Niches
Peer-to-Peer & Crowdfunding Fundraising Platform
Large marketFinancial Services & Banking - Online fundraising platforms that enable nonprofits and individuals to run peer-to-peer campaigns, crowdfunding pages, and supporter-led fundraising events with personal fundraising pages.
Demand context (from the categories these products live in): 14k monthly searches, ~$15 avg CPC, KD 56.
Opportunity reportOpportunity score
30
Products
37
Active Google advertisers
0
Persistent advertisers
0
Avg ad tenure
0.1 yr
LinkedIn advertisers
0
Pixel advertisers
2
CPC (incumbents)
-
Incumbent ad spend/mo
-
Weighted rating
4.60
How incumbents advertise - shared playbook from their Google ad creatives (copy these)
Angles
Give from the heartMake tangible differenceGiving transforms everythingSupport those in need
Offers / CTAs
Donate todayVisit siteOpen
Value props
Real impact on patientsFunds specific projectsEmotional connection/givingCommunity-driven donations
Products in this niche - 37, advertisers first
| Product | Rating | Reviews | Capterra ads | Google ads | Advertising for | LinkedIn ads | Channels | Ad spend/mo |
|---|---|---|---|---|---|---|---|---|
CrowdChangesecondaryName and feature set suggest crowdfunding/peer-to-peer fundraising support. | 4.7 | 75 | - | 6 | 0.1y | - | 2 | - |
Pledge ItPledge It powers walks, rides, galas as peer-to-peer events fundraising. | 4.9 | 98 | - | 1 | 0.1y | - | 1 | - |
Bonterra Giving DaysBonterra Giving Days powers giving day campaigns with community fundraising. | 4.6 | 451 | - | - | - | - | - | - |
GoFundMe ProGoFundMe Pro (Classy) is a comprehensive online fundraising platform. | 4.3 | 122 | - | - | - | - | - | - |
HelloFundsecondaryAlso supports peer-to-peer giving campaigns. | 4.8 | 92 | - | - | - | - | - | - |
MightycausesecondaryMightycause is known for peer-to-peer and crowdfunding campaigns. | 4.5 | 72 | - | - | - | - | - | - |
GoFundMeGoFundMe is a crowdfunding platform for individuals and organizations to raise donations. | 4.3 | 68 | - | - | - | - | - | - |
RallyUpRallyUp offers 12+ fundraising methods including peer-to-peer and crowdfunding campaigns. | 4.7 | 59 | - | - | - | - | - | - |
CanadaHelpssecondaryAlso supports peer-to-peer fundraising campaigns. | 4.5 | 27 | - | - | - | - | - | - |
RaiselyRaisely is a modern fundraising platform for supporter campaigns at scale. | 4.8 | 26 | - | - | - | - | - | - |
FundRazrFundRazr is an online crowdfunding/fundraising platform used by nonprofits and charities. | 4.6 | 16 | - | - | - | - | - | - |
CauseVoxCauseVox is a digital fundraising platform for nonprofit donation pages and virtual P2P fundraising. | 4.7 | 15 | - | - | - | - | - | - |
QRius GivesecondaryAlso supports peer-to-peer fundraising campaigns. | 4.9 | 14 | - | - | - | - | - | - |
Reason2RaceReason2Race supports nonprofits with peer-to-peer fundraising tools. | 4.8 | 13 | - | - | - | - | - | - |
SWEETSWEET helps organizations create branded peer-to-peer and event fundraising sites. | 4.5 | 10 | - | - | - | - | - | - |
RunSignupsecondaryAlso supports peer-to-peer fundraising for race participants. | 4.2 | 6 | - | - | - | - | - | - |
WhydonateFree crowdfunding platform for individuals and nonprofits. | 5.0 | 4 | - | - | - | - | - | - |
MAKEACHAMPCrowdfunding platform for sports teams and individuals. | 3.7 | 3 | - | - | - | - | - | - |
NoiseMakerAmbassador marketing platform where volunteers raise funds for rewards—peer-to-peer fundraising. | 4.3 | 3 | - | - | - | - | - | - |
CrowderaOnline crowdfunding platform for nonprofits. | 5.0 | 2 | - | - | - | - | - | - |
raisinBranded, mobile-first online fundraising solutions for nonprofits. | 4.5 | 2 | - | - | - | - | - | - |
TiltifyInteractive peer-to-peer fundraising platform for nonprofits. | 4.5 | 2 | - | - | - | - | - | - |
CauseMatchPeer-to-peer online fundraising tools for nonprofits. | 3.0 | 1 | - | - | - | - | - | - |
JustGiving from BlackbaudJustGiving empowers supporters to fundraise by engaging their network of family and friends. | 3.0 | 1 | - | - | - | - | - | - |
AdvanceDigital fundraising platform with gamification, custom pages, and payments. | 0.0 | 0 | - | - | - | - | - | - |
AmbassadoriasecondaryAlso runs ambassador (peer-to-peer) programs. | 0.0 | 0 | - | - | - | - | - | - |
AseelAid/donation platform combined with e-commerce for purpose economy fundraising. | 0.0 | 0 | - | - | - | - | - | - |
Blackbaud TeamRaiserBlackbaud TeamRaiser is the leading peer-to-peer participant fundraising solution. | 0.0 | 0 | - | - | - | - | - | - |
CharidyCrowdfunding and fundraising platform for managing donors and campaigns. | 0.0 | 0 | - | - | - | - | - | - |
Chuffed.orgCrowdfunding platform for nonprofits and social enterprises. | 0.0 | 0 | - | - | - | - | - | - |
Crowdfunding ScriptAll-in-one crowdfunding script for unlimited campaigns and global donations. | 0.0 | 0 | - | - | - | - | - | - |
Donation Crowdfunding SoftwareCrowdfunding website script for donation campaigns. | 0.0 | 0 | - | - | - | - | - | - |
FundThriveFundraising software for nonprofits and schools to run campaigns. | 0.0 | 0 | - | - | - | - | - | - |
FunraisinCreate and manage P2P events, teams and community fundraisers. | 0.0 | 0 | - | - | - | - | - | - |
GoodUnitedConversational messaging platform that turns Facebook followers into nonprofit donors via social fundraising. | 0.0 | 0 | - | - | - | - | - | - |
MoveEvent planning platform automating participant and sponsor management for fundraising events. | 0.0 | 0 | - | - | - | - | - | - |
Snap! RaiseHelps school programs raise and manage funds through group fundraising campaigns. | 0.0 | 0 | - | - | - | - | - | - |