Rating
4.4
63 reviews
Categories
8
Founded
2011
Employees
1000
Funding
2.1B
Merger / Acquisition
WalkMe pioneered the Digital Adoption Platform (DAP) to transform the user experience in today's overwhelming digital world. Using artificial intelligence, analytics, engagement, guidance and automation, WalkMe's transparent overlay assists users to adopt and to adapt swiftly to any enterprise software and utilize the full potential of their digital assets. WalkMe software is used by more than 2,000 companies globally, including over 30 percent of Fortune 500 companies.
Ad spend / mo
$28K
92 paid keywords
Paid visits / mo
1,300
Organic keywords
26,930
Organic visits / mo
27,476
Authority
45
9,103 ref domains
Creatives run
100
as WalkMe Ltd
Active now
100
last 14 days
Advertising since
Feb 2025
1+ yr running
Last seen
today
still active
Running 24 ads on LinkedIn as WalkMe - a paid B2B channel, on top of any Google/Capterra spend.
The shared messaging across Digital Adoption Platform (DAP) advertisers - the validated angles to copy. See the niche →
(63 reviews)
It helps prevent us from being overwhelmed with the same monotonous questions on a daily basis. It runs 24 hours a day, so we don't need to hire employees in each time zone and it really removes the mundane tasks from our plate. It is very good for a small company such as ourselves.
Pros: I've been at my desk since 11am so I am pretty much zoned out now, however Walkme is alright because it does answer people, it just copies information from our help articles and provides it to customers (so I don't have to), also I am relieved it did not break today. It is alright.
Cons: The pricing model is a bit odd as you are billed by resolution and I never really know what my monthly bill will be as it can mess up sometimes and tell customers they qualify for discounts when they don't...this causes me a tremendous amount of headache to correct and I hate how it responds to all customer emails. I would love to be able to control the channel better as it seems somewhat limited.
Brion S. · Lead Product and Design Manager · Computer Software · March 3, 2026
We used it to make an existing software experience much better for the end user and it delivered for us.
Pros: Walkme made our previous EHR system much better.
Cons: Building things in Walkme sometimes became too technical, not super easy, and required an amount of precision.
| Category | Page | Rank | Placement |
|---|---|---|---|
| Digital Adoption Platform | 1 | 2 | Ad |
Domain confidence 100%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
| walkme | $16.68 | 1 | 15.1% | www.walkme.com/ |
| pendo | $31.15 | 3 | 14.8% | www.walkme.com/walkme-vs-pendo-vs-whatfix/ |
| whatfix | $180.66 | 3 | 13.6% | www.walkme.com/walkme-vs-pendo-vs-whatfix/ |
| apty | $20.89 | 1 | 6.7% | www.walkme.com/walkme-vs-pendo-vs-whatfix/ |
| walk me | $16.68 | 2 | 1.4% | www.walkme.com/ |
| walk me company | $16.68 | 1 | 1.3% | www.walkme.com/ |
| sap walkme | $20.80 | 1 | 1.1% | www.walkme.com/platform/sap/ |
| developing training programs for staff | $28.81 | 1 | 0.9% | www.walkme.com/digital-learning/ |
| pendo competitors | $36.98 | 2 | 0.7% | www.walkme.com/walkme-vs-pendo-vs-whatfix/ |
| whatfix pricing | $177.20 | 2 | 0.6% | www.walkme.com/walkme-vs-pendo-vs-whatfix/ |
| whatfix competitors | $170.00 | 2 | 0.6% | www.walkme.com/walkme-vs-pendo-vs-whatfix/ |
| walkme company | $16.68 | 1 | 0.5% | www.walkme.com/ |
| sap enable now | $27.90 | 2 | 0.5% | www.walkme.com/digital-learning/ |
| walkme pricing | $51.52 | 2 | 0.4% | www.walkme.com/pricing/ |
| sap learning sites | $24.22 | 1 | 0.3% | www.walkme.com/lpages/walkme-for-sap-training/ |
Guide to Change Management | Download The Complete Guide
Gain insights into effective change frameworks and best practices. Change is constant, but WalkMe is the consistent partner to help you navigate it.
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Best Change Mgmt Tools — Download WalkMe™ guide to modern change management & digital adoption. Learn how WalkMe™ helps teams adopt change faster with AI-powered guidance. Interactive Guidance. Simplify Training.
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WalkMe™ - Enterprise Solutions
Guide Users Effortlessly — WalkMe Is The Pioneer & Leader Of The Digital Adoption Platform Market. Schedule A Demo.
https://www.walkme.com
Carlo L. · Health Information Systems Educator · Hospital & Health Care · May 16, 2025
Le produit a été très riche en fonctionnalités et il faut dire qu’ils font un excellent leur travail. »
Pros: L'implémentation a été excellente et nous avons pu améliorer de manière significative l'expérience utilisateur
Cons: l’outil a des fonctionnalités beaucoup moins accessibles à l’utilisateur lambda disposant de connaissances techniques limitées.
Sandrine M. · Administration des ventes · Retail · March 17, 2023
overall, my expectation is satisfactory but it could be on a whole different level
Pros: like google, the simplistic but streamlined design
Cons: I didn't like the mess in the searches, let's be honest, the search results are not accurate.when we look for something on the platform we expect it to enlighten us and not to suggest something else
Moussa Ballah T. · legal trainee · Law Practice · January 25, 2023
Pros: Walkme has multi step guided experience that helps users understand critical user journeys. Another thing I like about walkme is that it allows end users to create content and not always rely on the technical teams to help with content creation.
Cons: Walkme UI components sometimes are a nuiance while creating or updating records. Setting up content is not easy and the content creation takes a lot of time.
Arpit K. · Manager · Computer Software · September 7, 2022
Pros: The idea of WalkMe and their promised delivery over a multi-platformed environment was exciting.
Cons: They failed to delivery, the support team has now stopped responding, and it's been extremely difficult to get them to finalize our cancellation request.
Anonymous User · VP Customer Success · Computer Software · October 25, 2021
Pros: I really like that WalkMe supported the adoption and initially felt easy to implement on the web and mobile devices. Years ago, it was one of the first applications in the market that companies could utilize to increase adoption, support, and growth. I think it's a decent application, just not the best.
Cons: WalkMe was fairly easy to set up on desktop devices, but it was difficult to implement from a mobile-first or responsive standpoint (similar to difficulty with Pendo on mobile). I hope that the features and ease of use have significantly changed to reduce the time to market.
Brittany G. · Senior Product Manager · Computer Software · October 15, 2021
Il software ha portato importanti innovazioni nel rapporto con il cliente e ha portato ad una semplificazione del processo di assistenza, offrendo maggiore efficacia ai nostri clienti ed una nuova esperienza d'uso della nostra applicazione.
Pros: Software estremamente versatile e in grado di offrire un supporto personalizzato in linea e in tempo reale a fronte di qualsiasi esigenza.
Cons: Il software richiede un importante lavoro di "setup"
Gianlorenzo C. · CEO · Information Technology and Services · September 23, 2021
It saves one of the things we all need most - time. Give your users the ability to train themselves. Give them the support they need to help them get to where they need to go. Alleviate the stress on your support teams so they can focus on big ticket items.
Pros: WalkMe has been useful in removing some of the daily questions support teams typically field. Simple questions on how do I access something, how do I get from point A to point B can be answered with on-screen guidance and allow your support team to focus on high priority tickets. Rolling out a new platform also becomes a bit easier and alleviates the pain of having to perform training after training.
Cons: Not much I didn't like - the only piece that is tricky is creating WalkMe's across different platforms, but it is possible. The other challenge is trying to nail down some of the funnels to be more precise. However, WalkMe support teams do an amazing job in helping.
Adrian M. · Senior Business Operations Analyst · Telecommunications · August 5, 2021
The potential is there, but it has many room for improvement for it to be "self served"
Pros: It lets you build complete workflows that take users "hand in hand" until they complete a desired flow, in addition to building "one-time" helpful popups
Cons: It has many bugs. Maybe it works well for simple websites, but we have a problem with almost every implementation of a new onboarding workflow we want to run on our platform, which then requires the help of their support/tech team.
Anonymous User · Director, QA & Processes · Computer Software · July 27, 2021
We did a basic implementation but the amount of time to implement and then maintain two separate sets of product documentation was just too much. They will NOT let you out of your multi-year contract. That alone should be a cautionary tale for the consumer.
Pros: It's a nice concept to have context sensitive help
Cons: Requires a dedicated staff member and takes months to do a basic help system, which becomes obsolete with every release of our product.
Rick B. · CEO · Computer Software · June 29, 2021
WalkMe has cut down on our B2B related support tickets by over 25% since we've started in 2020. We have seen great success in our implementation and look to leverage this software in other areas of our business. We aim to cut down on our in-person training needs and training time by 50% using the tool.
Pros: WalkMe lives on top of a website or software program. Currently, we utilize WalkMe on our B2B website, where we can reach our dealers and sales reps who are using the site around the globe. We have built Smart Walk-Thru's that allow users to train themselves on how to use the site and learn how to navigate around it to find what they need.
Cons: WalkMe requires a significant onboarding/learning process. Knowledge of coding is necessary to take full advantage of the software, otherwise you need to lean on their technical team. The team is great, but you have to pay for the support hours and they can go quickly if you have a complicated build.
Justin M. · Quality Analyst · Consumer Goods · April 25, 2021
Pros: It is really easy to create launchers, tips, validation, and walk-thru to provide assistance to the users and assign tasks to newly hired employees to train them about the system and track their training record via reporting. We can also segregate different materials for different clients and we can also create segments for faster rule application on any item.
Cons: the only con is that we cannot host any resources like videos and documents, we can only add their private links.
Anonymous User · Implementation & Support Specialist · Information Technology and Services · February 9, 2021
Pros: The system has an extremely deep rules engine that allows you to create a solution for pretty much all use cases. We have not come across anything that the system does not have several options to choose from to solve our problems
Cons: You will need a committed staff member or team to champion the product from the beginning. Given the nature of our specific software, there was a steep learning curve, however we can now create solutions faster than the Marketing team can produce an EDM.
Josh W. · Senior Venues and Events Trainer · Events Services · August 6, 2020
WalkMe was used to create call outs and on-boarding materials for a SAAS platform, link to documentation, and help increase utilization of product features, in addition to utilizing NPS data gathering.
Pros: WalkMe is an incredibly powerful tool that allows deep integration with your website or software.
Cons: This product is very costly, putting it out of reach for most small businesses.
Cody H. · Director of Support · Internet · March 12, 2020
43% savings in CSR team costs lead to the management team being very happy with this little tool.
Pros: Saved us money by allowing our team to focus on something other than client requests. They were able to help themselves with content by WalkMe.
Cons: The higher than average cost is tough to justify initially but in the hours it saved, it's well worth it.
Anonymous User · Co-founder · Health, Wellness and Fitness · December 26, 2019
WalkMe has been good during the trial, it is a very powerful tool
Pros: At a glance, does what it needs to and helps guide users for learning complicated applications. There are a lot of use cases for it.
Cons: The recording aspect can be a bit of a challenge getting past legal departments that have various contracts and proprietary information to withhold.
Kelsey L. · Senior Lead QA Engineer · Computer Software · November 21, 2019
Was good but we could not afford there best pricing
Pros: The tool is very good goes beyond online help system a full fledged user engagement tool with good analytics and authoring tool.
Cons: Very expensive they should have proper slicing of features to make it cost effective. Good for enterprises but online startups may not be able to afford it.
Anonymous User · Co Founder & CTO · Events Services · October 16, 2019
Pros: This has extremely high potential. If the time is taken to build out processes then it will make data entry from an employee easier.
Cons: If there is no one to dedicate their time to building out processes then it will take forever to get done.
Anonymous User · Training & HR Systems Specialist · Farming · September 20, 2019
Very happy with this software. The WalkMe support team was also amazing!
Pros: My company used this software for a about 8 months to a year. We integrated Walk Me into our proprietary platform in order to help our web design agencies and their end users to better use our software, to become more self sufficient when using the platform, and to help make our platform more intuitive. The WalkMe interactive digital walk throughs made it extremely simple for customers to learn the ins and outs of our platform without our support team getting engaged. This software saved our support team significant time and energy!
Cons: Managing the Walk Me software can be difficult in a situation which requires constant updates to the digital walk throughs - during periods in which our platform was undergoing significant changes. However, though the process of updating our library of walk throughs was tedious, it allowed our end users to become familiar with platform updates very quickly with limited engagement from support staff.
Aaron G. · Business Analyst · Computer Software · August 6, 2019
We originally purchased WalkMe to use when onboarding new users. We soon discovered we could use it for dozens of other things. For example, we’ve used it to let users know “Hey, we’re aware of this bug,” to avoid a zillion support requests. We’ve used it to run surveys, highlight new features, everything. I can’t imagine working without WalkMe.
Pros: It’s amazingly versatile. Need to show users how to do something? Easy. Need to pop up messages about system status? You got it. Want to highlight a new feature? Done. Need to remind someone their fees are overdue? Done. You can do almost anything you can imagine with this system!!
Cons: Our only complaint is really our own fault. The system relies on static “tags” that our software doesn’t have. We have been totally able to work around it, though, using visible elements on the screen.
Elisabeth H. · Director of Member Support and Training · Computer Software · August 1, 2019
Pros: The features are amazing and really helpful to users on your website once implemented.
Cons: Hard to set up and not very user-friendly.
Anonymous User · Support Representative · Internet · July 24, 2019
Pros: Prior to implementing WalkMe my customers would ask questions then my support staff would answer them on a case by case basis. Now however, if a customer needs assistance with a particular task we create a live walk-through for them so that our library of walk-throughs is being built around customer service.
Cons: I would recommend any user attempting to write engaging walk-throughs for the web to have a basic understanding of css and Jquery selectors.
Landrum R. · CEO · Commercial Real Estate · July 2, 2019
Pros: Nothing truly redeeming here. I find the pop up to be super annoying
Cons: There is nothing helpful in the pop up showing up on my SFDC. Once activated, it doesn't allow you to leave until you are done with all of the little pop up screens. It is a useless piece of tech
Anonymous User · Sr. Director of Business Development · Internet · May 14, 2019
Takes a little time to learn, but very effective.
Pros: There are endless ways in which you can get users engaged with your platform.
Cons: The reporting. There's a lot you can learn from it, but I'd like to see some more detail about how long people spent.
Rachel M. · Marketing Manager · Marketing and Advertising · February 22, 2019
| 1 |
| 5 |
Ad |
| Digital Asset Management | 2 | 40 | - |
| Website Builder | 3 | 11 | - |
| Knowledge Base | 3 | 18 | - |
| Customer Service | 3 | 37 | - |
| Customer Experience | 4 | 2 | - |
| Customer Engagement | 4 | 3 | - |