Rating
4.5
17 reviews
Starting price
$12
Usage Based
Categories
9
Founded
1996
Employees
19000
Funding
50M
Venture (Round not Specified)
Zoho PageSense Heatmaps help you visualize exactly how visitors interact with your website. Track clicks, scroll depth, and attention areas to understand what captures interest and what gets ignored. Identify friction points, optimize layouts, and improve conversions with clear, data-driven insights into real user behavior across your pages.
Ad spend / mo
$5.5M
12,653 paid keywords
Paid visits / mo
450,161
Organic keywords
379,423
Organic visits / mo
985,301
Authority
80
200,506 ref domains
Creatives run
100
as Zoho Corporation Pvt. Ltd.
Active now
100
last 14 days
Advertising since
Oct 2021
4.5+ yrs running
Last seen
today
still active
Running 24 ads on LinkedIn as Zoho CRM - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
The shared messaging across Digital Experience Analytics & Session Replay Platform advertisers - the validated angles to copy. See the niche →
(17 reviews)
We use it for surveys, which we inyegrated with our CRM easily. We also use heatmaps and screen recordings which are overall good quality.
Pros: It's part of our membership Zoho one so it's a great added "free" tool. Setting up was dead easy and once it was done, you just have to use the Pagesense interface which is very clear.
Cons: The surveys are not always looking 100% right designwise, lacks a bit of flexibility but it's compensated by the easyness.
Kevin V. · Product manager · Internet · November 28, 2025
I use the tool to understand how people interact with our website
Pros: Tool easy to integrate on our websites to collect user interactions, accessing dashboard is still hard since has more modules
Cons: The interface does not work on smaller screens, you need a computer at least which is not good if am traveling without it and want to access reports
Sharif D. · Inventory analyst · Logistics and Supply Chain · August 10, 2023
| Category | Page | Rank | Placement |
|---|---|---|---|
| AB Testing | 1 | 1 | Ad |
Domain confidence 90%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
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| payroll | $34.03 | 2 | 3.6% | www.zoho.com/us/payroll/ |
| accounting software | $18.19 | 1 | 2.6% | www.zoho.com/lp/books/accounting-software/ |
| expense management | $17.79 | 1 | 2.0% | www.zoho.com/expense/expense-management-software/ |
| cloud accounting software | $35.71 | 1 | 1.9% | www.zoho.com/books/ |
| payroll services for small business | $96.37 | 1 | 0.7% | www.zoho.com/us/payroll/ |
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| computer programs for payroll | $46.29 | 1 | 0.6% | www.zoho.com/us/payroll/ |
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I am using the software to optimize my website and to analyze the most trafficked website
Pros: The integration method are straight forward, you only install an HTML code to the part of the website you need to optimize, second, the software has a good user interface
Cons: Event recording take a lot of time to reflect in the dashboard and the playing recorded heatmaps, takes a lot of time
Joel S. · Assistant Quality Controller · Dairy · June 2, 2023
Software is good in customer journey mapping as this helps us in exactly finding where the customer gets more stuck, we reach out to them and provide them with basic solution using the recording session and hence increasing sales from abandoned shopping
Pros: Software is safe and does not affect the website, user interface can be customized depending on the information you need to see first hence a better user experience
Cons: It takes more time to play the recordings from the website that could have been captured from the client
Kenneth O. · Communication Professional · Broadcast Media · June 1, 2023
I like the software and use it for website optimization
Pros: it is simple step integration tool into any website, just adding custom element code into the pages you need to track, I like the customer care given by the team
Cons: Sometimes the code may not be verified if the website loads slowly but once you refresh, things work well
Rwabwogo b. · General manager operations · Food & Beverages · January 14, 2023
We use it to optimize our website and how visitors interact with our website
Pros: Great tool for mapping customer journey on the website which improves website optimization, have the best user interface which enables easy access to data
Cons: It is hard to verify the website even when you embed the code in the collect header tag as they indicate, you need to keep verifying until the code can be traced
Kato H. · Sales Manager · Construction · December 4, 2022
We use it to optimize our website and understand website analytics
Pros: Best alternative for analytics which can be easily integrated in website by just embedding an html code into the pages you want to analyze; it is easy to read data and understand the customer journey on the website by using recording feature of the tool
Cons: It is not widely used and so common, so it does not have enough external resources to help you get started with except support from the team from the service provider
Atulinda A. · Camera operator · Entertainment · November 20, 2022
Pros: It's very easy to set up, you don't need to be technical. We mostly use the screen recording and heatmap functionalities and they do a very good job. Good alternative to Hotjar.
Cons: The tool also offers a pop up functionality which is good but the design interface is hard to master.
Kevin V. · Product manager · Internet · October 22, 2022
Zoho PageSense is an amazing and very helpful tool to understand your website analytics better and allows you to optimize your sites in a way more effective way by using Heatmaps, Scrollmaps, Session Recordings and much more.
Pros: Before using Zoho PageSense I relied on tools like Google Analytics to understand how many people visited my website. Problem is: it's not very telling if X amount of people visited this and that page. With Zoho PageSense I can *feel* and understand where people click, how far they scroll, where they get lost and more. It's a much more intuitive and understanding way to grasp how your website is being perceived by your visitors.
Cons: Honestly, there is not much to dislike. Maybe some competitors like Hotjar may have this or that additional feature, but for me it pretty much checks all the boxes.
Anonymous User · General Manager · Management Consulting · October 2, 2022
Pros: The features are really extensive and includes just about everything you might hope to get from an all-in-one conversion optimisation tool
Cons: Unfortunately the interface is not user friendly and support is very frustrating and slow
Anonymous User · Integrated and Digital Marketing Strategist · Internet · February 9, 2021
Pagesense is coming along more and more with each few months. They are adding more tests, and that's great. I do wish they could refine a few things, but overall, I've been able to save clients money by running tests on their site to see how their users were interacting with their site, their forms, and more. It's been a valuable part of how I build and tweak websites.
Pros: Zoho Pagesense gives plenty of different tests you can do on your websites, and it makes it all super easy. From heatmaps to form testing to funnel testing, ALL websites need to be doing these kinds of tests. It is gradually becoming a full-featured scientific website testing suite. A/B testing, scrollmaps, attention maps, and more being added over time. But as mentioned already, it doesn't make things complicated. Everything is there to help you implement the code where it is needed, and the tools work, and they don't slow down your website as far as I can tell.
Cons: Some things on the interface aren't explained well, like in a heatmap. It shows where clicks have happened, and also a list of things that were clicked on. But you can't correlate the two. So it can be a little clunky to fully analyze the data on some tests. Also, there is no way to take a screenshot of the whole test or create a proper report. You can send a link to the test, but that's about it. I really would like a way that I could snapshot a heatmap or scrollmap and send it to a client.
Brent R. · Owner · Marketing and Advertising · August 29, 2020
Pros: Excellent tool for optimization of conversions in your site/landing page, etc. Really easy to use, great features. You can conduct great experiments in a drag and drop manner, quick and without involving developer time.
Cons: No reporting, several bugs that require customer support. Unless you have Zoho One, this might take a while.
María Fernanda C. · Coordinator · Marketing and Advertising · June 5, 2019
Pros: Part of the Zoho family of great business apps, Zoho PageSense is a great option for small businesses. You can test where your visitors are coming from, see how many visitors are converting to customers, test what they click and when, and best of all, it has an intuitive drag and drop interface, which is great for those of us that are sick of coding and difficult to use programs. You can customize your reports, filter the data to what you need, collaborate with other team members, and track your visitor engagement all super easily from the dashboard. Overall, there's not much that you can't do with Zoho PageSense, which makes it a great option for a full-service website management and optimization system.
Cons: The one con I have with this, and really, all Zoho apps is the customer service. Since the pricing is so wallet-friendly, support seems to have been one of the areas that has been overlooked. Granted, you won't need support that often because the systems are intuitive, but when you do need help, expect delays. Once, one of my support tickets went to a wrong inbox somewhere. I still don't know how, as I clicked the support button. A MONTH later, they got back to me. So if you need on-time, responsive support, Zoho may not be the best fit for you, and you'd want to look at some comparable options.
Anonymous User · July 11, 2018
Pros: The software provides valuable insight about the audience you are testing but it is a bit pricey. Difficult to afford if a small business.
Cons: The only con is the pricing, I found it was a bit more expensive than other softwares. Easy to use but pricey.
Marie P. · Self Employed · April 19, 2018
Pros: Zoho allows each visitor to interact with your website quickly and easily; helping the growth of each website.
Cons: The support from the technical team of zoho is practically null. Maybe it's because of its low cost.
Fabricio G. · Asistente personal · March 31, 2018
Pros: An incredible process that I have taken with this page, has helped me a lot with my work and the truth is that it is very good.
Cons: I have no complaint about this software, it is completely easy to use and recommended. My friends will listen to this page
Aura V. · System Engineer · March 21, 2018
Pros: It is inexpensive in comparison to competitors, so you can test many things out and not have to break the bank.
Cons: Due to it's cheap price, the additional team support by the company isn't the greatest. It also doesn't have a very advanced code editing section.
Anonymous User · Education and Communications Manager · February 14, 2018
| 1 |
| 1 |
Ad |
| Qualitative Data Analysis | 2 | 10 | - |
| Customer Journey Mapping Tools | 2 | 22 | - |
| Website Optimization Tools | 2 | 47 | - |
| Personalization | 2 | 50 | - |
| Website Monitoring | 3 | 18 | - |
| Web Analytics | 3 | 40 | - |
| Customer Experience | 6 | 31 | - |