them. I like that, as a parent, I can give her points for brushing her teeth, eating all her food, and going to bed each night. ClassDojo helps motivate my daughter to do well in everything she does.
Cons: The only con would be you need to pay for a subscription to get all of the bells and whistles.
Meegan W. · Educator · Education Management · September 30, 2024
My overall experience with ClassDojo is positive. It's one of the best programs that I have ever used as a teacher. It helps parents and teachers to stay in contact throughout the day. It helps motivate students to work to their full potential.
Pros: ClassDojo is one of the best software teachers have available for their classrooms. Every school district should have this integrated. I like most that I can keep parents informed about their students throughout the day. I love that I can upload pictures of the students working on assignments. I have noticed that parents love being able to see what we are doing for the day. I also like that parents can participate by giving their children points for doing activities around the house. It does not have to be things for school but things like going to bed, cleaning up toys, or eating dinner.
Cons: Absolutely nothing. I can not think of one negative thing to say about ClassDojo.
Parker W. · Teacher · Education Management · September 16, 2024
Experience was good fir the kids not boring st allfir them or me
Pros: Helps kids learn better and ficus long we in assignments
Cons: More organized i guess for both studebts
Kellie I. · Teacher · Higher Education · September 4, 2024
Handles multi children under one parental account. Easy to toggle to different students/teachers. Private message options.
Pros: Quick access to my childs teachers and notifications from the school.
Cons: Not many teachers keep class dojo updates. It can take a long time to get a response.
Taylor C. · Ophthalmic tech · Medical Practice · August 11, 2024
I love it. I've been using it for kiddo to reinforce positive behaviors at home
Pros: I like that I can have other people added to account and use it for home
Cons: A lot of cool features are behind a paywall
Savanah M. · Analyst · Legal Services · August 8, 2024
Overall, I'm really liking how easy it is to communicate with the teacher and see the progress of my child.
Pros: Every easy to communicate with my child teacher. See all the progress and changes to come.
Cons: Adds, If you like to modify it you would have to buy it.
Katharina S. · Parent - Teacher · Management Consulting · July 24, 2024
Pros: It is very good to have a personal relationship with my child's teacher and to see my child's performance on a daily basis
Cons: I do not like that it does not allow you into the classroom unless the teacher approves you first
Busola R. · Manager · Education Management · June 1, 2024
ClassDojo has been really helpful for us as busy parents. This is where we communicate with teachers and the school. We look into classdojo for school announcements, too.
Pros: Very user friendly. It gives us a way to communicate to the teachers either privately or in a group.
Cons: You have to purchase so you can save photos.
Jazel B. · Pharmacist · Health, Wellness and Fitness · May 30, 2024