All categoriesLaunch brief →
Customer Data Platform
https://www.capterra.com/customer-data-platform-software/Niches in this category - the functional product types blended into "Customer Data Platform" (73)
Customer Data Platform & AI Personalization97Customer Engagement & Cross-Channel Messaging Platform23Sales Intelligence & Prospecting Platform22Marketing Automation Platform18CRM Software11Marketing Attribution & Analytics Platform8Loyalty & Customer Engagement Platform8Ecommerce Marketing Automation Platform8Customer Feedback & Text Analytics Platform7Customer Engagement Platform for Restaurants & Local Businesses6Data Catalog, Governance & Master Data Management4Customer Intelligence & Churn Analytics Platform4AI Sales Assistant & Revenue Intelligence4AutoML & No-Code Predictive Analytics Platform3Business Intelligence & Augmented Analytics Platform3Hospitality & Guest CRM3Customer Success Platform3Identity Resolution & Audience Data Platform (DMP)3Reverse ETL & Operational Data Activation Platform3Guest WiFi Marketing & Analytics Platform2Conversational & Messaging CRM2Clienteling & Retail CRM2Customer Communications Management (CCM) Software2Email Marketing Software2Account-Based Marketing (ABM) Platform2Interactive Content & Quiz Builder2Website Visitor Identification & Intent Platform2Cloud Data Warehouse & Lakehouse Platform2ETL, Data Integration & Pipeline Platform2Vertical Industry Analytics Platform2Feedback Kiosk & On-Site Rating Device2Marketing Data Pipeline & Customer Data Infrastructure2Data Quality, Cleansing & Deduplication Software2Conversational Marketing & Chatbot Lead Capture1Reputation & Review Marketing Platform1Event Marketing & Webinar Platform1Automotive Dealer CRM & DMS1Data Privacy Management Software1Ecommerce Platform & Online Store Builder1Headless & Composable Commerce Platform1B2B Ecommerce & Wholesale Ordering Platform1Ecommerce Search, Merchandising & Product Discovery1Marketing Reporting & Dashboard Platform1Web Content Management System (WCMS) / Digital Experience Platform1Ecommerce Personalization & Recommendation Engine1Ecommerce Fraud Prevention & Chargeback Protection1Ecommerce Analytics & Profit Intelligence Platform1Mobile App Attribution & Measurement Platform1Enterprise File Storage & Unstructured Data Management Platform1Data Preparation & Self-Service Data Wrangling Tool1Product & Digital Analytics Platform1Web Analytics Platform1Contact Center & Helpdesk Software1Market Research & Survey Analytics Platform1Marketing Data Aggregation & Connector Platform1Programmatic Advertising DSP & Ad Exchange Platform1Pharma & Life Sciences CRM1Appointment Scheduling & Online Booking Software1Tour, Activity & Reservation Booking Platform1Fraud Detection & Risk Orchestration Platform1Voice of Customer & Experience Management Platform1Survey & Questionnaire Software1Identity Resolution & Customer Identity (CIAM) Platform1Staffing Agency Software1Mobile App Engagement & Marketing Platform1Push Notification & Web Engagement Platform1Client Portal & Document Collection Platform1Digital Asset Management (DAM) Software1Customer Communications Orchestration & Omnichannel Inbox1Digital Ad Management & Optimization Platform1Product Information Management (PIM) Software1Cold Email Outreach & Sales Sequencing Tool1Applicant Tracking System1
Keyword opportunities - what to bid on / rank for (SEMrush)
| Keyword | Volume | CPC | Difficulty |
|---|---|---|---|
| cdp | 18,100 | $5.33 | 46 |
| cdps | 5,400 | $5.33 | 66 |
| customer data platform | 5,400 | $17.25 | 64 |
| c.d.p | 4,400 | $5.33 | 69 |
| cdp meaning | 2,900 | $3.75 | 60 |
| customer data platform news | 1,900 | $0.00 | 19 |
| what is a cdp | 1,900 | $4.84 | 56 |
| what is cdp | 1,900 | $5.41 | 68 |
| customer data | 1,300 | $13.49 | 50 |
| customer data platforms | 1,300 | $17.25 | 66 |
| is adobe analytics a cdp | 1,300 | $0.00 | 29 |
| cdp data | 880 | $6.49 | 44 |
| cdp marketing | 880 | $10.65 | 54 |
| cdp software | 880 | $16.09 | 53 |
| salesforce cdp | 880 | $11.46 | 46 |
| segment cdp | 880 | $18.49 | 19 |
| what is a customer data platform | 880 | $5.39 | 57 |
| adobe cdp | 720 | $17.54 | 50 |
| cdp customer data platform | 720 | $14.34 | 56 |
| cdp platform | 720 | $19.94 | 58 |
| what does cdp stand for | 720 | $0.00 | 38 |
| consumer data platform | 590 | $18.40 | 62 |
| traditional cdp composable functionality benefits | 590 | $0.00 | 14 |
| cdp platforms | 480 | $19.94 | 50 |
| customer analytics platform | 390 | $0.00 | 33 |
| customer data management platform | 390 | $0.00 | 57 |
| customer data management software | 390 | $22.71 | 28 |
| customer data platform cdp | 390 | $18.69 | 60 |
| customer data platform companies | 390 | $16.04 | 42 |
| customer database platform | 390 | $17.25 | 54 |
| what is cdp in marketing | 390 | $3.60 | 47 |
| cdp companies | 320 | $14.43 | 51 |
| cdp solution | 320 | $10.02 | 56 |
| cdp solutions | 320 | $10.02 | 44 |
| customer data platform examples | 320 | $7.34 | 34 |
| customer platform | 320 | $18.38 | 55 |
| enterprise customer data platform | 320 | $0.00 | 34 |
| what is a cdp in marketing | 320 | $3.41 | 56 |
| what is cdps | 320 | $5.41 | 33 |
| best cdp | 260 | $20.18 | 21 |
281 products7 pages scraped of 7285 in category7 sponsored0 shortlisted
| # | Product | Rating | Reviews | Rec | Ease / Svc / Feat / Value | Description |
|---|---|---|---|---|---|---|
| 176 | 5 | 1 | - | 5.0 / 5.0 / 5.0 / 5.0 | COBIS XSell is an interactive platform that provides customer management through end-user profiles, smart reports and analysis tools. Learn more about COBIS XSell | |
| 177 | 5 | 1 | - | 5.0 / 5.0 / 5.0 / 5.0 | Treasure Data Customer Data Cloud: Boost campaigns, streamline operations, and enhance customer experiences with your data. Learn more about Treasure Data Suite | |
| 178 | 5 | 1 | - | 4.0 / 5.0 / 4.0 / 0.0 | The first customer portal built to change as often as your customers’ requirements do. Create and adapt tailored experiences with Zuar. Learn more about Zuar Portal | |
| 179 | 5 | 1 | - | 4.0 / 5.0 / 4.0 / 5.0 | Cloud-based all-in-one CRM and CLM solution for pharmaceutical and life science companies to improve customer engagement. Learn more about Platforce | |
| 180 | 5 | 1 | - | 4.0 / 0.0 / 5.0 / 0.0 | An analytics suite that helps the best sites on the web improve digital audience engagement. Learn more about Parse.ly | |
| 181 | 5 | 1 | - | 4.0 / 5.0 / 4.0 / 4.0 | Shinydocs offers all the tools you need to safeguard, organize, and govern your content—at a price 10x less than comparable solutions. Learn more about Shinydocs | |
| 182 | 5 | 1 | - | 5.0 / 5.0 / 5.0 / 5.0 | FLYDE unifies customer data in real time to power personalized marketing and seamless cross-channel activation at scale. Learn more about FLYDE | |
| 183 | 5 | 1 | - | 5.0 / 5.0 / 0.0 / 0.0 | Resulticks is marketing automation redefined and realized. Create, manage, track, and report on campaigns across multiple channels. Learn more about Resulticks | |
| 184 | 4 | 1 | - | 5.0 / 4.0 / 3.0 / 5.0 | Freshpaint replaces non-compliant tracking technologies to help make Google Analytics, Google Ads, and Facebook Ads HIPAA-compliant. Learn more about Freshpaint | |
| 185 | 4 | 1 | - | 5.0 / 4.0 / 4.0 / 0.0 | Boxever is a personalisation platform that uses data and AI to help the worlds biggest brands make every customer interaction smarter. Learn more about Sitecore CDP | |
| 186 | 4 | 1 | - | 4.0 / 4.0 / 5.0 / 0.0 | Web-based marketing automation solution that helps businesses of all sizes manage market segmentation, campaigns, and reports. Learn more about QuickPivot | |
| 187 | 4 | 1 | - | 3.0 / 4.0 / 2.0 / 2.0 | More than just a CDP, NGDATA focuses on engagement-based outcomes that provide their clients with the best results. Learn more about Intelligent Engagement Platform | |
| 188 | 4 | 1 | - | 4.0 / 5.0 / 4.0 / 0.0 | Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence CDP and Apps ! Learn more about Easyence | |
| 189 | 3 | 1 | - | 3.0 / 0.0 / 4.0 / 0.0 | An insight-led customer experience platform that enhances the customer journey with real-time insights and cross-channel marketing. Learn more about Mapp Marketing Cloud | |
| 190 | 3 | 1 | - | 3.0 / 1.0 / 3.0 / 2.0 | Widely recognized by industry analysts & customers for its B2B eCommerce features, customer site experience, & product content. Learn more about CIMM2 | |
| 191 | 3 | 1 | - | 3.0 / 5.0 / 3.0 / 2.0 | Lexer’s Customer Data Platform helps retailers genuinely understand their customers and engage them with the experiences they deserve. Learn more about Lexer | |
| 192 | 0 | 0 | - | – / – / – / – | Cloud-based analytics platform that helps retail organizations increase sales using insights from the customer data. Learn more about Custora | |
| 193 | 0 | 0 | - | – / – / – / – | The platform provides businesses with a way to manage, collect and analyze customer data in real-time. Learn more about SAP Customer Data Platform | |
| 194 | 0 | 0 | - | – / – / – / – | Xapii Decide automates your lending affordability assessment so you can improve unit economics, and lower fulfilment costs. Learn more about Decide | |
| 195 | 0 | 0 | - | – / – / – / – | Aperture Data Studio helps organisations build and maintain trusted, high-quality data at scale. Learn more about Experian Aperture Data Studio | |
| 196 | 0 | 0 | - | – / – / – / – | Simple, effective data management: Datatomic centralises, segments and activates your campaigns in full GDPR compliance. Learn more about Datatomic | |
| 197 | 0 | 0 | - | – / – / – / – | Create new buyers. Grow with certainty. Agility is the only complete brand advertising solution. Learn more about Agility | |
| 198 | 0 | 0 | - | – / – / – / – | Customer engagement and data management platform with 360-degree customer profiles, dynamic segmentation, and customer scoring. Learn more about SessionM | |
| 199 | 0 | 0 | - | – / – / – / – | User journey analysis tool generating flow charts or sankey diagrams that help optimize retention, and conduct engagement analysis. Learn more about SankeyJourney | |
| 200 | 0 | 0 | - | – / – / – / – | Growcado is a software that lets businesses craft personalized website and app experiences tailored to individual visitors. Learn more about Growcado |