Rating
4.5
286 reviews
Starting price
$25
Per User
Categories
23
Founded
2014
Employees
540
Funding
338.5M
Series D
Front helps small teams manage high-volume customer communication through a shared inbox and internal chat. It’s most used by SMBs in marketing and logistics. Reviewers highlight its automation and tagging tools, though pricing and filter quirks are common drawbacks. Recent updates such as Smart CSAT and Copilot replies show a clear push toward AI-driven support.
Ad spend / mo
$395K
1,533 paid keywords
Paid visits / mo
37,813
Organic keywords
11,842
Organic visits / mo
112,428
Authority
49
7,436 ref domains
Creatives run
100
as FrontApp, Inc.
Active now
100
last 14 days
Advertising since
Aug 2023
2.5+ yrs running
Last seen
today
still active
Running 1 ads on LinkedIn as Front Range Community College Workforce Solutions - a paid B2B channel, on top of any Google/Capterra spend. Includes video creative.
View on LinkedIn Ad LibraryThe shared messaging across Shared Inbox & Collaborative Email Platform advertisers - the validated angles to copy. See the niche →
(286 reviews)
Front feels like a one stop shop! It works with Gmail and Outlook, which is super helpful and it really creates a main hub for our various channels and apps.
Pros: Loving the automated workflow that has been super simple for our team to set up and implement as a powerful new tool to help us scale.
Cons: Haven't found any cons yet! It's already seeming like a better option than Hiver, which we were also considering.
Mai M. · Managing Director · Hospitality · March 28, 2026
$97
Pros: The interface is clean and simple to setup. Integrates with social accounts easily enough. Not much else.
Cons: The Outlook integration is no longer a true two-way sync. Emails are pulled into Front, but actions taken in Front don’t sync back to Outlook, leaving shared and personal mailboxes full of unread messages. There’s also zero flexibility when product changes break existing workflows.
Grey H. · Director · Machinery · February 3, 2026
| Category | Page | Rank | Placement |
|---|---|---|---|
| Logistics | 1 | 16 | - |
| Customer Success | 1 | 21 |
Domain confidence 99%
| Keyword they bid on | CPC | Pos | % budget | Landing page |
|---|
| zoho | $10.03 | 1 | 16.1% | front.com/lp/help-desk-competitors |
| intercom | $17.80 | 1 | 7.0% | front.com/compare/front-vs-intercom |
| front | $8.68 | 1 | 5.1% | front.com/lp2/brand |
| freshdesk | $27.19 | 1 | 4.8% | front.com/lp/help-desk-competitors |
| zendesk | $20.28 | 4 | 2.6% | front.com/compare/front-vs-zendesk |
| tvlio | $3.67 | 1 | 2.1% | front.com/integrations/twilio |
| service desk | $28.87 | 1 | 1.8% | front.com/lp2/customer-service |
| helpscout | $19.14 | 1 | 1.8% | front.com/compare/front-vs-help-scout |
| helpdesk software | $62.32 | 1 | 1.8% | front.com/lp2/ticketing-system |
| zoho one | $28.05 | 2 | 1.7% | front.com/lp/help-desk-competitors |
| zoho desk | $15.10 | 1 | 1.2% | front.com/lp/help-desk-competitors |
| hiver | $25.18 | 1 | 1.1% | front.com/lp/hiver |
| missive | $5.68 | 1 | 1.0% | front.com/lp/email-competitors |
| help scout | $19.14 | 1 | 1.0% | front.com/compare/front-vs-help-scout |
| it ticketing system | $40.85 | 1 | 0.9% | front.com/lp2/ticketing-system |
Email Management Software for seamless collaboration | Front
Manage emails, SMS, live chat, and more in one customer service platform - Front®. 8K...
https://www.front.com
Email Management Software for seamless collaboration | Front
Manage emails, SMS, live chat, and more in one customer service platform - Front®.
https://www.front.com
Live Chat Software for AI-Powered Customer Service | Front
Manage emails, SMS, live chat, and more in one customer service platform - Front®. 8K+ customer-centric brands use Front to route, track...
https://www.front.com
Email Management Software for seamless collaboration | Front
Manage emails, SMS, live chat, and more in one customer service platform - Front®. 8K+ customer-centric brands use Front to route, track...
https://www.front.com
Live Chat Software for AI-Powered Customer Service | Front
Manage emails, SMS, live chat, and more in one customer service platform - Front®.
https://www.front.com
My overall experience with Front has been a positive one. I feel like I have a more efficient and steamed lined control over communications and collaborations with our departments.
Pros: I like the ease of use. The unified inbox is an amazing tool that makes getting communications out super efficient.
Cons: Nothing in particular that I dislike. I am still learning to use all its functions but so far so good.
Julie R. · Supervisor · Retail · December 29, 2025
Pros: The AI is very helpful for composing emails, allowing me to sound more professional, confident, or friendly. Assistance in this area is always welcome for me, they make my process so simple.
Cons: My eyesight isn't what it used to be, and I find myself wishing it were easier to zoom in on things. I wish we could snooze a calendar reminder.
Nuria R. · Community Manager · Telecommunications · November 23, 2025
It has been really good it enables shared inboxes, internal comments, and task assignments, boosting team efficiency.
Pros: It's consistency across browsers and devices, making applications accessible on desktops, mobile devices, and tablets.
Cons: Can be slow with large volumes of messages or complex workflows. New users may need time to adapt to advanced features.
Junior T. · Data Processor · Accounting · September 18, 2025
Pros: Front nous permet de réunir les emails et de collaborer en équipe au même endroit. On s'y habitue vite à avoir des boîtes de réception partagées et nos commentaires internes.
Cons: Il a certaines lacunes pour des intégrations ou des capacités d'automatisation. Il serait plus intéressant d'avoir plus de guidage dans l'application.
Sonia F. · Responsable Administratif · Marketing and Advertising · August 10, 2025
It was good, after getting used to how they try to put everything behind a paywall. Recently they've changed the user interface which looks horrible, apparently thousands of people loved the changes, but I was never asked to trial and this is usually things companies say to make it look like your the only one that dosn't like the change.
Pros: They've changed the whole user interface and just increased the user interface. people who don't use the app, making design decisions on what they think customers want. It's unworkable at the moment
Cons: The ability for the company to put everything behind the paywall and think that their engineers know better than anyone and make changes to the program without asking their users, because people who have never used the program think the program should behave or look a certain way.
Robert K. · Director · Computer & Network Security · August 6, 2025
My overall experience with Front has been remarkable for over three years now. It is my go-to solution for customer support through live chat and email.
Pros: Customers require to be engaged 24/7 to retain them. Front is one of the tools that I use to seamlessly collaborate with our patients by sending them their results whenever they need them through live chat, phone and email. Customer support has been at optimal in my organization through Front.
Cons: I use a bunch of customer support tools but I mainly prefer Front wince it is easy to use due to its eye catching user interface.
Dennis C. · Medical Laboratory Technologist · Hospital & Health Care · July 23, 2025
Pros: Hotkeys make work go very quickly; snooze and send later work great; linking conversations, pinning docs in thread.
Cons: Pricing is quite steep, and depth of rules only goes so far--for example, SLA functionality is limited.
Tamir H. · GC · Law Practice · June 20, 2025
Being on the front line on customer services it assist in channeling communication directly to customers, creates a friendly platform to chat, send messages and files and engage the right agents on time.
Pros: User interface and the ability to use AI features for advancement. Incredible support services from the team vendors. Faster channel between service providers and customers.
Cons: I definitely have not encountered anything that extreme. It perfectly tackles the main issues of its scope of services both on large and small enterprises.
Nancy W. · Customer Care Representative · Leisure, Travel & Tourism · June 10, 2025
We have used Front for several years now, it's been a great tool and core part of our software and systems.
Pros: Front's collaboration, shared inbox system and ability to coordinate with people on my team, make it a necessity in our core tech stack.
Cons: I can't think of anything in particular, Front is great and works really well for all our functions.
Emily H. · Marketing and Techology · Real Estate · May 27, 2025
With out Front, I can say that my customer service will affect us way down and with Front our business is driven like skyline.
Pros: AI powered customer service and support. Live support and best customer service software so far. Easy graphics that can understand by non technical person. Shared inbox and help desk can allow team to work together for better experience.
Cons: As per my experience I can say that there is no any least things about front but for premier version you have to pay more. I think it’s not it’s drawbacks.
Kinjal V. · Carer · Health, Wellness and Fitness · May 24, 2025
feels like having a powerful, centralized hub that effortlessly brings all customer communications together
Pros: consolidates emails, SMS, live chat, social media messages, and more into a single shared inbox
Cons: he platform's extensive features can be overwhelming initially, requiring time and training to fully utilize.
Mohamed H. · engineer · Automotive · May 15, 2025
Pros: I like that I can sync a very large number of inboxes into a single inbox view
Cons: It relies a lot on complex rules to send different emails to different views, but the filters don't reliably work which ends up creating issues for the core use case of the product
Nick G. · Founder · Marketing and Advertising · May 6, 2025
Very positive overall. I use it daily, and it combines email with internal chat functions.
Pros: I use it on a daily basis to collaborate with peers and end users alike. It's very handy to utilize group distros and I think it's better at remote inbox management than Outlook delegates.
Cons: I wish the organization system for emails could be better, and use a folder methodology instead of just tags.
Chad R. · Account Manager · Computer & Network Security · April 28, 2025
Front is great to use but unfortunately if you ever decide to leave, well there’s a lot of tidying up to do!
Pros: Front felt complete and allowed for me to access all channels in one inbox saving so much time
Cons: What seems like Front’s retention tactics means that archived emails are not actually archived, causing for them to remain open in your inbox if you ever move to another platform
Matt D. · Marketing · Computer Software · March 19, 2025
tres bonne expérience et tres simple d'utilisation
Pros: Le travail en collaboration avec les différents membres de la société
Cons: Il y a suivi compliqué sur qui traite les lead
henri b. · RH · Higher Education · March 17, 2025
Front has completely transformed the way our team manages email communication! The shared inbox functionality is a game-changer, making collaboration seamless and ensuring no messages slip through the cracks. The interface is intuitive and easy to navigate, and the ability to assign emails, leave internal comments, and automate workflows has significantly boosted our efficiency. The integrations with other tools we use daily, like Slack and our CRM, make it even more powerful. Customer support is also fantastic—quick, helpful, and always responsive. If you're looking for a smarter way to handle team emails, I highly recommend Front!
Pros: The integrations with other tools, Customer support
Cons: No current complaints about front, we are happy with their system
Jay M. · Director · Real Estate · March 12, 2025
Pros: I really loved the way this software can combine many communication platforms into one place, it makes working so much easier.
Cons: Generally didn’t find any cons during using this software.
Abigail C. · Customer helpdesk · Information Technology and Services · January 2, 2025
Pros: It was so easy to integrate all the social media channels we wanted to be able to use all of them from the same interface.
Cons: At the beginning it seemed a bit difficult to understand but once I got the hang of it it was a breeze.
Zoltan S. · Developer · Marketing and Advertising · December 21, 2024
It's awesome. We actually just transitioned to Zendesk for a few months now but for our business model, agents find Front more effective.
Pros: Ease of use and a wide variety of functionality.
Cons: Crashing issues when email threads get really long.
Adam B. · Operations Admin and Quality Control · Leisure, Travel & Tourism · November 9, 2024
Pros: Font makes it easy to see all of my channels in one place, no more constant switching between screens!
Cons: Nothing, it's worth the cost for any business where you need to liaise with many clients.
Ella C. · Accounts Assistant · Accounting · October 31, 2024
Helpful software that enables team work and unites communications for our team collaboration.
Pros: First the video tutorials and the way the software helps ease off saturated workloads.
Cons: No complain, because it's quite useful in seamless communications among our team members.
Jessica B. · Digital Content Creator · Broadcast Media · September 30, 2024
My experience with Front so far has been highly positive, and it honestly doesn't take long until one can see the amount of time (and money) that the automation and integration will save the company.
Pros: Front offers a simple and intuitive interface. It allows one to create inboxes and easily separate subjects into different categories and consequently offering automation, which by itself always save the company a lot of money when the issue is handling hours. Not to mention that this software is really good at integration with other softwares, which saves so much time from having to cross reference information.
Cons: While some competitors will have a URL for each individual email, Front has a generic URL for the inbox. Of course that the emails offer individual identifiers that can be found by selecting "Copy message link", but this isn't that much of an inconvenience and it can be addressed by a simple learning module.
Rafael G. · Analyst · Banking · September 26, 2024
Pros: My company did a trial of Front because we were in the market for a ticketing/email tool. I found it to be very user friendly and intuitive. It had a lot of good features and felt very similar to use as Outlook, but with much better reporting features.
Cons: There wasn't anything I disliked. Ultimately, the company didn't move forward with it. But I really liked it and was pushing to use it for my team.
Clayton M. · Sr. Manager Client Experience · Package/Freight Delivery · June 4, 2024
Shortlist |
| Customer Support | 1 | 21 | Shortlist |
| Email Tracking | 1 | 22 | - |
| Internal Communications | 1 | 23 | - |
| Complaint Management | 1 | 24 | Shortlist |
| Unified Communications | 1 | 24 | Shortlist |
| Inside Sales | 1 | 25 | - |
| Customer Communications Management | 2 | 1 | Shortlist |
| Contact Center | 2 | 2 | - |
| Help Desk | 2 | 4 | Shortlist |
| IT Ticketing Systems | 2 | 5 | - |
| Customer Service | 2 | 9 | Shortlist |
| Email Management | 2 | 11 | Shortlist |
| Live Chat | 2 | 13 | Shortlist |
| Customer Experience | 2 | 14 | - |
| Customer Engagement | 2 | 20 | Shortlist |
| Team Communication | 2 | 35 | Shortlist |
| Productivity | 2 | 38 | - |
| Sales Tracking | 2 | 46 | - |
| CRM | 2 | 49 | - |
| Remote Work | 3 | 11 | - |
| Collaboration | 3 | 13 | - |
| Workflow Management | 3 | 21 | Shortlist |