Niches
Market Research & Survey Analytics Platform
Proven advertisersSales & Marketing - Platforms for designing surveys and analyzing consumer/market research data with statistical and visualization tools for researchers and insights teams.
Demand context (from the categories these products live in): 62k monthly searches, ~$15 avg CPC, KD 41.
Opportunity reportOpportunity score
74
Products
84
Active Google advertisers
3
Persistent advertisers
3
Avg ad tenure
3.3 yr
LinkedIn advertisers
1
Pixel advertisers
1
CPC (incumbents)
$9
Incumbent ad spend/mo
$137k
Weighted rating
4.59
How incumbents advertise - shared playbook from their Google ad creatives (copy these)
Angles
Predictive intelligenceCustomer analytics focusAI-powered automationAll-in-one platformEase of useReal-time insights
Offers / CTAs
Try freeBook a demoBuy nowContact us
Value props
Customer retentionSurvey creation simplifiedMulti-channel feedback unificationEfficient data visualizationNo-code requiredActionable insightsExperience personalizationIntegration rich ecosystem
Products in this niche - 84, advertisers first
| Product | Rating | Reviews | Capterra ads | Google ads | Advertising for | LinkedIn ads | Channels | Ad spend/mo |
|---|---|---|---|---|---|---|---|---|
XM for Strategy & ResearchQualtrics XM for Strategy & Research is the enterprise survey/market research platform. | 4.7 | 425 | - | 100100 active | 4.6y | - | - | $137k |
BrandMapBrandMap is used by professional researchers to produce perceptual maps (biplots, correspondence, MCA) for market research analysis. | 0.0 | 0 | 1 | 72 active | 3.5y | - | - | - |
Survey AnalyticaSurveyAnalytica is an AI-powered research and customer intelligence platform combining surveys and analytics. | 5.0 | 11 | 4 | 52 active | 1.8y | - | - | - |
PollfishDIY mobile-first survey platform with access to 450M+ consumer panel for market research. | 4.5 | 208 | - | - | - | - | - | - |
Lighthouse StudioSawtooth's Lighthouse Studio specializes in conjoint and MaxDiff market research. | 4.6 | 168 | - | - | - | - | - | - |
CleverXAI-native research platform for going from research question to insight. | 4.7 | 101 | - | - | - | - | - | - |
Toluna StartEnd-to-end consumer intelligence/market research platform. | 4.2 | 82 | - | - | - | - | - | - |
Make OpinionMarket research tool to understand target customers and buying habits. | 4.8 | 65 | - | - | - | - | - | - |
Voxco OnlineSurvey software built for professional researchers. | 4.1 | 61 | - | - | - | - | - | - |
IdSurveyIdSurvey is CATI/CAWI/CAPI survey software targeted at professional research. | 4.6 | 43 | - | - | - | - | - | - |
YouGov Surveys: Self-serveYouGov Surveys is a panel-powered survey research platform. | 4.2 | 36 | - | - | - | - | - | - |
Fuel CycleMarket Research Cloud for actionable customer/prospect insights. | 4.6 | 30 | - | - | - | - | - | - |
IdeallyIdeally is an innovation insights platform for testing concepts and ideas. | 4.9 | 29 | - | - | - | - | - | - |
DisplayrAI-powered analysis and reporting platform built specifically for market researchers. | 4.8 | 21 | - | - | - | 12 | 1 | - |
1000minds1000minds offers conjoint analysis for understanding preferences and decisions. | 4.9 | 19 | - | - | - | - | - | - |
AppinioAppinio is an all-in-one market research platform with audience panels. | 4.9 | 18 | - | - | - | - | - | - |
Nebu Dub InterViewerNebu Dub InterViewer is a flexible data collection platform for market research. | 4.6 | 18 | - | - | - | - | - | - |
NfieldNfield is a cloud-based CAPI/CATI/online platform for professional market research. | 4.4 | 18 | - | - | - | - | - | - |
The Survey SystemThe Survey System supports telephone, online, in-person research and panel management. | 4.6 | 18 | - | - | - | - | - | - |
Conjoint.lyConjoint.ly offers conjoint analysis and pricing/product research methods. | 4.5 | 16 | - | - | - | - | - | - |
RemeshsecondaryAlso used as a market research insights platform. | 4.5 | 15 | - | - | - | - | - | - |
HelpfullOn-demand feedback panel that delivers instant responses from many people for research/decision making. | 4.9 | 14 | - | - | - | - | - | - |
WynterOn-demand B2B market research tool for marketing insights. | 4.6 | 14 | - | - | - | - | - | - |
ZinklarSaaS consumer insights platform delivering real-time market research results. | 4.5 | 14 | - | - | - | - | - | - |
HarmoniPowerful market research survey analysis and visualization platform. | 4.4 | 13 | - | - | - | - | - | - |
GlowOnline research platform for consumer data and insights. | 4.7 | 11 | - | - | - | - | - | - |
Q OneQ One handles panel management, survey design, and data collection for market research. | 4.7 | 11 | - | - | - | - | - | - |
CoolToolBehavioral feedback platform with eye tracking and facial coding integrated into surveys for research. | 4.5 | 10 | - | - | - | - | - | - |
SENSESBITCollects and analyzes consumer responses for specific products. | 4.8 | 10 | - | - | - | - | - | - |
&factsProvides brands market insights driven by real-world data. | 4.7 | 9 | - | - | - | - | - | - |
MFour StudioVertically integrated platform providing survey and real-time consumer data. | 5.0 | 8 | - | - | - | - | - | - |
PremiseAgile market research solution for rapid testing and surveys. | 5.0 | 7 | - | - | - | - | - | - |
Q Research SoftwareBig data solution for market researchers to do advanced analysis and visualizations. | 4.7 | 7 | - | - | - | - | - | - |
Survey Analysis SoftwareSurvey Analysis Software is built for researchers to analyze and visualize survey data. | 4.3 | 7 | - | - | - | - | - | - |
ConfirmitsecondaryAlso used for market research survey design and analytics. | 3.8 | 6 | - | - | - | - | - | - |
GenesysGenesys provides statistical sampling, weighting, calibration, and geo-demographic services typically used in survey and market research methodology. | 4.0 | 6 | - | - | - | - | - | - |
AttestConsumer research platform delivering insights from multiple countries. | 4.6 | 5 | - | - | - | - | - | - |
Sphinx iQ3Sphinx iQ3 provides questionnaire design and statistical/textual survey analysis. | 4.4 | 5 | - | - | - | - | - | - |
askiaweb surveysAskia is a market research-focused web survey platform. | 4.5 | 4 | - | - | - | - | - | - |
AYTMAYTM runs quantitative consumer research and sophisticated survey tests. | 4.8 | 4 | - | - | - | - | - | - |
CheckerMulti-channel surveys and retail audits via client dashboards. | 4.3 | 4 | - | - | - | - | - | - |
CintCint Exchange is a survey respondent network for market research. | 4.3 | 3 | - | - | - | - | - | - |
DigcoreDesigned for market researchers to break down silos and improve UX. | 5.0 | 3 | - | - | - | - | - | - |
InfoScout InsightsOmnichannel purchase-panel insights for brands and retailers. | 5.0 | 3 | - | - | - | - | - | - |
quantilope inColorSelf-service online video survey platform with advanced analysis for research insights. | 5.0 | 3 | - | - | - | - | - | - |
TapResearchSurvey/research software for brands to engage target audiences and gain real-time insights. | 3.7 | 3 | - | - | - | - | - | - |
ThinkSurveyConnects researchers with relevant participants to obtain survey responses. | 4.3 | 3 | - | - | - | - | - | - |
YourCXResearch and experience platform with surveys and analytics. | 5.0 | 3 | - | - | - | - | - | - |
HandrailCurates insights from research data to define and improve UX. | 5.0 | 2 | - | - | - | - | - | - |
iqurateManages surveys, data collection, reports, and incentive payments. | 5.0 | 2 | - | - | - | - | - | - |
OpinionXAdvanced market research surveys including conjoint, maxdiff, and segmentation. | 4.5 | 2 | - | - | - | - | - | - |
SurvataOnline survey research solution. | 5.0 | 2 | - | - | - | - | - | - |
CaliberCaliber provides always-on brand perception intelligence and tracking. | 4.0 | 1 | - | - | - | - | - | - |
Gorilla Experiment BuilderCloud research platform for creating online behavioral experiments for researchers. | 5.0 | 1 | - | - | - | - | - | - |
Kantar MarketplaceKantar Marketplace is an automated market research platform for rapid insights. | 4.0 | 1 | - | - | - | - | - | - |
PatientLiveDigital platform for polling patients/caregivers to get insights, akin to survey research. | 5.0 | 1 | - | - | - | - | - | - |
PickFuDelivers market research and split testing against target market. | 5.0 | 1 | - | - | - | - | - | - |
ResonioNext-gen market research tool from clickworker to make research accessible. | 5.0 | 1 | - | - | - | - | - | - |
SuzyIntegrated quant + qual research platform with audiences and research experts. | 4.0 | 1 | - | - | - | - | - | - |
ZappiAutomated consumer insights platform for creative/campaign research. | 5.0 | 1 | - | - | - | - | - | - |
AYADelivers audience feedback using AI 'Human Digital Twins' for research. | 0.0 | 0 | - | - | - | - | - | - |
Clic and WalkCustomer feedback tool for real-time sales/marketing data collection (mystery shopping/consumer panel style). | 0.0 | 0 | - | - | - | - | - | - |
DataTreeDataTree is a cloud-based platform designed for searching, viewing, and exporting detailed property data and reports, directly supporting market research and property intelligence activities. | 0.0 | 0 | - | - | - | - | - | - |
Decision Analyst STATSMarketing research and advanced analytics solution for quantitative/qualitative research. | 0.0 | 0 | - | - | - | - | - | - |
Fizz softwareSensory analysis software for creating questionnaires, collecting and analyzing data. | 0.0 | 0 | - | - | - | - | - | - |
G3plusOnline survey software for professional research in 53 languages. | 0.0 | 0 | - | - | - | - | - | - |
GetWhyConsumer insights platform for market research. | 0.0 | 0 | - | - | - | - | - | - |
InsightGig AIAI insight team platform that streamlines research and connects research talent. | 0.0 | 0 | - | - | - | - | - | - |
JAMBO Market Research SoftwareJAMBO provides integrated software systems for professional market research. | 0.0 | 0 | - | - | - | - | - | - |
Maru/HUBInsight technology platform for conducting surveys and market research. | 0.0 | 0 | - | - | - | - | - | - |
Me-Grow EnterpriseAI-powered insights management platform from a market research company. | 0.0 | 0 | - | - | - | - | - | - |
MERLINPLUSMERLINPLUS is a desktop survey processing tool for survey design, online interviews, and data entry/analysis used in market research. | 0.0 | 0 | - | - | - | - | - | - |
MR BuddiesCentralized survey/research programming for CATI/CAWI market research. | 0.0 | 0 | - | - | - | - | - | - |
NumeratorUses purchase data, ad intelligence, and surveys for consumer insights for brands/retailers. | 0.0 | 0 | - | - | - | - | - | - |
PanoplaiPositioned as a unified insights data platform for market research. | 0.0 | 0 | - | - | - | - | - | - |
PollsarsecondaryExplicitly aimed at market research. | 0.0 | 0 | - | - | - | - | - | - |
ProQuo AIAI-driven brand marketing decision platform measuring brand performance. | 0.0 | 0 | - | - | - | - | - | - |
PulseSurveysAIsecondaryPositioned for consumer research insights. | 0.0 | 0 | - | - | - | - | - | - |
Signals PlaybookSignals Playbook delivers consumer and market intelligence reports by analyzing external data sources. | 0.0 | 0 | - | - | - | - | - | - |
Standard InsightsConsumer research platform for collecting data and analyzing results. | 0.0 | 0 | - | - | - | - | - | - |
SurveyNovasecondarySpecifically positioned for conducting market research. | 0.0 | 0 | - | - | - | - | - | - |
SurveySensum Market ResearchSurveySensum Market Research turns briefs into surveys, visualizes data, and analyzes market research responses. | 0.0 | 0 | - | - | - | - | - | - |
TerapageTerapage is an AI platform offering insights, engagement, and analytics across qualitative and quantitative research approaches. | 0.0 | 0 | - | - | - | - | - | - |
ValidateThat!Platform offering card sorts, tree tests, surveys, and interviews with participant recruitment. | 0.0 | 0 | - | - | - | - | - | - |