Rating
4.8
14 reviews
Starting price
$300
Usage Based
Categories
6
Employees
45
Funding
60M
Merger / Acquisition
Userflow is an AI-powered product adoption platform that helps customer-obsessed teams turn users into champions. Build and launch personalized, in-app experiences—like product tours, checklists, tooltips, and resource centers—without code. Guide users from onboarding to adoption with targeted experiences based on behavior and lifecycle stage. Help users discover value faster, adopt key features, and achieve their goals without friction. With FlowAI, teams can surface insights, identify friction, and take action instantly. AI-powered assistance helps users get answers, complete tasks, and move forward—right inside your product. Userflow also enables scalable self-service support through in-app resource centers and AI assistance, reducing support volume while improving the user experience. Measure impact with built-in analytics and continuously optimize to drive activation, retention, and growth.
Ad spend / mo
$14K
79 paid keywords
Paid visits / mo
1,291
Organic keywords
2,798
Organic visits / mo
2,496
Authority
32
1,439 ref domains
Creatives run
100
as Userflow, Inc.
Active now
40
last 14 days
Advertising since
Oct 2021
4.5+ yrs running
Last seen
today
still active
Running 10 ads on LinkedIn as Userflow - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across User Onboarding & Product Adoption Platform advertisers - the validated angles to copy. See the niche →
(14 reviews)
Pros: The most I liked about user flow of the employee management and the form creation great and very easy to use
Cons: To be honest I liked everything about user flow The website can work a little bit faster but all looking great
Noy F. · Owner · Construction · August 3, 2025
It was a great experience. Easy to install good navigation and haven't noticed any lag as i have with others.
Pros: I love the ease of installation. It is also easy to use with good drop downs. I would recommend to other small businesses.
Cons: The cost is a bit high for smaller businesses. Customer Service can be a tad slow on occasions. Thats it.
Keith O. · Owner · Computer Hardware · June 15, 2025
Pros: It performs most of the tasks essential to the smooth running of our website, from welcome messages to tooltips, help widgets and even onboarding checklists.
| Category | Page | Rank | Placement |
|---|---|---|---|
| Customer Journey Mapping Tools | 1 | 3 | Ad |
Domain confidence 99%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
| user flow | $28.22 | 1 | 22.4% | www.userflow.com/ |
| lusha | $7.41 | 3 | 5.7% | www.userflow.com/user-onboarding-software |
| bubble.io | $3.57 | 1 | 4.3% | www.userflow.com/user-onboarding-software |
| perceptyx | $6.38 | 1 | 4.0% | www.userflow.com/try-for-free |
| flow ai | $2.90 | 4 | 3.2% | www.userflow.com/flowai-signals-launch |
| surveysparrow | $4.20 | 1 | 2.6% | www.userflow.com/capabilities/in-app-surveys |
| app survey questionnaire | $6.56 | 1 | 1.9% | www.userflow.com/capabilities/in-app-surveys |
| vibecode | $3.63 | 4 | 1.8% | www.userflow.com/capabilities/product-tours |
| program survey online | $12.92 | 2 | 1.0% | www.userflow.com/in-app-surveys |
| client satisfaction survey | $8.11 | 4 | 0.9% | www.userflow.com/ |
| usetiful | $16.13 | 1 | 0.8% | www.userflow.com/usetiful-alternative |
| interactive product tour | $34.98 | 1 | 0.7% | www.userflow.com/user-onboarding-software |
| user flow tool | $17.42 | 1 | 0.7% | www.userflow.com/user-onboarding-software |
| flow flowchart | $3.37 | 2 | 0.7% | www.userflow.com/flowai-signals-launch |
| survey for software | $11.02 | 2 | 0.7% | www.userflow.com/capabilities/in-app-surveys |
User Feedback Platform
User Feedback Analysis — Understand what users need to improve your product experience. Sign up for a free trial. Track trends and act on customer feedback automatically. Get a Free Trial.
https://www.userflow.com
Best Onboarding UX
App Onboarding Flow — Show users the value of your product with interactive onboarding flows. Build the best onboarding UX with no code.
https://www.userflow.com
Flow AI
AI Flow Creation — Generate onboarding flows from a walkthrough. Build tours and guides in minutes with AI. Build...
https://www.userflow.com
User Onboarding Platform
Customer Onboarding Software — Show users the value of your product with interactive onboarding flows. Automate onboarding...
https://www.userflow.com
Try Userflow Free
See FlowAI Signals in Action — AI-powered insights built for onboarding and adoption. Try it free. Start a free trial and see what’s working, automatically.
https://www.userflow.com
Cons: To date, I'm very satisfied with the functionalities of this tool, and I highly recommend it.
Francois Pascal N. · Service provider · Internet · July 19, 2023
Pros: Userflow es una herramienta muy útil para diseñar y optimizar el flujo de usuario en un sitio web o software
Cons: Tiene algunas limitaciones en cuanto a las opciones de personalización y diseño. Aunque cuenta con una interfaz fácil de usar, puede ser difícil lograr un aspecto único y personalizado debido a las limitaciones de los componentes y plantillas disponibles
Miguel G. · Development engineer · Telecommunications · January 28, 2023
When assistance is required, their support is very helpful and quick to respond.
Pros: This software is wonderful and quite intuitive, in my experience as an analyst. In order to create a top-notch customer experience, the new enhancements to the Userflow platform consolidate and link much-needed capabilities.The user interface is quite nice. Within a week, we were able to create and publish 10+ flows. It's simple and shrewd to establish connections with your goods.
Cons: Lack of integrations with essential programs like Salesforce also hinders the organization's reporting and visibility.The application does give us the option to group our flows based on labels, which is sufficient for the majority of situations.
Atour T. · Analyst · Research · November 4, 2022
Pros: Userflow is intuitive while still having the flexibility to do some pretty complex stuff. We saved a bunch of development cost by using this tool rather than making on onboarding tool in house.
Cons: So far I'm quite content and have no cons to mention.
Daniel R. · Co-founder · Computer Software · July 28, 2022
Pros: I have tried multiple survey form builder that can create a survey form easily and has many way to distribute the survey easily, and this software is on top for all my requirement.
Cons: The free or trial version lacks of the feature that are offered in the premium version. There is no way for new user to test the full version of the software before subscribing to the premium version. This is wrong and they should fix it.
Halimatun Z. · IT Manager · Accounting · November 16, 2021
Likely to recommend for use, as its quite simple to learn and easy to track tasks,
Pros: it's easy to use and well organized, as it has transparency for other team members for tracking issues.
Cons: Limited on what I can access from my mobile phone on Userflow platform. Takes a long time to load and occasionally failing completely to be accessible on my Android OS device
Eva K. · Customer Experience Executive · Telecommunications · July 8, 2021
Pros: The flow builder works great and there are just a huge number of ways to build logic into the flows. We have a complex UI, and so it is great to have several methods of building logic to fall back on. Making and deploying the flows was fun - it's like playing a game. Implementation was effortless for our developers. The no-code updates work as promised. We did not need support much at all during implementation, but when we did, answers were given fast and they came from knowledgeable specialists who understood the subject matter.
Cons: Nothing really that we have run into yet. It has completely met our needs. I would love some more customization options in terms of the appearance of some of the widgets (especially the cheklist).
Matthew W. · Head of Product · Information Technology and Services · July 6, 2021
Very happy customer, will continue to use the product as we grow and would definitely recommend it to others.
Pros: The software is FAR more advance than anything else I have tried. The best part is, it's very user friendly to setup complex user flows. If you need help, the customer support is also fantastic. Compared to Intercom's product tour feature, this absolutely blows it away.
Cons: The software I would not say is cheap, especially for a bootstrapped company - but there is nothing out there that is cheaper. However, user onboarding is absolutely vital to any software company and there is nothing that is more powerful or as cheap as Userflow.
David R. · CEO · Information Technology and Services · May 14, 2021
We completely revamped our user onboarding with Userflow, treating as if it was part of our product by even merging it with some buttons/links in our app. We'll also definitely use it for NPS surveys. Highly recommend this tool.
Pros: The product is extremely powerful. It's the only one I've found that can handle complex UIs so smoothly. Their in-house CSS selectors technology is exactly what you need to not push IDs everywhere in your app.
Cons: The Segment integration is not native. Except that, it's perfect.
Quentin D. · Head of Growth · Internet · April 12, 2021
Pros: The set-up is easy and does things that other onboarding tools do not do. In our case the main issue that it solved is how to deal with guides on dynamic URL
Cons: Not really miss anything, but maybe integration with CRM software would be a useful thing
Alvaro P. · Business Development · Hospitality · April 12, 2021
It is a great tool at a great price. The customer service is great.
Pros: The software is straightforward to use and very flexible.
Cons: I haven't encountered any problems with it.
Mike V. · CEO · Computer Software · March 30, 2021
Pros: Perfect and fast support and really intuitive interface.
Cons: It can be a lot of money for starting companies, but it's worth the money if you see what it brings your clients!
Nick V. · CEO · Internet · March 26, 2021
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| 5 |
Ad |
| Digital Adoption Platform | 1 | 9 | Ad |
| Customer Engagement | 1 | 22 | Ad |
| Onboarding | 2 | 3 | Ad |
| Mobile Analytics | 2 | 14 | - |