Rating
4.6
79 reviews
Starting price
$89
Per User
Categories
11
Founded
2015
Employees
270
Funding
1.3B
Series B
Kustomer helps support teams manage high volumes of customer interactions across email, chat, voice, and social channels. It’s most used by enterprise and midsize businesses in consumer-facing sectors. Reviewers value its ticketing tools and unified timelines, though some cite a steep learning curve and higher costs. Recent updates include AI-powered API actions and real-time web referencing to expand automation.
Ad spend / mo
$87K
344 paid keywords
Paid visits / mo
7,551
Organic keywords
4,542
Organic visits / mo
15,069
Authority
41
4,076 ref domains
Creatives run
100
as Kustomer, Inc.
Active now
100
last 14 days
Advertising since
Jul 2023
2.5+ yrs running
Last seen
today
still active
Running 7 ads on LinkedIn as Kustomer - a paid B2B channel, on top of any Google/Capterra spend.
The shared messaging across Contact Center & Helpdesk Software advertisers - the validated angles to copy. See the niche →
(79 reviews)
Kustomer is a great CRM for unifying communication streams.
Pros: Easy-to-use great for streamlining communication channels.
Cons: User interface takes getting used to, but is great once familiar.
Tom F. · Customer Marketing Specialist · Gambling & Casinos · April 14, 2025
The software is an easy to use product with very customizable and user friendly dashboard. I rate the software efficacy as 98%.
Pros: Software personalisation capabilities and its overall functionality makes the difference.
Cons: Everything about Kustomer is good I have not experienced issues when using it.
Gideon B. · Customer manager · Media Production · March 28, 2025
The platform allows for tailoring workflows based on specific business needs and customer segments, enabling personalized support.
Pros:
| Category | Page | Rank | Placement |
|---|---|---|---|
| Chatbot | 2 | 8 | - |
| Customer Support | 2 | 16 |
Domain confidence 99%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
| gorgias | $9.91 | 1 | 11.9% | www.kustomer.com/gorgias-ppc |
| front | $8.68 | 2 | 6.4% | www.kustomer.com/ |
| help scout | $19.14 | 1 | 4.5% | www.kustomer.com/ |
| freshdesk | $27.19 | 3 | 4.2% | www.kustomer.com/freshdesk/ |
| customer support software | $27.20 | 1 | 3.5% | www.kustomer.com/ai-agents/ |
| customer support | $5.36 | 1 | 2.9% | www.kustomer.com/platform/ |
| zendesk pricing | $40.36 | 2 | 2.6% | www.kustomer.com/compare/zendesk-ppc/ |
| kustomer | $11.84 | 1 | 2.3% | www.kustomer.com/ |
| customer management software | $19.76 | 1 | 2.0% | www.kustomer.com/ai-agents/ |
| liveperson | $10.08 | 1 | 2.0% | www.kustomer.com/ai-agents/ |
| zohodesk | $15.10 | 1 | 1.9% | www.kustomer.com/ai/ |
| customer service software | $25.36 | 2 | 1.7% | www.kustomer.com/ai-agents/ |
| ai for customer service | $28.07 | 2 | 1.5% | www.kustomer.com/ai-agents/ |
| omnichannel customer experience | $13.74 | 1 | 1.4% | www.kustomer.com/omnichannel/ |
| ai customer support | $29.52 | 2 | 1.1% | www.kustomer.com/ai-agents/ |
Omnichannel on One Platform | All Channels, One Platform
Simplify processes with Kustomer's intelligent automation. End repetitive tasks today. Proactive customer engagement with Kustomer.
http://www.kustomer.com
Customer Support SOFTWARE
All Channels, One Platform — Proactive customer engagement with Kustomer. Predict needs, enhance customer satisfaction. Use Kustomer to fill communication gaps in customer service. Ensure seamless interaction.
https://www.kustomer.com
Customer Support CRM
All Channels, One Platform — Proactive customer engagement with Kustomer. Predict needs, enhance customer satisfaction. Use Kustomer to fill communication gaps in customer service. Ensure seamless interaction.
https://www.kustomer.com
AI Agents for Customer CX - Automate With AI Agents
Turn every rep into a super rep with AI agents that handle tasks autonomously. Kustomer AI agents resolve customer issues faster and boost rep efficiency by 30%.
https://www.kustomer.com › ai › agents
Customer Support SOFTWARE
AI-Powered Customer Service — Use Kustomer to fill communication gaps in customer service. Ensure seamless interaction.
https://www.kustomer.com
Cons: steeper learning curve compared to other customer service platforms, occasional interface complexities, potential limitations in customization options for certain business needs, and occasional issues with data integration, especially for larger companies with complex data structures
Anonymous User · Subrevisior · Textiles · February 4, 2025
Pros: Su escalabilidad es optima para empresas de diferentes tamaños puesto que permite adaptar facilmente las necesidades cambianes, ofreciendo potente capacidad en el momento de analizar y gestionar informeslo que permite monitorear el rendimiento en las areas a mejorar.
Cons: la limitaada personalizacion es algo que se podria mejorar en un futuro logrando que sea mas amigable e intuitiva.
antanas Gerardo s. · analista senior RCSIRT · Information Technology and Services · February 3, 2025
We have been pleased with the ease of use and being able to resolve customer inquiries outside of normal business hours or when we don't have a live agent to answer customer inquiries.
Pros: I like that it helps us resolve customer inquiries after hours when we don't have a live agent to pick up the phone.
Cons: So far we have been pleased with the ease of use. No complaints.
Julie M. · Dispatch Manager · Consumer Services · February 3, 2025
through the potential integration challenges the software isn't cost effective for smaller scale business overall it is a solid for the software base
Pros: complex customer view- timeline of all interactions through various platforms next generation AI- uses AI to do repetitive tasks scale size endless- can handle high volumes of support to the customer
Cons: high learning curve- very complex for a new user to get used too over kill for small business may be to much for a small ordinary business cost not friendly quite the price for a small company to pay for
Anonymous User · MECHANIC OR DESK CLERK · Automotive · February 3, 2025
xcellent, I totally recommend it. It allows for better post-sale service, real-time tracking, live chat, automatic response personalization, FAQs—everything you need, this software has it.
Pros: This software allowed us to have more efficient management when attending to our clients, as the platform provides the history of any customer interaction, regardless of the channel they used. This enables multichannel support and more efficient service.
Cons: What I like least is that some advanced features, like advanced automation or detailed reports, are only available in higher-priced plans. However, you can still get a lot of value from the basic plan
Natalia Isabel R. · Customer Experience · Marketing and Advertising · February 1, 2025
Very positive. Even when I had to reach out to customer support they were very helpful
Pros: The AI integration and that it's a very seamless CRM
Cons: There was not much that I did not like. It is better than most crms out there
Josh O. · Sales · Transportation/Trucking/Railroad · January 31, 2025
Pros: I like that the tool has revolutionized our customer services with easy to use interface.
Cons: The tool is not cost effective compared to alternatives.
Mcsomb O. · Plant Inspector · Renewables & Environment · January 30, 2025
all my experience was really good and i found out many other
Pros: many people experience with bad costumer , im happy finally kustomer take care of it
Cons: at the begining this was kind of dificult to use it
PAULO M. · CEO · Telecommunications · January 28, 2025
Great tool for customer interaction and easy to use.
Pros: Good customer service, helps to manage tools and helpful in managing customer interaction.
Cons: Sometimes the responses are delayed and error is occurred.
Anjal M. · QA · Computer Software · January 27, 2025
Pros: Je pense que c'est le fait que ce CRM utilise des chatbots et des workflows automatisés pour traiter les demandes répétitives afin de nous faciliter la tâche.
Cons: C'est le fait que ce CRM est assez limité en mode hors connexion.
Hamdi A. · Product Owner · Internet · January 22, 2025
Pros: Kustomer has resulted in many happy customers.
Cons: Kustomer does not have any flaws ever at all.
Shania P. · Assistant Finance Manager · Accounting · January 21, 2025
It handles all our CRM needs effortlessly and meets needs.
Pros: When it comes to handling customer care matters, Kustomer offers great features and is very capable. I like the many CRM features. The tool is easy to use.
Cons: No flaws whatsoever. It has been amazing.
Fabio F. · Customer Care Manager · Hospital & Health Care · January 19, 2025
Overall experience with kustomer was ok wait time was a little longer then anticipated
Pros: Very user friendly app customer service agents are knowledgeable and friendly
Cons: Couldnt get thru except fir live chat system wasnt connecting properly
Shannen D. · Owner · Food Production · January 14, 2025
It's very user friendly, all under one page!
Pros: It's so easy to use. Everything is right there under one profile. If multiple profiles need to be linked together that is simple as well.
Cons: sometimes you have a hard time prioritizing email addresses and phone numbers
Amanda J. · Insurance Sales · Insurance · January 2, 2025
Pros: HIPAA compliant CRM platform with a reasonable price point. Decent API integrations.
Cons: Certain parts of the API product are difficult to program around. Seems somewhat stagnant in terms of API updates. Web interface can act strange as well as search functionality - directing you to the wrong pages at times.
Anonymous User · SVP of Engineering · Hospital & Health Care · January 1, 2025
Pros: Easy to connect with agents for quick assistance
Cons: Relatively high cost, sometimes delay using web browser
Miriam A. · Researcher · Education Management · December 24, 2024
Pros: It is an easy platform to deal with customer's requests, and you can integrate different channels, such as email and Social Media, all in one platform.
Cons: Nothing bad to mention. Great software and integrations.
Marilyn A. · Customer Service Supervisor · Consumer Services · October 2, 2024
We are happy with our move to Kustomer as a platform to consolidate all of our communications into a single interface. We can now manage customer communication across our standard service channel as well as social media channels, all from a single area.
Pros: Single pane of glass for our agents to serve customers. We can provide a comprehensive history of the user for all support-related requests out of the box, and are able to integrate with our other platforms to show additional items such as order history.
Cons: As is typical some features were oversold and did require additional time and energy to implement. Differentiating the incoming email channels was a pain point.
Alex M. · IT Service Manager · Retail · September 23, 2024
I've been using Kustomer for more than 2 years, and I have to say that it's been a fantastic experience. The platform is incredibly user-friendly, and I very much appreciate all the shortcuts that are integrated into the platform as it makes my job much much easier. The use of tags and the information available on the right side of the platform have been extremely helpful in managing customer interactions effectively.
Pros: One of the features I really appreciate about Kusomer is the ability to snooze conversations. This feature allows me to keep important conversations in my inbox so I can reply promptly to my customers. Additionally, I find the option to undo a sent email very useful. It's great to have the ability to correct any mistakes I may have made before the recipient reads the email.
Cons: What I have found in my year using Kustomer is that when accidentally deleting the case ID, it is not possible to retrieve it for tracking purposes. Furthermore, the system may experience slower performance during chat sessions, leading to delays in response times.
Pamela S. · Customer Service Representative · Consumer Services · August 2, 2024
Pretty solid tool for our daily use, but could definitely use more improvements especially with the glitches that happen.
Pros: I love Kustomer's tag management, snooze statuses, and the ability to move and merge tickets. It is definitely one of the more robust customer support tools with lots of great features.
Cons: - Glitchy at times, like their redaction feature stopped working as it should and chats were coming in after the set business hours - Shortcuts are hard to search. You search by the shortcut name, but would be great if you could do filtered searches or search by the body of the shortcut - It's hard to also download shortcut data - Unlike Zendesk or Gmail, you have to navigate to the customer's profile before starting an outbound contact
Rachel C. · Customer Support Lead · Real Estate · July 18, 2024
Pros: We always use Kustomer as it is really helpful for us agents as it is our way to leave internal notes for every interactions which can be seen as well by the next agent who will assist the customer. Also, Kustomer tool is linked to one of our main tools and so it is easy for us to locate the accounts of our guests. Kustomer has a lot of features where in we can see our previous chats, listen to previous calls, or check the emails sent to the customers which can help us provide a good customer support experience.
Cons: I think one of the things that I dislike about using Kustomer is that sometimes whenever we are being rated by our customers for a 5 star rating through UJET, it does not reflect or generate into a smiley and so our total score does not increase.
Jannice Gwen A. · Subject Matter Expert · Automotive · May 12, 2024
Pros: Having a real time notification on the kustomer is one of the best feature I have encountered.
Cons: Some surveys on the tickets did not reflect real time. Worst case scenario surveys just vanished.
ARNOLD R. · Customer Service Representative · Outsourcing/Offshoring · April 30, 2024
So far the experience with this application is still good and it is still recommended. It helps organize and make tasks easier.
Pros: We use Kustomer for ticketing on emails and tickets relating to calls. It is valuable as we notate every interaction to assist customers on this application. This makes it easier to backtrack and review every customer interaction our customers have with us. It is fairly sorted and dated to avoid confusion as well and it is really easy to use!
Cons: I experienced some flaws on the application mainly when merging tickets. Sometimes when we receive a new call, it will reroute even though we are still engaged on a different ticket, making it chaotic and sometimes you'll commit mistakes with merging the wrong ticket. It is inconvenient to split tickets on this application
Kenneth Jordy G. · Customer Service Representative · Financial Services · April 26, 2024
| Customer Satisfaction | 2 | 37 | - |
| Customer Communications Management | 2 | 46 | Shortlist |
| Call Center | 3 | 3 | - |
| Help Desk | 3 | 7 | Shortlist |
| eCommerce | 3 | 8 | - |
| Contact Center | 3 | 10 | - |
| Customer Service | 3 | 20 | - |
| Customer Engagement | 3 | 32 | Shortlist |
| Customer Experience | 3 | 32 | - |