Rating
4.4
71 reviews
Starting price
$50
Flat Rate
Categories
3
Founded
2002
Employees
7
Trail Blazer's Non-Profit Manager is a complete, integrated solution for nonprofit fundraising and donor management. Centralize your donor data and make targeted outreach a snap. Access your data from any computer, tablet or mobile device. Track almost everything including relationships, gifts, pledges, memberships, sponsors, and even a few grants, etc. Integrates with your website for online donations, events, reserved seating, volunteer registrations, & contact signups.
Ad spend / mo
$0
0 paid keywords
Paid visits / mo
0
Organic keywords
207
Organic visits / mo
105
SEMrush reports no paid spend for this domain, but Google confirms 39 ad creatives- a paid channel SEMrush's panel misses.
Creatives run
39
as Trail Blazer Campaign Services
Active now
6
last 14 days
Advertising since
Jan 2025
1+ yr running
Last seen
today
still active
The shared messaging across Nonprofit & Fundraising CRM advertisers - the validated angles to copy. See the niche →
(71 reviews)
Once I understood the system, it felt natural and fairly easy to use. Support staff was exceptional, along with the Knowledge Base!
Pros: Functionality is awesome, able to add a variety of information; able to open more than one constituent account at a time - ease of moving back and forth; Knowledge Base is a dream and very clearly written out; staff is superb and able to help with any questions (thank you, [sensitive content hidden], for answering my ton of questions!)
Cons: Seems like there would be an easier way to pull reports of current and deceased constituents together.
Sheryl B. · Gift Processing Coordinator · Higher Education · July 22, 2025
Overall, I'm very happy with the Trail Blazer experience.
Pros: Trail Blazer customer service is amazing. As a very small non-profit, we use Trail Blazer differently than most of their larger clients. They've worked hand in hand with us to really tailor some of the functions to what we need to work efficiently.
Cons: Occasionally, it's not readily apparent or user intuitive how to do something. But again, once I've gotten direction or assistance from the support desk, it's smooth sailing.
Kristan J. · Office Manager, Bookkeeper · Health, Wellness and Fitness · February 14, 2025
| Category | Page | Rank | Placement |
|---|---|---|---|
| Political Campaign | 1 | 7 | - |
| Donation Management | 1 | 10 |
Domain confidence 97%
Pros: Excellent customer support - from a timeliness and issue resolution standpoint. They also offer excellent training and online tutorials.
Cons: I don't really have any complaints. Customizing reports for repetitive use can be challenging but that's mitigated by the excellent customer service
Shelly P. · Vice President · Philanthropy · October 24, 2024
Pros: The response for queries is fantastic.
Cons: Using a MAC makes things a little frustrating.
Frank W. · Director of Development · Religious Institutions · April 4, 2022
Assistance with developing campaign templates.
Pros: Constituent tracking: Donor contact info/gifts/registrations. Revenue/expenses reports.
Cons: $79
Carla R. · Executive Director · Non-Profit Organization Management · April 2, 2022
I've had a positive experience with Trail Blazer. At first, it was a little difficult to understand, but I also didn't have any other experience with another software to compare it to. I have been able to use it for a variety of purposes including creating event sign ups, sending mass emails, and tracking donations.
Pros: I like the fact that anytime I have questions about the software, I can easily talk to the team at Trail Blazer. They have helped walk me through any issues I've encountered. Their team has very promptly answered the phone or email questions, and I appreciate that kind of support.
Cons: I had not filled this section out, but it looks like I must answer this section. I'm very pleased, but my only suggestion would be to make it even more intuitive and update the look so it's more modern and inviting.
Angela C. · Executive Director of D51 Foundation · Non-Profit Organization Management · April 1, 2022
Trail Blazer was excellant at tracking donors and donations and other income. The biggest plus was their always ready customer support. You get a live staff person who patiently walks you through whatever issue. They also respond to suggested program tweaks.
Pros: The set up was straitforward, and the learning curve wasn't too steep. it was easy to integrate with our payment processor.
Cons: The missing piece was bookkeeping integration and their event registration didn't have an integrated calendar.
Carl H. · Executive Director · Religious Institutions · April 1, 2022
Pros: Data management. Ease in finding contact and contact information.
Cons: Unable to query contacts with events. Software designed more for campaigns than our nonprofit needs.
Lynn C. · Executive Director · Non-Profit Organization Management · April 1, 2022
This software is a great solution for our smaller-sized organization. It's easy to set up and learn, and the product support team is exceptional. While we yearn for some of the features of MailChimp or SalesForce, the simplicity of using Trail Blazer wins out. To strengthen our online fundraising we are now licensing Classy Software to develop our online campaigns. We still store the resulting data in Trailblazer.
Pros: As a small post-secondary trade school and non-profit we need the critical functionality that Trailblazer provides to track all our constituents and communicate with them regularly through our electronic newsletter. Trailblazer lets us track financial information accurately, communicate with our friends, donors and alums (either collectively or by segment), to review an individual's history with our organization prior to meeting with them, and to create reports to track our progress against fundraising and engagement goals. My two favorite things about this software is that it is easy to get up and running and the product support team is off-the-charts wonderful with immediate and knowledgeable answers. This product support experience is really unique and is the *key* reason I recommend this software to anybody who asks.
Cons: It's really hard to do drip-marketing campaigns, where we have a sequence of emails to send to particular subsets of individuals. We've found workarounds (thanks to the brilliant support team) but it really is cumbersome.
Betsy D. · Executive Director · Education Management · March 26, 2022
Trail Blazer has been great for moving our small non-profit organization into a larger one at a reasonable price. We started using Trail Blazer when we had under 1,000 donor records and now we have over 5,000 donor records. The software has helped us organize donor information with tools to help us create more in-depth donor details that are easily searchable. Although, this software may not have the prettiest interface, the customer service is what makes this company special. They were extremely helpful during the initial set up. I love that whenever I call or email for help, I always get one of the same three helpful employees and they always respond!
Pros: The customer service is what I like best! Someone is always available to help.
Cons: The interface is pretty old-school. There are major improvements needed for creating newsletters that allow the user to be more creative.
Kelly G. · Executive Director · Fund-Raising · March 23, 2022
We have been using Trailblazer since 2014. It tracks all of our income, relationships, churches/volunteers… everything. It has literally been the best single expense that we have spent over the past 10 years! Especially considering that we were using Excel sheets beforehand. It saves us SO much time, the cost is inexpensive, and the amount of time it has saved is well worth the cost which is much better than the other alternatives and at a reasonable cost. It easily pays for itself in time saved alone. Easy to use, and great customer service.
Pros: $7a
Cons: Any system you go with has a learning curve. There is a learning curve here too. It requires some logical thinking to use well. You tell it what you want and it pulls the information. You can immediately get to work once you know the basics but as you learn new ways to us it, soon you'll become much more efficient. Email is also a con. It uses html formating. Other services have an easier drop and type interface, templates, and pictures ready to speed up the process. This one requires a little more work. But once you have templates built, it works fine... AND the trailblazer staff will help you build a template if desired. Plus there are great help article and videos to walk you through everything you may want. They have also made some great improvements recently in this area too.
Dustin V. · Director · Non-Profit Organization Management · March 23, 2022
Pros: The data entry is easy, and looking things up is easy.
Cons: If just took some time to get used to it when it was new, but the support team was great
Cindy G. · Secretary · Non-Profit Organization Management · March 23, 2022
It is very hard to upload excel list of names . It is hard to sort and work with the data unless you move to excel. it does not give you the opportunity to merge names and addresses without having to look for them...no flags to tell you there might be a possibility.
Pros: Now that I am learning the process it is a bit easier.....very confusing in the beginning
Cons: This software was built on a political platform not a nonprofit. If I had been in my position when it was purchased we would not have purchased......the terminology is not totally based for a nonprofit. Is there a way to change that?
Gail K. · Executive Director · Non-Profit Organization Management · March 23, 2022
The support is fast and friendly, but the program is not built for a beginner and could use some upgrades.
Pros: This product organizes and stores data well. It integrates with our website and payment vendor.
Cons: This product requires technical skills. It is not a drag and drop type program and some of the features like email campaigns can be done much easier through other software.
Mathew V. · Shelter Manager · Non-Profit Organization Management · March 23, 2022
Great experience overall. Customer service is always so helpful and willing to walk you through any problems.
Pros: Trailblazer is extremely user friendly and when you know how to work it, it makes the job so much easier. I love how I can write all the thank you letters in one place and takes out room for error.
Cons: The one thing that I don't like is how when you choose the cycle or year for a donation, it has previous years in it. I can understand going back a couple of years for a choice but not 10. But I guess it can be helpful for those who are trying to put previous records in
Katlyn W. · Director of Communications · Non-Profit Organization Management · March 23, 2022
Pros: I use Trail Blazer for tracking and updating donor contact and contribution information, and for logging correspondence. It is user friendly and fairly intuitive.
Cons: I wish I could copy/paste donor address data to use in MSWord document correspondence. It would also be helpful if I could navigate between donors without backing all the way out to the dashboard.
Mara S. · Administrative Specialist · Research · March 22, 2022
Pros: The customer support! Always there and usually quick response, at no add'l cost.
Cons: Letter generation, must export to use this
Lyn C. · Board Director · Non-Profit Organization Management · March 21, 2022
Overall, I am very pleased with the program
Pros: I love how easy it is to organize your donors, so you don't miss a beat when thanking them
Cons: I find it very difficult at time to pull the correct reports and get the information that I actually need.
Seth O. · Office Manager · Environmental Services · March 18, 2022
Good way to keep track of donors and generate reports on donations. Very helpful on support issues.
Pros: Easy to keep track of donors-works with Vanco on collecting funds. Great support on all levels. Use for newsletters also. Very easy to add input.
Cons: Sometimes it's tricky on formatting newsletters.
Sherri S. · Finance Director · Non-Profit Organization Management · March 18, 2022
The team are fantastic to work with anytime we have questions, and it’s always easy to troubleshoot or train thanks to their online knowledge database.
Pros: Donor software can often be out of reach for many “grassroots” charities, however Trailblazer is available at a reasonable price and is easy to use.
Cons: I cannot think of anything that I don’t like
Tricia M. · Fundraising Coordinator · Non-Profit Organization Management · March 18, 2022
Pros: Trail Blazer is easy to use and easy to learn with a tutorial and lots of instructional videos, but what I like most is the live customer support. They are a small company, but always available with a quick phone call to answer any questions.
Cons: This is pretty minor, but I would like the online payment page on our website to be more customizable. I asked and they are working on improvements to the design.
Laurel B. · Development Director · Non-Profit Organization Management · March 15, 2022
The help that their staff gives is above all other systems!
Pros: Helps with keeping my data base every day.
Cons: Hard to use in some ways. Could be easier to use, if I could teach myself.
Teresa R. · Assistant to the Director · Religious Institutions · March 15, 2022
Fantastic
Pros: The support team is responsive, always friendly
Cons: There are a few features that the team has already incorporated after my suggestion. I expect that will continue as we discover desired features.
Bekka B. · Development · Non-Profit Organization Management · March 14, 2022
This donor database has saved us a lot of time. The donation information comes in directly from our website and automatically sends the donor a thank you letter. We are also given the opportunity to send a printed thank you as well. The Trail Blazer support team is great! They are always available to help me when I need to learn a new feature.
Pros: 1) ease of entering donations and printing thank you letters with various templates. 2) ability to search for specific donors and send merge letters to them. 3) ability to send year-end donation letters to parishioners.
Cons: The only con is that I thought the IT team would set up my database with the funds and popup fields I gave them so it was up and ready to go when we installed it. The last database we purchased was all set up and ready to go when we installed it. So I had to have several online training sessions to be able to get to a starting place to enter donations.
Mary Carol A. · Admin. Assistant · Religious Institutions · February 28, 2022
Awesome experience. Very happy with TB.
Pros: Amazing customer service. Quick to respond to email or phone call. Tons of excellent knowledge docs and they always help identify which one is best suited for your question. Always willing to help no matter how many times I reach out.
Cons: There's so much functionality and so many knowledge docs that I sometimes feel overwhelmed by it all. Wish there was a 10,000 foot view of everything the system offers, and the we could drill down into specific functionality to learn more. Customer support is awesome when I know what I want to do, but I feel like I could be doing so much more with this system.
Karen S. · Parent Volunteer · Primary/Secondary Education · April 15, 2021
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| Fundraising | 2 | 49 | - |