Rating
4.7
548 reviews
Starting price
$3
Per User
Categories
12
Founded
2010
Employees
1000
Funding
2.5B
Merger / Acquisition
Cisco Duo is a cloud-based identity security solution that protects organizations from identity-based threats and boosts workforce productivity. Trusted by over 40,000 organizations worldwide, Duo delivers an exceptional access management experience across all users, devices, and applications, making access to resources secure, seamless, and easy. Duo with Cisco Identity Intelligence provides deep visibility across your identity ecosystem, adding a powerful security layer to any identity infrastructure. Offer users a world-class access experience through Duo Passport to eliminate MFA friction and fatigue without sacrificing security. To stop threats, Duo verifies user identities with strong authenticators including Duo passwordless, Verified Duo Push with number matching, and phishing-resistant factors like biometrics and FIDO2 security keys. Paired with deep insights into users’ devices, Duo gives you the control to adaptively limit access based on device health or user risk.
Ad spend / mo
$143K
476 paid keywords
Paid visits / mo
29,952
Organic keywords
118,873
Organic visits / mo
209,353
Authority
53
16,512 ref domains
Creatives run
100
as Cisco Systems, Inc.
Active now
100
last 14 days
Advertising since
Nov 2022
3.5+ yrs running
Last seen
today
still active
The shared messaging across Identity & Access Management (IAM/IGA) advertisers - the validated angles to copy. See the niche →
(548 reviews)
Overall it's been a great solution to meet the needs for MFA in our workplace environment, because our end users can't uses smart phones because of compliance.
Pros: Learning curve was short, it was a great value for our needs and setup was very easy and suited our needs.
Cons: Support response wasn't robust and limited in the scope of solutions. They pointed me to FAQ's rather then support.
Scott M. · IT Director · Financial Services · March 10, 2026
Cisco Duo has helped us with our 2 factor logon requirements. This 2FA works seamlessly with our Network either with the use of a mobile device app, hardware token or even a code over a landline phone.
Pros: Duo Security is probably one of the easiest 2 Factor authentication platform out there. It is a great Value for you money and the account and Device management is straight forward and easy with their Administrative panel
Cons: There was not much to dislike about this platform. The only issue is once in a while that device app would be unresponsive, but a simple reboot would solve any issue
Glen G. · Systems Operator · Government Administration · January 15, 2026
| Category | Page | Rank | Placement |
|---|---|---|---|
| Customer Identity and Access Management (CIAM) | 1 | 4 | - |
| Single Sign On | 1 | 4 |
Domain confidence 99%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
| duo | $5.42 | 1 | 16.1% | duo.com/resources/ebooks/gartner-2025-peer-insights-voice-of-the-customer-report |
| aka.ms/mfasetup | $7.96 | 1 | 7.1% | duo.com/resources/ebooks/beyond-mfa |
| duo security | $4.89 | 1 | 3.6% | duo.com/phishing-season-is-over |
| ciso | $7.18 | 1 | 2.9% | duo.com/ciso |
| authenticator | $2.06 | 1 | 2.7% | duo.com/product/multi-factor-authentication-mfa/two-factor-authentication-2fa |
| duo mobile | $1.88 | 1 | 1.7% | duo.com/phishing-season-is-over |
| d u o | $5.42 | 1 | 0.9% | duo.com/resources/ebooks/beyond-mfa |
| better auth | $6.41 | 1 | 0.9% | duo.com/resources/ebooks/beyond-mfa |
| two factor authentication authentication | $2.10 | 1 | 0.8% | duo.com/resources/ebooks/beyond-mfa |
| authentication app | $3.36 | 1 | 0.7% | duo.com/resources/ebooks/beyond-mfa |
| cisco duo | $5.95 | 1 | 0.7% | duo.com/phishing-season-is-over |
| mfa setup | $5.75 | 1 | 0.7% | duo.com/resources/ebooks/the-mfa-evaluation-guide |
| authentication | $2.64 | 2 | 0.6% | duo.com/resources/ebooks/the-mfa-evaluation-guide |
| multi factor authentication | $2.28 | 2 | 0.4% | duo.com/resources/ebooks/beyond-mfa |
| mfa authentication | $5.90 | 1 | 0.4% | duo.com/resources/ebooks/beyond-mfa |
Duo Two-Factor Authentication
Verify Users, Secure Devices — Secure Devices and Applications with Duo's Easy and Effective 2FA Solution - Learn More. Double...
https://www.duo.com › duo › 2fa
Duo Security Plans and Pricing - Compare Duo Plans and Pricing
Consolidate Your Security Solutions with Duo's Trusted Access Plans. Start Today! Explore Duo's Plans and Pricing to Find the Perfect Fit for Your Security Needs.
https://www.duo.com › duo › plans
Duo Two-Factor Authentication
Verify Users, Secure Devices — Secure Devices and Applications with Duo's Easy and Effective 2FA Solution - Learn More. Get Info...
https://www.duo.com › duo › 2fa
Duo Two-Factor Authentication
2FA Made Easy with Duo — Secure Devices and Applications with Duo's Easy and Effective 2FA Solution - Learn More. Get Info...
https://www.duo.com › duo › 2fa
Duo Two-Factor Authentication
Verify Users, Secure Devices — Learn More About Duo Two-Factor Authentication & How Your Business Can Benefit. Double up on...
https://www.duo.com › duo › 2fa
Duo Security gives both me and my employer peace of mind during times when I bring my work laptop home to use.
Pros: Duo Security allows me to safely work at home from my work laptop, it is fast and extremely easy to use.
Cons: There is nothing I don't like. It is a very easy app to install on my cell phone that aligns with my work laptop.
Heather C. · Flight Ops Controller · Airlines/Aviation · January 9, 2026
Very good overall for multiple users who need authentication. Works well with other services for a well rounded authentication service across the board.
Pros: Very simple authenticator to use. Easy process to login and verify user. Good value for money for our needs. User and account management was comprehensive and easy to do. Customer support not used by me but my team had no issues with them.
Cons: Occasional glitch or user lock out would cause issued. Was never too hard to fix though. We just had to reverify their accounts and renew their authentication.
Sebastian C. · Information Technology Technician · Higher Education · December 25, 2025
No thanks, not sure I am a big fan at all. I am sorry, but you need a lot of improvements that I can see.
Pros: Hi, I am not sure I like much about this app. I continually have trouble with this product. And am on the phone with IT a lot about it
Cons: Well frankly it never works. And if I am stuck and cannot login to my server somewhere, it makes for very inconvenient work day.
Elizabeth H. · Senior Product Manager · Retail · December 19, 2025
My overall experience with Duo Security is positive. My company has been using it for a while now and I have never had issues. Set up has always been simple and efficient.
Pros: What I like most about Duo Security is the ease of use and how quick it is to verify I am logging into my jobs network.
Cons: I cannot think of anything I dislike about Duo Security at this time. I recently had to get a new phone and it was a super easy set up with IT.
Carli N. · Scheduler · Consumer Services · December 11, 2025
I used Duo security when I was in EPAM, at that time, EPAM used it as an internal two factor authentication tool.
Pros: As a two-factor authentication tool, it is easy to use, you can easily install it in different cell phones and OS.
Cons: I didn't find any cons in Duo security, as an user, I found it very convenient. You just need to register your phone in advance, then when the system requires two-factor authentication, it will direct you to the cell phone,.
Jim C. · Lead application support analyst · Information Technology and Services · December 3, 2025
Overall, I would highly recommend Duo as your primary MFA/SSO solution. Value is great, support is helpful, and its secure.
Pros: Duo is a great choice for MFA! The users we deploy to like how easy it is to set up, and they have one MFA for most of their tools. It also has a great SSO option, which makes it reliable for our business use-case. The price is great for what we can do with it, and we feel secure in our business. Support has been wonderful as well!
Cons: We haven't run into too many issues with Duo. When we have a problem, they're here to help us get rolling! Our integrations were easy to set up, and we didn't have much pushback from users when implementing Duo as opposed to other MFA providers.
Alexis C. · Centralized Services Technician · Information Technology and Services · October 30, 2025
I've had a very positive experience with Duo. Worth every nickel to implement with our systems, works across different platforms without fail.
Pros: DUO is easy to install, implements quickly. More reliable than other verification systems I've used. Easy to manage additional users, login process is simple, pops right up as banner on phone.
Cons: I have not problems with Duo Security, no complaints. We've been using it for a few years now. No bugs, no problems. Toughest thing is getting Luddites accustomed to using it.
Chris O. · Operations Manager · Education Management · October 14, 2025
My overall experience is good. It helps my feel safe, secure and comfortable knowing that my personal information is confidential.
Pros: It gives me assurance that my personal account information is secure. It allows me to create a password or pin each time in order to access my accounts .
Cons: I believe the set up initially was complicated as it asked me to create a password and my password didn’t fit the criteria each time
Regina C. · Real Estate · Online Media · July 1, 2025
Mi experiencia general con Duo Security de Cisco ha sido muy positiva, especialmente en entornos empresariales donde se busca un equilibrio entre seguridad fuerte, facilidad de uso y despliegue ágil.
Pros: Experiencia de usuario muy amigable Los usuarios no técnicos pueden autenticar su identidad fácilmente con un simple toque en el móvil o una notificación push. Esto reduce la fricción habitual del MFA. Despliegue rápido e integraciones amplias Duo ofrece integraciones nativas con aplicaciones muy utilizadas (como Microsoft 365, Google Workspace, VPNs, Salesforce, etc.), lo cual ahorra mucho tiempo y facilita su adopción. Modelo Zero Trust incorporado Duo no solo verifica la identidad del usuario, sino también la seguridad del dispositivo y el contexto de acceso, lo que añade una capa extra de protección sin complicaciones. Autenticación sin contraseña Están apostando por un futuro passwordless, lo cual es positivo en cuanto a seguridad y usabilidad. Gestión centralizada con visibilidad completa El panel de administración permite ver qué usuarios, dispositivos y sistemas están accediendo, y aplicar políticas con flexibilidad.
Cons: Precio elevado para funciones avanzadas La versión gratuita es bastante limitada. Las funciones más potentes (como políticas de control granular o el análisis de dispositivos) solo están disponibles en los planes más caros. Curva de aprendizaje en la gestión de políticas Aunque la interfaz es intuitiva, configurar políticas complejas (como reglas por geolocalización o por tipo de dispositivo) puede requerir algo de experiencia técnica. Dependencia del móvil Aunque hay alternativas, el uso principal es mediante un smartphone. Esto puede ser un problema en entornos donde no todos los empleados disponen de uno, o en situaciones con mala conectividad. Limitaciones en entornos totalmente on-premise Aunque Duo se puede integrar con sistemas locales, está pensado para un enfoque cloud-first. Las empresas que aún dependen mucho de infraestructuras locales pueden tener que hacer más ajustes.
Andres S. · Pre Sales · Information Technology and Services · May 7, 2025
Fantastic experience overall. Helped several clients set the service up and gotten no complaints from them.
Pros: Easy to use, and set up. Works really well and is easy to try and explain functionality to clients.
Cons: A necessary evil so to speak, when I'm in and out of systems that are protected via Duo it's annoying for me. That being said it's the nature of the beast.
Michael D. · MSP · Information Technology and Services · May 2, 2025
We use it to manage or multi factor authentication
Pros: We use it as part of our MFA authentication
Cons: I don’t really have any issues or cons with Duo
Drew O. · CISO · Financial Services · April 29, 2025
Duo security has been easy to use and I would recommend to anyone who is looking to protect their passwords
Pros: I enjoy how easy it is to review a request in security, it pops up as a notification, you approve and that’s that
Cons: The thing I like least is that it isn’t as secure as other apps but Duo is still one of the better security apps
Savannah J. · Wellness center rep · Health, Wellness and Fitness · April 28, 2025
I use Duo security for 6 month but my society decide to change for an other app
Pros: Duo security is a must to have for double authentification, it is super simple to use for a daily use.
Cons: The interface is not super friendly but there is all the needed functionnality.
Sebastien R. · CAD Designer · Automotive · April 24, 2025
My overall experience with Duo Security has been good and positive.
Pros: It provides you with numerous authentication methods like push messages, OTP, email, phone calls, etc. You can choose a convenient method as per requirement. It is one of the most secure and reliable MFA solutions. It provides you with an additional layer of security and helps you prevent data breaches by providing strong user and device authentication. It provides you with higher availability.
Cons: Currently, i have no dislikes about Duo Security.
Vishnu Y. · Warehouse Executive · Logistics and Supply Chain · March 23, 2025
This software was installed 3 years ago and we have had very few issues. But security and also peace of mind have increased greatly. I would not move away from this product
Pros: The added security benefits and flawless integration with office 365 and other systems. Also this is very easy to manage and troubleshoot issues
Cons: Having to reactivate when a user has a new phone but this is an easy process and I don't know if it can be avoided
Daniel T. · IT Engineer · Automotive · March 6, 2025
Duo works as advertised and accomplished its goals.
Pros: Duo security is a well-functioning app for dual authentication.
Cons: It’s frustrating to have to verify so frequently.
Kari L. · Graduate student · Higher Education · February 26, 2025
Great - doesn't interfere except as designed.
Pros: Fast, easy to use robust security solution. Numerous options for authentication which are all more secure than first-party options.
Cons: Sometimes does not open immediately especially on new deployments
Anonymous User · Computer Service Technician · Education Management · February 24, 2025
good system to implement 2FA on large amount of etherogeneous system.
Pros: easy to use and handle; cloud management interface; muiple device usable
Cons: difficult to replace devices registered, user registered, system registered
Ilario M. · ICT Infrastructure manager · Mechanical or Industrial Engineering · February 16, 2025
If money was not an issue, I would choose Duo Security for our organization's MFA/2FA security solution. It is backed by Cisco and their wide array of security products.
Pros: Duo Security will enable your organization to add MFA/2FA into your authentication process. Duo Security has a clean interface, and I was able to easily navigate the various pages. It has a nice app for mobile phones, both Apple iOS and Android. It can produce reports for compliance inquiries.
Cons: Duo Security is an expensive product because it is designed for enterprise installations of several thousand users who need an easy integration with the highest levels of security.
David W. · IS Security Engineer · Medical Practice · January 27, 2025
Pros: The amount of visibility on user authentications and devices.
Cons: Console can be a bit difficult to navigate through when looking at applications/policies.
Tyrek R. · IT network security analyst · Mechanical or Industrial Engineering · January 22, 2025
The experience was phenomenal and we can now sleep peacefully knowing that everything is safe.
Pros: Identity is everything,protect it with Duo Security. Its the leading in class of security. Keep things easy for your users but tougher for intruders. Stay protected in a multi factor authentication. If any device tries to access your applications it gives you the chance to verify if it's trustworthy.
Cons: Security is everything, I have nothing to say.
Peter N K. · Cyber Security Engineer · Computer & Network Security · January 21, 2025
I enjoy using Duo Security everytime rather than using email confirmation
Pros: It is quick to use and pops up even on my watch
Cons: That I have to do it every time I log in, but no fault of the company
Mackenzie W. · Student · Education Management · January 15, 2025
We were asked to implement MFA for cisco anyconnect and we found DUO could do this job as cisco did not have their own solution for MFA. Implementation took less than a day and it was super easy to use. License cost is also cheap. It supports Push notification, sms and even phone call. Support is very awesome as they respond quickly.
Pros: Nice UI Easy to integrate with security products like cisco ASA Very cheap to implement if your organisation is looking for MFA Supports SAML Supports Radius
Cons: I have not found any cons as such as the implementation was for MFA and it worked like a charm.
Diwakar Dixit C. · IT Manager · Information Technology and Services · December 16, 2024
Shortlist |
| Self-Service Password Reset (SSPR) | 1 | 5 | - |
| Multi-Factor Authentication | 1 | 6 | - |
| Authentication | 1 | 10 | - |
| Access Governance | 1 | 12 | - |
| Password Management | 1 | 12 | - |
| Computer Security | 1 | 14 | - |
| Identity Management | 1 | 15 | - |
| Privileged Access Management | 1 | 15 | - |
| Network Security | 1 | 16 | - |
| Cloud Security | 1 | 18 | Shortlist |