Rating
4.6
721 reviews
Starting price
$420
Flat Rate
Categories
10
Founded
2005
Employees
3900
UiPath automates repetitive workflows to reduce manual effort across IT and operations. It’s popular with enterprise and small teams. Reviewers highlight its low-code process builder and third-party integrations. A steep learning curve and frequent version updates are common drawbacks. Recent additions like Healing Agent and native macOS automation reflect UiPath’s shift toward adaptive, AI-driven orchestration.
Ad spend / mo
$16K
518 paid keywords
Paid visits / mo
4,058
Organic keywords
99,408
Organic visits / mo
110,824
Authority
51
23,956 ref domains
Creatives run
100
as UiPath, INC.
Active now
100
last 14 days
Advertising since
Nov 2022
3.5+ yrs running
Last seen
today
still active
Running 24 ads on LinkedIn as UiPath - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across Robotic Process Automation (RPA) Platform advertisers - the validated angles to copy. See the niche →
(721 reviews)
My experience with UiPath was positive. I used it to automate invoice processing, extracting data, validating it and posting to an ERP. It reduced manual effort significantly, though it required careful handling during error scenarios.
Pros: I liked UiPath’s intuitive design. It made automating complex business processes feel approachable, fast to build, and easy to maintain, even when scaling solutions across teams.
Cons: I liked least the frequent version changes and stability issues, which sometimes broke existing workflows and required extra effort to re-test and maintain automations.
Manish S. · AI and Automation Engineer · Information Technology and Services · December 19, 2025
I like very much the creation of a bot for certain activities, and they are still running on a weekly base. Easy to use, especially for repetitive work ensuring always doing the tasks exactly the same each time. Love it!
Pros: UiPath is globally used in our company. In my team have automated many operational tasks (covering capacity of 2 FTEs) allowing us to focus on more strategic areas. It is easy to use, but most important easy to understand for the ones not using regularly. This is important as we can contribute directly in the automation solution.
Cons: At least in our company the learning curve is done alone. There is a lot of information and learining material in youtube, but it is difficult to start.
| Category | Page | Rank | Placement |
|---|---|---|---|
| Robotic Process Automation | 1 | 2 | - |
| Integration | 1 | 5 |
Domain confidence 99%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
RPA for the US Banking Sector
Read the Whitepaper Today — See how RPA and AI has helped banks stay ahead in a volatile and changing market. Get the whitepaper to see biggest potential benefit to becoming a fully automated business.
https://www.uipath.com › automation › banking
2026 AI & Agentic Trends - The Future of AI in 2026
78% of execs say they must reinvent models to capture agentic automation’s full value. See how top organizations turn vision into action and action into measurable ROI.
https://www.uipath.com › automation › trends
Download UiPath Task Capture
Easily create process maps — Task Capture works with your employees to get insights about the processes you'll automate. Transform expert knowledge into organizational wisdom. Download UiPath Task Capture!
https://www.uipath.com › task-capture
2026 AI & Agentic Trends - The Future of AI in 2026
UiPath 2026 AI & Agentic Automation Trends Report—unlocking the map to agentic automation. Discover how agentic AI is reshaping automation in 2026.
https://www.uipath.com › automation › trends
UiPath: 2026 Automation Trends
Automation & AI Insights — Discover how agentic AI is reshaping automation in 2026. Download the UiPath report. See how top organizations turn vision into action and action into measurable ROI. AI-powered automation.
https://www.uipath.com › automation › trends
Daniel H. · Business Process Manager · Automotive · October 24, 2025
UiPath has given us an opportunity for operations analysts to be able to focus on more not tactical work. One of them cut the time the company spent processing invoices from three hours a day to 20 minutes.
Pros: It’s very cool that we can automate tasks that we do over and over, like pulling regulatory data off of reports or updating an old system. It’s saved me hours of manual entry every week.
Cons: The learning curve is steep. It’s tough to do it quickly if you don’t have someone dedicated to RPA. Documentation is decent so far, but still assumes a lot of prior technical knowledge.
Tim A. · Strategic Operations Director · Pharmaceuticals · July 14, 2025
Pros: UiPath is affordable and has capable tools to perform unique tasks and commands.
Cons: It is very convenient and accessible at any moment
Gisele F. · Founder and Head of Brand · Market Research · February 20, 2025
Use it for general UI automation and regression testing.
Pros: For standard UI automation and general component validation, it saves a lot of time versus creating an inhouse, from scratch framework and building out the test scenario executions.
Cons: For complex or edge case scenarios it is hard to create.
Anonymous User · Software Engineer · Retail · January 17, 2025
A very user friendly and reliable RPA tool with constant addition of new functionality .The UiPath studio is the best development IDE as all functions can be searched and inserted into the process with just a drag and drop
Pros: The entire development is based on drag and drop functionality of the required functions .Minimal programming knowledge required to develop a RPA bot Extremely easy to deploy using the cloud orchestrator
Cons: No option to disable auto updates in the settings
Netra S. · Senior RPA Developer · Oil & Energy · November 17, 2024
Very good, it's definitely the best RPA-software out there. The newer capabilities aren't always great, but their document understanding is getting a lot better too and I'm really curious where they're going with AI Agents.
Pros: Cutting edge RPA software, that's improving all the time and expanding capabilities
Cons: In the past they've shipped new features too soon, before the new product had matured enough.
Erik v. · Technical consultant · Information Technology and Services · November 11, 2024
Found it to be a powerful tool for automating repetitive tasks and increasing productivity
Pros: One of the best things about UiPath is its ability to integrate with other software applications, such as Microsoft Excel or Salesforce. This means that users can automate tasks across multiple platforms, making their work more efficient.
Cons: Some potential cons of UiPath include a steep learning curve for more complex workflows, limited support for certain programming languages.
Anonymous User · Develper · Information Technology and Services · October 16, 2024
Overall UiPath is highly recommended for its robust capabilities and support, though it may require some time to master fully.
Pros: UiPath is one of the best leading tools in the RPA (Robotic Process Automation) field. We can learn very easily, and it's praised for user-friendly interface. UiPath has a strong community and extensive resources for learning (UiPath Academy) and troubleshooting
Cons: The License cost should be expensive, especially for small businesses.
Rajesh M. · RPA DEVELOPER · Information Technology and Services · October 4, 2024
Overall great tool which can help with building automated workflows
Pros: Great tool to build automation workflows
Cons: Self education to understand the basics is essential
Tair K. · Associate Director · Accounting · July 22, 2024
Pros: Hard to pick something I liked. I liked it when I cancelled the membership.
Cons: Clunky and overpriced. Customer service did not bother to help at all, they said they will reach out when an agent is available and nothing happened, I had to keep following up myself and when I complained about the wait time they said they are busy. Okay, if you are too busy to deal with your customers why even sell the product in the first place? Absolutely ridiculous. The staff either weren't trained properly or they are just simply rude and the management doesn't care to fix this.
Dardan M. · Sales Director · Events Services · December 21, 2023
Pros: C'est pour l'acceleration de mes activites
Cons: ça bug parfois, pas toujours au top en tout
Ezeckiel M. · Journaliste · Broadcast Media · November 15, 2023
C'est une superbe application
Pros: Elle me permet de faire la saisie de mes données
Cons: Elle ne corrige pas les mots mal écrit
Esséname C. · Restauratrice · International Trade and Development · October 26, 2023
Great, really powerful software and improves really fast.
Pros: The integrations with different softwares, Test Suite it’s great to test fast your automation.
Cons: Some restriction when using Orchestration processes that definitely will be improved in the future but nothing critical so far.Complicated to keep up to speed with the new releases, they have so many releases during the year.
Javier R. · Sr. Automation Developer · Outsourcing/Offshoring · October 24, 2023
Acceptable
Pros: Permet de faire la saisie des données et la gestion des flux
Cons: Impossible de retrouver les anciennes données
José Z. · Banquier · Financial Services · October 23, 2023
Awesome
Pros: User friendly and easy to learn and implement
Cons: More Ai/ML model should come as part of Uipath suite
Anonymous User · Senior Technical Architect · Information Technology and Services · October 19, 2023
Within this framework, I derive immense satisfaction from carrying out various tasks and operations. The ability to effortlessly create and deploy bots for automation purposes is a noteworthy aspect of this Business Process Automation solution. Witnessing the seamless execution of tasks and processes is an immensely gratifying experience, affirming the efficacy and reliability of this solution.
Pros: This particular Business Process Automation (BPA) solution is marked by a host of highly advantageous features, including an exceptional graphical interface that simplifies user interactions. It provides an intuitively designed platform that allows for easy navigation, coupled with a robust visualization feature that enhances the overall user experience. What sets it apart is its distinct advantage over cloud-based alternatives, offering a more streamlined implementation process and a significantly lower learning curve. The platform's comprehensive academy further aids users in mastering the system, making it accessible and comprehensible for all.
Cons: We don't run into too many problems that we need to dive into or talk about a lot in this situation.
Yasin İ. · Production Project Engineer · Food Production · October 15, 2023
Overall experience is good with Uipath
Pros: 1. A lot of ai feature2. Open platform to integrate with lot of apps3. processing mining help to create use case for automation
Cons: 1. Require a UI update to the studio2. Licensing management is cumbersome3. Web studio is very trivial
Mona J. · Tech Recruiter · Human Resources · September 29, 2023
Pros: Ciò che trovo particolarmente apprezzabile in UiPath è la sua interfaccia utente intuitiva. Anche i membri del nostro team che non sono esperti in automazione sono riusciti a capire rapidamente come utilizzare il software e a creare processi automatizzati senza problemi. La vasta gamma di strumenti e componenti predefiniti ha reso il processo di sviluppo delle automazioni molto più veloce ed efficiente.Inoltre, la capacità di UiPath di integrarsi facilmente con altre applicazioni e sistemi è stata cruciale per noi. Questo ha permesso una transizione senza intoppi verso un ambiente più automatizzato, mantenendo al contempo la coerenza dei dati e dei processi aziendali.
Cons: Nessun inconveniente, un altro punto di forza di UiPath è il suo supporto e la sua comunità di utenti. Ho ricevuto assistenza tempestiva e competente ogni volta che ne ho avuto bisogno, e la possibilità di condividere conoscenze e risorse con altri utenti nella comunità ha contribuito a migliorare ulteriormente la mia esperienza.
Anonymous User · Libero · Apparel & Fashion · September 15, 2023
Nos ha ayudado a automatizar bastantes actividades que eran tediosas y repetitivas ahorrándonos mucho tiempo de trabajo
Pros: La facilidad de automatizar procesos sin tener que saber los códigos de programación, su interfaz es agradable e intuitiva
Cons: EL costo podría mejorar para los planes donde no se requiere tantas herramientas
Rogelio C. · Evaluador de cursos · Management Consulting · August 10, 2023
I have been using this software for over two years now and I must say it is an exceptional automation tool. It is highly user-friendly and easily understandable, catering to individuals from non-technical backgrounds as well. With this tool, I have successfully completed several Business Process Automation (BPA) projects in the healthcare and life science industries.
Pros: UiPath is an exceptional tool that allows you to easily automate repetitive tasks using its drag-and-drop feature. With UiPath's default Re-Framework, you can efficiently automate processes in web and window applications. It's remarkable data extraction and integration capabilities are incredibly beneficial for streamlining the automation process. It is highly user-friendly.
Cons: The licensing cost of UiPath is relatively high, making it difficult for small to medium-sized organizations to afford. Additionally, there are limitations in terms of having the number of robots in the community edition of Orchestrator.
Sandra R. · Coordinator · Computer Software · July 13, 2023
Una experiencia bastante buena ya que me ha abierto las puertas en mi carrera profesional
Pros: Principalmente que fue el primer software de rpa que aprendí y que tiene una gran variedad de acciones para poder robustecer un na automatización
Cons: No tengo mucho que reprocharle a uipath probablemente que le agregaron caducidad a su certificación y comenzaron a cobrarla
Jorge Octavio L. · Solution architect · Management Consulting · July 10, 2023
Me siento contento con la herramienta es muy fácil uso
Pros: El desarrollo en el software uipath permite hacer un flujo intuitivo por las actividades que maneja además de permitir interactuar con diferentes ambientes
Cons: De momento no eh encontrado contras a la herramienta
Rodrigo Alberto R. · Desarrollador · Information Technology and Services · July 9, 2023
Pros: UiPath is user friendly platform and it have a drag and drop activity that helps to build a process in a minimal timing. It has various automation like web automation, excel automation and outlook automation. It provides the flexibility to create custom activities as per users need. Data extracting is easy by using this platform.
Cons: There is no negative point about UiPath.
Keerthana K. · RPA Developer · Information Technology and Services · June 19, 2023
We have successfully delivered 10 high-quality solutions utilizing UiPath's powerful RPA platform. Our expertise in process automation has helped our organizations streamline operations and achieve significant efficiency gains.
Pros: UiPath is a leading Robotic Process Automation(RPA) Platform that helps automate repetitive tasks. It offers a user-friendly interface and a wide range of pre-built automation tools. UiPath's scalability, security features, and extensive integration capabilities make it a top choice for organizations seeking efficient process automation solutions. It's comprehensive support and active community contribute to its popularity in the RPA Market.
Cons: While UiPath is a powerful RPA platform, I have expressed frustration with the initial learning curve required to effectively use this software.
Prakadeesh V. · Senior Executive · Information Technology and Services · June 14, 2023
- |
| Machine Learning | 1 | 5 | - |
| Automated Testing | 1 | 7 | Shortlist |
| Data Extraction | 1 | 10 | Shortlist |
| Data Entry | 1 | 12 | Shortlist |
| Low Code Development Platform | 1 | 14 | - |
| Artificial Intelligence | 1 | 21 | - |
| Professional Services Automation | 1 | 25 | - |
| Workflow Management | 2 | 39 | - |