Rating
4.7
85 reviews
Starting price
$99
Flat Rate
Categories
8
Founded
2012
Employees
420
Funding
110M
Private Equity
Cloudinary is the market leader in image and video management for web and mobile applications. Used by more than 1 million developers worldwide, with over 7,500 paying customers, and over 50 billion media assets under management, Cloudinary provides a dynamic SaaS platform that supports the entire media pipeline from upload and storage all the way to providing extremely rich manipulation capabilities and optimized delivery across any device or channel.
Ad spend / mo
$6K
42 paid keywords
Paid visits / mo
1,382
Organic keywords
110,068
Organic visits / mo
181,101
Authority
68
399,059 ref domains
Creatives run
100
as Flooring Warehouse
Active now
48
last 14 days
Advertising since
Oct 2021
4.5+ yrs running
Last seen
today
still active
Running 24 ads on LinkedIn as Cloudinary - a paid B2B channel, on top of any Google/Capterra spend.
The shared messaging across Digital Asset Management (DAM) Software advertisers - the validated angles to copy. See the niche →
(85 reviews)
Cloudinary is a powerful solution for optimizing media files in digital environments and managing them
Pros: The automation of image and video processing is a real time saver. The tool is powerful for managing content at scale.
Cons: Getting started is more technical and may require specific skills. Some features require technical skills.
Rashaad J. · Junior A and R Associate · Arts and Crafts · April 13, 2026
Pros: La facilité d’organisation et l’accès aux photos stockées sont les aspects les plus importants, et c’est très bien géré !
Cons: J’aimerais pouvoir visualiser plus facilement, à l’aide du curseur, les détails d’une photo dans la médiathèque.
Emré E. · Chef de Produit · Leisure, Travel & Tourism · March 30, 2026
My overall experience has been all right. It’s not the best, but it’s not the worst and I would like to find a better cloud software.
Pros:
| Category | Page | Rank | Placement |
|---|---|---|---|
| Headless CMS | 1 | 2 | - |
| Digital Experience Platforms (DXP) | 1 | 11 |
Domain confidence 100%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
| cloudinary | $3.82 | 1 | 41.2% | cloudinary.com/pages/home-4/ |
| iconik | $9.48 | 1 | 24.8% | cloudinary.com/pages/cloudinary-assets/ |
| cloudary | $3.82 | 1 | 6.6% | cloudinary.com/pages/home-4/ |
| claudinary | $3.82 | 1 | 1.6% | cloudinary.com/pages/home-4/ |
| image asset management software | $18.96 | 1 | 1.2% | cloudinary.com/pages/cloudinary-assets/ |
| cloudinary. | $3.82 | 1 | 0.9% | cloudinary.com/pages/home-4/ |
| clodinary | $3.82 | 1 | 0.7% | cloudinary.com/pages/home-4/ |
| cloudenery | $3.82 | 1 | 0.7% | cloudinary.com/pages/home-4/ |
| coudinary | $3.82 | 1 | 0.7% | cloudinary.com/pages/home-4/ |
| cliudinary | $3.82 | 1 | 0.5% | cloudinary.com/pages/home-4/ |
| cloudianry | $3.82 | 1 | 0.4% | cloudinary.com/pages/home-4/ |
| cloudinar | $3.82 | 1 | 0.4% | cloudinary.com/pages/home-4/ |
| cloudinay | $3.82 | 1 | 0.3% | cloudinary.com/pages/home-4/ |
| cloudiary | $3.82 | 1 | 0.3% | cloudinary.com/pages/home-4/ |
| gogenuity | $21.28 | 2 | 0.3% | cloudinary.com/pages/cloudinary-assets/ |
Image and Video APIs | Trusted By Over 3M Developers
Create video experiences: auto-transcoding, AI-based cropping, thumbnails and more. Personalise...
https://www.cloudinary.com
Image and Video APIs | Trusted By Over 3M Developers
Personalise media - effects, resizing, overlays, colors, shapes, and much more. Sign up. Quickly...
https://www.cloudinary.com
Image and Video APIs | Trusted By Over 3M Developers
Create video experiences: auto-transcoding, AI-based cropping, thumbnails and more. Powerful image editing and management at your fingertips.
https://www.cloudinary.com
Image and Video APIs | Trusted By Over 3M Developers
Create video experiences: auto-transcoding, AI-based cropping, thumbnails and more. Powerful...
https://www.cloudinary.com
Image and Video APIs | Trusted By Over 3M Developers
Personalise media - effects, resizing, overlays, colors, shapes, and much more. Sign up. Create...
https://www.cloudinary.com
Cons: I would say what I at least like about this software is that it glitches a lot and sometimes I worry that I’m gonna lose my data.
Andrea C. · Controller · Construction · March 19, 2026
Great documentation , easy to use , fair pricing , large community . I highly recommend it . Also has UI out of the box to incorporate its features .
Pros: Easy to use , integrates AI seamlessly . It has great features like the possibility to compress image size , modify aspect ratio , edit images automatically ,etc
Cons: Great platform overall .I don't see any downside honestly .Great alternative to use as a data storage service
Leandro A. · Developer · Computer Software · November 22, 2025
It has been a pleasure using Cloudinary application
Pros: Efficient picture management It is user-friendly
Cons: Limited customer support Limited free plans
Rutherford C. · Graphics designer · Design · May 19, 2025
Excellent experience is what I had with cloudinary.
Pros: It’s outstanding features that’s allows users to store and share images and videos across different devices while retaining its quality.
Cons: For me, there is Nothing to dislike about it. It’s very easy to use and has a lot of useful features.
Badru R. · Cyber security analyst · Information Technology and Services · May 18, 2025
Powerful and flexible media management Smooth integration with well-documented APIs Excellent image and video transformation tools
Pros: Easy-to-use API and SDKs for multiple platforms Powerful image and video optimization features Automatic format conversion and responsive delivery Robust media transformation capabilities (resizing, cropping, overlays)
Cons: Pricing can become expensive at scale Steep learning curve for advanced transformations
Ritika k. · Sales Operations · Computer & Network Security · May 6, 2025
Overall, It’s a reliable tool that saves time and improves performance. Once you get the hang of it, Cloudinary becomes an essential part of any content workflow.
Pros: Cloudinary makes media management super easy. I like how it handles image and video optimization automatically, and the transformation features are powerful yet simple to use.
Cons: Live stream media management is still yet to get there, also, the pricing can scale up quickly if you're handling lot of assets.
Eunice O. · Software Builder · Information Technology and Services · May 5, 2025
Cloudinary is very robust for cloud storage with easy operation for files sharing.
Pros: Easy to setup for automatic upload from desktop folders. Large cloud storage size, never run off space for important files storage and backup. Fast upload speed to upload large video file size, 1GB file can be finished upload under 15 minutes or less.
Cons: Expensive plan pricing for unlimited cloud storage. There are more cheaper option on the market, but I think Cloudinary has a better option to manage rich media files like video, audio and digital asset.
Chourouk D. · Marketing Manager · Mechanical or Industrial Engineering · April 30, 2025
Pros: Easy to access with straightforward operation to start uploading my files and document on the cloud storage. Quite cheap from other cloud storage platform on market. Various operation option to manage rich media like photo, video and audio is what make its special from others.
Cons: No issue right now. It has a good uploading speed and sharing a files with my colleagues is easy to do.
Francesco S. · System Engineer · Investment Management · April 28, 2025
Overall, my experience has been excellent. Cloudinary streamlined all our media handling needs, offered reliable services, and improved our website’s performance and responsiveness. I would definitely recommend it for serious projects.
Pros: Cloudinary makes image and video management extremely easy with powerful APIs, responsive delivery, and automatic transformations. It saved me a lot of development time
Cons: While Cloudinary is powerful, the pricing gets quite expensive as you scale up, and some advanced features take time to fully understand and implement.
Chinna T. · MERN STACK Developer · Education Management · April 28, 2025
I really enjoy using Cloudinary! It’s a great platform with great features and easy to use!
Pros: Cloudinary is a great quality platform! I love all the features that are offered!
Cons: So far I’ve experienced no issues with Cloudinary. It’s been working great for me!
Mikaela S. · Assistant Manager · Consumer Goods · April 27, 2025
While using the Free version, I was able to see plenty of options that I could utilize for our companies advertising. The only concern would be training others how to use it for our marketing.
Pros: The opportunity to work with the program for Free while deciding if it is right for your company or not.
Cons: I wasn't able to figure out how to upload my own media and photos, as well as my logo.
Kasandra C. · CEO · Construction · April 25, 2025
Using Cloudinary is generally positive and efficient, especially for developers and teams managing lots of images and videos. The platform is powerful and highly customizable, allowing users to transform, optimize, and deliver media effortlessly.
Pros: Upload, store, manage, and deliver images and videos easily through a centralized platform. 2. Automatic Optimization: Cloudinary automatically compresses and adjusts media for fast loading across different devices and networks.
Cons: Powerful Transformations: You can resize, crop, add effects, change formats, and apply other transformations via simple URL-based APIs.
Ahmed K. · Freelancer · Computer & Network Security · April 24, 2025
i can say my experience with Cloudinary exceeds my expectation and everybody must i think to try this
Pros: what I like most about cloudinary is simply a 'Friendly User ' software, nowadays lots of similar application has been produced and used by many users but this is one thing that stand the most!
Cons: everything, especially you will feel comfortable using it and having a piece of mind that your job will become easier
Junie H. · Analyst · Information Technology and Services · April 22, 2025
. My overall experience is product meant my expectations and saved us time in dealing with issues and within our corporate
Pros: At the quality of the product and overall ease of installation and customer support during the process
Cons: Maybe that I didn't get a couple interviews or nothing discount at the beginning or trying or free trial.
Michelle Y. · CFO · Apparel & Fashion · April 20, 2025
Excellent and straightforward in managing digital assets like photo, marketing material and business document.
Pros: Easy to register my account and start using it as my secondary cloud repository to store promotion campaign, legal document and least agreement.
Cons: Small storage limit for basic account. I need to upgrade the storage size as my needs grow and it is not cheap.
Sebastien C. · Real Estate Agent · Real Estate · April 17, 2025
Pleasantly easy to use for any users experience level. I recommend it for any organization that use many multimedia files for their operation.
Pros: Good things about Cloudinary is with its ability to mass manage larger volume of multimedia files like photo, video and audio without issue like quality decrease or corrupted file. The search box is intelligent enough to find accurate file based on the keyword that I type.
Cons: No option to integrate it with windows files for automatic sync. I have to upload it to the cloud storage manually and it can takes time for it to finish, and some interruption issue that require me to reupload the same files again.
Stevan B. · IT Executive · Consumer Services · April 17, 2025
My overall experience with Cloudinary has been very positive. It's a powerful and reliable platform for managing images and videos, and it significantly simplified how I handle media in my projects. Features like automatic optimization, responsive image delivery, on-the-fly transformations, and a CDN-backed delivery system made a huge difference in performance and workflow.
Pros: cloudinary ui/ux experience is very next level and beginner can easily understand and there dashboard is very good and implementation is very comfortable
Cons: While Cloudinary is a powerful tool for managing and delivering media assets, the thing I liked least was its pricing model and usage limits.
Rohit P. · full stack developer · Information Technology and Services · April 13, 2025
The resizing and overlaying for the aspect ratio is amazing
Pros: This is an amazingly good media management system.
Cons: I have not found anything in Cloudinary that isn't working for me
Will M. · CSR · Machinery · April 7, 2025
All in all, though, Cloudinary’s a great solution for anyone managing lots of media assets; it’s saved me a ton of time on manual edits, but I would suggest budgeting carefully as your usage scales.
Pros: I love how easy Cloudinary makes it to upload and display images and videos on a website with a few API calls — the optimization features alone blew my website’s load times in half, with lightning-fast delivery over a CDN.
Cons: But it starts getting pricey as you scale beyond the free tier, and I’ve found the documentation to be a little daunting trying to work out advanced transforms myself.
Eleandro G. · Software Developer · Information Technology and Services · March 28, 2025
He tenido varios proyectos y en todos cloudinary ha entrado en juego sobre todo a la hora de rapidez y facil conexion con sus APIs, Urls, etc.
Pros: Lo facil que resulta sincronizar tus archivos desde tu aplicacion hasta cloudinary
Cons: Aunque ya es flexible con el precio en cuanto a empresas en expansion, quisas debe ajustar un poco mas para los pequeños negocios.
Andy C. · Programacion · Program Development · March 25, 2025
Excellent. We've had great uptime and the costs are very reasonable. The system is useful to us to store large amounts of images that are uploaded and saved to Cloudinary via API, which is a HUGE benefit for the software service that employs me. If I could give 10 stars I would
Pros: Cloudinary is really easy to use to manage large amounts of images, from PDFs to photos to video, and it's also simple to manage folders of these images so that it feels as simple as using folders on your PC. Uploading, resizing, and adjusting the sizes of images is also straightforward.
Cons: The steps to follow for configuring a new installation can be a little confusing, and some newer navigation options seem more opaque than the Cloudinary of a few years ago. However, this is often a reflection of a growing company's increasing software offerings.
Anonymous User · CMO · Information Technology and Services · March 18, 2025
Cloudinary changed the way I handle the media assets. There, I used it to tweak images used in a marketing campaign, and the CDN guaranteed rapid delivery to anyone on any device. It has now become an essential tool to keep your website interesting and in good shape.
Pros: My favorite thing is Image and Video Optimization. For example, I used it to resize and compress images for my site that resulted in a 30% improvement in page load times. The AI-assisted features (automatic cropping, background removal, etc.) are very helpful.
Cons: Pricing may catch up businesses with big media libraries, and there is a steep learning curve for advanced features such as transformations and API integrations.
Syed F. · Software Engineer · Information Technology and Services · February 21, 2025
Pleased and content. I would recommend to others.
Pros: Easy to use and troubleshoot. Always get emails of usage.
Cons: Not too much to say negatively. They help keep things simple.
Christina C. · Office Manager · Accounting · February 20, 2025
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| Enterprise Content Management | 2 | 6 | - |
| Video Management | 2 | 12 | - |
| Cloud Storage | 2 | 14 | - |
| Digital Asset Management | 2 | 23 | Shortlist |
| File Sharing | 3 | 3 | - |
| Content Management | 3 | 28 | - |