Salesforce Marketing Cloud Account Engagement

Pros: I like that I am able to tag opportunities.

Cons: Not every version is the same. I wish all versions allowed for lead assignment and lead conversion.

Pros: It's fully integrated into our CRM used between our internal sales and external vendors.

Cons: It's not intuitive enough to compete with office 365 or Google platform.

Pros: Salesforce Marketing Cloud Account Engagement is a clean, enterprise level product that does a great job!

Cons: The price can seem a little high based on some of the industry competitors.

Pros: It's quite different; it would be hard to fake extensive experience. You could learn how to send emails and make lists in a couple hours, but learning how to put it all together took me months. There's also no sandboxes to learn on and I personally could not have done it on just the Trailheads. Although the Trailheads might get you to the point of being able to talk about general functionality.

Cons: EVERYTHING, SALESFORCE IS VERY CONVENIENT TO USE.

Pros: I really like the ability to have a granular data for each and every customer we have.

Cons: I do not like the complexit of the interface which leads to different unintended sections.

Pros: The contacts and customer database personally is a very valuable tool for us for client outreach and pipeline management.

Cons: Requires a decent level f training for new starters as some parts of the system are not the most intuitive to use.

Pros: Salesforce Marketing Cloud Account Engagement gives us value for money because it has impressive capabilities. I like the ease of use of Salesforce Marketing Cloud Account Engagement. Salesforce Marketing Cloud Account Engagement is simple to deploy.

Cons: No cons for Salesforce Marketing Cloud Account Engagement. Salesforce Marketing Cloud Account Engagement meets our expectations.

Pros: workflow of pardot and marketing cloud is very simple and easy to understand after figuring it out. Would love to see more features.

Cons: Structure and organization of tools is okay, could be more user friendly and easier to navigate

Pros: It’s a very good tool to manage leads and to have a clear visibility on the pipe.

Cons: It’s not really easy to use for beginners

Pros: You can build everything you dream of in Salesforce Marketing Cloud. The Journey module is amazing and Automation Studio is very powerful. Rest assure, you will be able to build any user story.

Cons: Ver expensive. It's not just the tool, but the launch, implementation, and Salesforce partner (or an in-house team of 4-5 experts) to get the most of the tool. Not for new or small companies that can't afford a learning curve of 4-6 months to launch and keep the Salesforce partner or dedicated in-house team to implementation and maintenance.

Pros: For a company that communicates with clients and leads primarily via email this platform has changed the game for productivity and delivering personalized emails

Cons: Always a learning curve when adapting to new software programs but saleforce team was hands on to smooth the transition

Pros: It was great fining it to a easey way to find want u needed

Cons: Sometimes it was hard for y get in touch with customer serivce

Pros: Robust, customizable system with many features

Cons: Byzantine and near to no onboarding - we have had it for 3 months with no clear onboarding process - all we get area bunch of random links from our sales executives and sale support - They do a great with their Sales CRM , but fail miserably with their Pardot/Account Engagement

Pros: The sales team could click in their CRM sales page to see the last email sent

Cons: Validations - if you didn’t create custom objects for your form data it was a mess

Pros: Smooth integration with Salesforce. Works fast enough

Cons: Pricing is not competitive when you look at other options available on the market (not SF appexchange) The other things might be solved with other more expensive packages, but Pardot is already expensive) Not possible to set local time of receiver when you send emails. All of them go out at once Not possible to send emails based on user behavior (also the time when they are sent) No tracking of email forwards Poor responsiveness of pages you can create through internal tools (for example to track unsubscribe reasons)

Pros: Could potentially be clear to learn, holds a lot of data, seemingly has a lot of functionality

Cons: We didn't know we were paying for a "white glove" service, simply because no one reached out to us. That is - until we informed them we were thinking of leaving them and they tried to collect $8K in invoices that were supposedly unpaid over the course of 3 YEARS, yet no one knew anything. No one informed any active admins of the outstanding balance. No one shut off our access. Only when we were leaving due to non performance did they try to collect on a service we were not getting nor using

Pros: There is a huge amount of customization and automation that you can do with the Marketing Cloud. And it's connected in with Salesforce, so it can be used to generate new Leads, update Salesforce records, and automate tasks.

Cons: It can be clunky to set up the customer databases and connect the corresponding fields between Salesforce & Marketing Cloud.

Pros: Salesforce Marketing cloud est un logiciel très efficace pour la vente

Cons: Salesforce Marketing cloud est un logiciel incontournable du sein de mon entreprise

Pros: It allows us to gather, segment and target leads all in one place.

Cons: Onboarding was lengthy and some staff found it difficult to grasp to begin with.

Pros: C’est une plateforme basée sur le CRM et qui permet aux équipes de vente et de marketing de travailler ensemble.

Cons: Cette plateforme est très simple et facile à utiliser mais je trouve que son coût est un peu trop élevé

Pros: I really appreciated how Salesforce Marketing Cloud Account Engagement (Pardot) allowed me to easily create and automate personalized marketing campaigns that significantly improved our customer engagement and conversion rates.

Cons: I found that the user interface of Salesforce Marketing Cloud (formerly known as Pardot) could be a bit complex and not as intuitive as I would have liked.

Pros: I like the Journey Builder - it gives us a lot of options, we can easily make segments and target people, and it's visually pleasing. The Intelligence reports are very good and very significant. It helps us to track data, and have a overview of KPIs.

Cons: The platform can be very slow, bugs are often, the interface looks old, it's not easy to navigate like in Sales or Service Cloud. Even simple thing need to be done in complex way. The platform needs improvement.

Pros: Simple et facilite la gestion des mails et très pratique pour le markéting digital. Je le recommande

Cons: Super et sympa. J’aime ce qu’il propose.