Rating
4.7
82 reviews
Categories
7
Founded
2015
Employees
170
Funding
20.5M
Venture (Round not Specified)
No one beats Swoogo’s robust, customizable registration software. Unlimited conditional logic, registrant types, and custom questions mean you can get exactly the information you need, and skip all the pesky info you don’t. Change up your registration form for every event, or make that perfect registration form and stick with it by cloning. Add custom branding to every registration form, (no extra charge,) and use functions like passwords, magic links, and editing to make it easy on your attendees.
Ad spend / mo
$8K
139 paid keywords
Paid visits / mo
2,931
Organic keywords
4,342
Organic visits / mo
5,018
Authority
38
2,061 ref domains
Creatives run
62
as Swoogo
Active now
40
last 14 days
Advertising since
Apr 2022
4+ yrs running
Last seen
yesterday
still active
Running 16 ads on LinkedIn as Swoogo - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across Event Registration & Ticketing Platform advertisers - the validated angles to copy. See the niche →
(82 reviews)
My overall experience using Swoogo was pleasantly successful in my honest opinion because, when i was using Swoogo it was surprisingly great.
Pros: it was wonderful and effective and efficient and it had good quality of me using swoogo. The mobile app was really good to use.
Cons: Swoogo had some lacking quality in my experience because when i was using swoogo plateform i notice some bad qualities.
Monica G. · Owner · Accounting · June 1, 2025
Swoogo is one of the best event platforms out there—ideal for mid to large-scale events where professionalism matters. It’s not perfect, but the time saved, engagement tools, and polished feel make it worth considering. If you’re tired of patchy, outdated systems, Swoogo feels like a breath of fresh air!
Pros: Clean & Easy Interface – No overwhelming menus! Even first-time users can navigate smoothly. Automation Magic – Saves hours by handling registrations, emails, and schedules automatically. Custom Branding Attendee Engagement Analytics Done Right
Cons: Pricing Could Be Clearer Mobile App Glitches – A few users report minor bugs, but the web version works flawlessly. Learning Curve for Advanced Features
Anonymous User · Data Entry Executive · Telecommunications · May 31, 2025
| Category | Page | Rank | Placement |
|---|---|---|---|
| Hybrid Events | 1 | 5 | AdShortlist |
Domain confidence 99%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
Stress-Free Event Management
Swoogo — Focus On The Event Experience, Not The Boring Technical Details. Swoogo Lets You Fully Brand Your Events With Our Intuitive Event Management Platform. Completely Customizable.
https://www.swoogo.events › event › management
Best Registration Software - Stress-Free Event Registration
Swoogo Lets You Fully Brand Your Events With Our Intuitive Event Registration Platform. Focus On The Event Experience, Not The Boring Technical Details. Unbeatable Registration. Attendee Tools.
https://www.swoogo.events › event › registration
Online Event Registration
Make Your Event Your Own — With Limitless Customization, Swoogo Is The Event Registration Plaform Your Dreams. You Get It...
https://www.swoogo.events › event › registration
Online Event Registration
Fully Customizable Events — Get All Your Questions Answered Quickly With Top-Notch Customer Service With Real Humans.
https://www.swoogo.events › event › registration
Swoogo - Event Registration Platform
Get All Your Questions Answered Quickly With Top-Notch Customer Service With Real Humans.
https://www.swoogo.events › event › registration
The software is great overall but needs additional support when it comes to complicated features in which customers need to acquire the knowledge.
Pros: Swoogo is a fairly simple software to use because it provides speedy customization feature which allows users to make easy selection and options. When it comes to virtual and hybrid proceedings, it does a fantastic job.
Cons: In complicating settings, it lacks the ability to provide essential technical support. Its high-quality features are not enough especially in design elements.
Folashade B. · Teacher Author · Writing and Editing · May 29, 2025
GoSwogo is a top-tier event management solution that strikes a great balance between flexibility and usability. It’s particularly well-suited for mid-to-large organizations looking to elevate their event strategy with a professional, data-driven platform. With continuous improvements and great support, it's an excellent choice for event professionals.
Pros: GoSwogo is a powerful and flexible event management platform designed to handle everything from large-scale conferences to intimate virtual meetups. Its intuitive interface and robust feature set make it a standout solution in the competitive world of event tech.
Cons: Highly Customizable, All-in-One Platform, User-Friendly Interface, Strong Support & Onboarding and Scalability
Anoop N. · Project Manager · Machinery · May 29, 2025
Overall, Swoogo provided a solid platform for managing events with user-friendly tools and reliable support. While there are some areas for improvement, particularly in analytics, it met most of our event management needs effectively.
Pros: I appreciated Swoogo’s intuitive event management interface, which made organizing and tracking events straightforward. The customizable registration forms and seamless integration with payment gateways also stood out as major strengths.
Cons: The reporting features could be more robust and flexible. At times, generating specific analytics required manual workarounds, which was a bit time-consuming.
Oluwaseyi A. · system server administrator · Information Technology and Services · May 26, 2025
I thought it was good to try but in terms of paying 12k per year to list events that can be done free on other platforms, to me is a no brainer.
Pros: I liked that it integrates well with hub spot and other CRM systems. It also is a pretty effective marketing tool.
Cons: The price is very high for what you get. There are free or next to nothing companies that can do the same
Ronald H. · Owner · Entertainment · May 26, 2025
Overall I think it's great for the computer or laptop but for mobile phone not that friendly to use due to the complicated outline of the website.
Pros: It's straight forward on events and registrations on events or upcoming events to individuals who are interested in promoting/participating in events
Cons: The website is not that user-friendly and some pictures or thumbnails don't appear it shows broken pictures and titles.
Thabo M. · Freelance · Market Research · May 22, 2025
It reads your mind as well as assists you with your every need. It helped me and brought up things I didn't even know I needed.
Pros: Such an easy to use product but has such a major impact on event management and planning. Exceptional platform that I can't stop recommending to my friends.
Cons: I would love to see an expansion on the Cross Reporting but I still love the current features. Other than that, I don't think there is anything else I dislike.
Ofa T. · Performance and Customer Service Officer · Transportation/Trucking/Railroad · May 20, 2025
Pros: It is a very intuitive platform that helps build and plan events from start to finish. It really helps me stay on top of things from a marketing perspective.
Cons: It is a high-end complex workflow which takes time to get the hang of. My biggest concern is pricing plans, especially for smaller orginizations.
Ibrahim A. · Marketing Coordinator · Non-Profit Organization Management · May 17, 2025
My overall experience was good I found this app to be useful. I will continue to use this platform as it makes a positive impact in my life.
Pros: What I like about Swoogo is that I can I successfully organize my events on this application. I can host my meetings virtually via zoom or in person.
Cons: The only issue that I had was that the price was expensive, especially if you have a small business.
Rita E. · Freelance makeup artist · Cosmetics · May 12, 2025
Really like working along side Swoogo, our clients love it too which is a bonus! Support team are outstanding and so on the ball with any issues.
Pros: I liked how Swoogo just worked, very easy to navigate and the support system is fantastic.
Cons: Nothing, everything is just spot on! I honestly cannot fault it. I have tried to find little glitches but there isn’t anything I have came across.
Rosie H. · Manager · Events Services · April 26, 2025
Swoogo provides a great event management platform. Swoogo shows to be most effective for nonprofits and mid-sized organizations. It offers unique customization, upfront no-hidden-fee pricing, and helpful customer support.
Pros: Swoogo stands out as a comprehensive event management solution, offering a balance of flexibility, scalability, and support.
Cons: The price of Swoogo can be steep for individuals and small businesses.
Isaiah T. · Designer · Computer & Network Security · April 23, 2025
My experience using Swoogo has been exceptional. I didn't imagine there was a tool that could be so useful, easy to use and versatile.
Pros: The most i like about Swoogo is the easy way to create and personalize a website without knowing how to program, it's very convenient anytime i need to create a and promote a nee event in this digital era, it's just amazing.
Cons: I have been using it for almost a year now, but haven't find any drawbacks yet, it's just awesome.
Jelfry S. · Planning manager · Entertainment · April 20, 2025
Swoogo is a useful event management platform, by providing all tools to organize events.
Pros: The easy of use regarding the organization of events.
Cons: Good service for any issues you have resolved in real time.
Rachid K. · Sales Executive · Banking · April 13, 2025
La plateforme offre des options de personnalisation, mais j'ai trouvé que l'interface était relativement simple à utiliser, même pour quelqu'un qui n'a pas de compétences en développement web.
Pros: C’est une plateforme qui permet aux organisateurs d'événements de gérer tous les aspects logistiques et opérationnels d'un événement, que ce soit en ligne ou physiquement.
Cons: C’est une plateforme qui est souvent légèrement coûteuse pour les petites entreprises
Moussa K. · Designer · Animation · April 5, 2025
Pros: Great platform that meets my needs when i need to plan a event
Cons: Nothing really it has everything you need to plan a event
Victoria G. · Service support worker · Individual & Family Services · March 30, 2025
It's a powerful and useful event management platform, especially for virtual and hybrid events. My overall experience was positive, focusing on ease of use, customization, and customer support. However, I encountered challenges related to the cost or complexity of some features.
Pros: I liked its accuracy in managing registrations, tickets, schedules, communicating with participants, and analyzing data related to events. With its user-friendly interface that aims to simplify the process of organizing events.
Cons: It has almost no negatives. I think the price is somewhat exaggerated.
feras r. · Supervisor · Recreational Facilities and Services · March 15, 2025
It's Good Best Experience Throughout The Year..
Pros: Affordable Fancy Easy To Use Best In The Market..
Cons: As Such Nothing Because Of There Excellence..
BUDHADITYA C. · Founder · Fishery · February 27, 2025
Our overall experience so far with Swoogo is positive, with its ease of use, streamlined event management, and excellent customer support outweighing some limitations with registration form design, technical issues, and pricing model restrictions.
Pros: It's user-friendly, very easy to create event and customize forms. It ability to offer real-time analytics which enables we, event organizers to track attendance, engagements and revenues. It increases our business efficiency and productivity.
Cons: Its limitation to create some types of form designs, and we sometimes face technical glitches.
Emily R. · Project manager · Management Consulting · February 26, 2025
It's a great product, associated with your needs, helps you grow your business
Pros: I can register my needs and i can easily share data, very flexible
Cons: It's very useful, i don't have nothing to improve on the data views
NUICA T. · Administrator · Building Materials · February 18, 2025
Pros: User-friendly interface and Excellent customer support
Cons: mobile app has limited functionality compared to the desktop version
Joao Q. · Software Architect · Computer Software · February 17, 2025
Best part is ability to keep events scheduled
Pros: Ability to network with others in an audience and speakers
Cons: Lack of closed caption And circuit ability. To be able to continue to use as an interactive device between members. Like Google meet , Microsoft team, zoom
Carolyn C. · Banquet · Hospitality · February 13, 2025
Is a robust and user-friendly event management platform, like any tool, it has its drawbacks depending on user needs and expectations
Pros: Reduces manual work through automated workflows for registration, marketing, and reporting.
Cons: Some advanced features or integrations may incur additional costs.
Iddy H. · Solution Architect · Information Technology and Services · January 21, 2025
Pros: Easy and simple to set up, super user friendly
Cons: Cost - I only tried the free version and wish there were more low-cost option
Miriam A. · User · Education Management · January 9, 2025
Overall great experience. I would use it again. I would be interested in under
Pros: The self managed, self intuitive modules to create web pages and reg pages.
Cons: Required more advanced coding knowledge to make a site pretty. The basic templates weren't amazing.
Julianna W. · Platform Event Technology LEad · Events Services · December 30, 2024
| Event Marketing | 1 | 7 | Ad |
| Conference | 1 | 9 | Ad |
| Event Management | 1 | 14 | AdShortlist |
| Event Check In | 2 | 3 | Shortlist |
| Event Booking | 2 | 25 | Shortlist |
| Meeting | 2 | 35 | - |