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Marketing Attribution
https://www.capterra.com/marketing-attribution-software/Niches in this category - the functional product types blended into "Marketing Attribution" (39)
Marketing Attribution & Analytics Platform60Customer Data Platform & AI Personalization11Marketing Automation Platform9Mobile App Attribution & Measurement Platform8Digital Ad Management & Optimization Platform7Affiliate & Performance Marketing Platform7Marketing Reporting & Dashboard Platform7Ecommerce Analytics & Profit Intelligence Platform7Marketing Mix Modeling & Media Planning Platform6URL Shortener, Link Tracking & Smart Link Platform6Account-Based Marketing (ABM) Platform5TV, Radio & OTT Ad Attribution Platform5Tag Management & Marketing Data Platform4Customer Engagement & Cross-Channel Messaging Platform3Marketing Data Aggregation & Connector Platform3Marketing Resource & Work Management Platform3Website Visitor Identification & Intent Platform3Call Tracking & Voice Marketing Analytics3Lead Distribution & Ping-Post Platform2Work Management & Team Task Collaboration Platform2Location Intelligence & Geospatial Analytics Platform2Product & Digital Analytics Platform2Social Listening & Consumer Intelligence Platform2Conversation Intelligence & Speech Analytics2Native & Content Discovery Advertising Platform1Lead Capture & Lead Management Software1Digital Business Card & Networking Platform1Business Intelligence & Augmented Analytics Platform1AI Sales Assistant & Revenue Intelligence1AI Decision Intelligence & Forecasting Platform1Reputation & Review Marketing Platform1Customer Engagement Platform for Restaurants & Local Businesses1Ecommerce Personalization & Recommendation Engine1Data Catalog, Governance & Master Data Management1Content Marketing Platform1Marketing Data Pipeline & Customer Data Infrastructure1PR, Media Monitoring & Earned Media Platform1Customer Journey Mapping Software1Conversational AI Analytics & NLQ Assistant1
Keyword opportunities - what to bid on / rank for (SEMrush)
| Keyword | Volume | CPC | Difficulty |
|---|---|---|---|
| attribution | 14,800 | $5.41 | 50 |
| hyros | 5,400 | $7.29 | 50 |
| cometly | 1,900 | $9.11 | 32 |
| ad tracking | 880 | $20.27 | 30 |
| whop .com | 720 | $1.15 | 57 |
| ad analytics | 590 | $11.39 | 68 |
| atribution | 480 | $5.41 | 56 |
| b2b software marketing solutions data sheet brief purpose | 480 | $0.00 | 1 |
| b2b marketing attribution | 390 | $39.04 | 28 |
| trackable.io overview marketing attribution analytics | 390 | $0.00 | 26 |
| wicked reports | 390 | $7.22 | 49 |
| wicked site | 390 | $0.60 | 58 |
| acquisition alex hormozi | 320 | $4.46 | 36 |
| attribution software | 320 | $31.32 | 24 |
| commetly | 320 | $9.11 | 29 |
| hairos | 320 | $0.00 | 25 |
| marketing attribution tools | 320 | $37.46 | 24 |
| tonyrobbins.com | 320 | $5.85 | 91 |
| track ads | 320 | $6.08 | 51 |
| attribution tracking | 260 | $20.77 | 29 |
| digital marketing attribution | 260 | $8.25 | 29 |
| multi touch attribution tools | 260 | $41.95 | 24 |
| trackable.io overview marketing analytics attribution | 260 | $0.00 | 19 |
| ad management software | 210 | $23.39 | 33 |
| ad tracking software | 210 | $14.74 | 39 |
| advert tracking | 210 | $6.08 | 36 |
| attribution tools | 210 | $34.52 | 16 |
| conversion tracking software | 210 | $18.60 | 57 |
| hyros pricing | 210 | $11.43 | 21 |
| hyros. | 210 | $7.29 | 47 |
| multi touch attribution vendors | 210 | $48.41 | 18 |
| multitouch attribution | 210 | $15.84 | 36 |
| performance attribution software | 210 | $0.00 | 9 |
| ad attribution | 170 | $14.44 | 25 |
| ad spend tracker | 170 | $0.00 | 21 |
| ad trackers | 170 | $7.32 | 34 |
| advertising tracking software | 170 | $33.30 | 41 |
| attribution platform | 170 | $49.15 | 12 |
| attribution tool | 170 | $34.52 | 34 |
| b2b attribution | 170 | $23.30 | 23 |
166 products4 pages scraped of 4167 in category1 sponsored0 shortlisted
| # | Product | Rating | Reviews | Rec | Ease / Svc / Feat / Value | Description |
|---|---|---|---|---|---|---|
| 1 | Solitics Ad | 4.2 | 11 | - | 4.2 / 4.6 / 4.1 / 4.4 | Real-time attribution that shows exactly what drives results. Smarter spend. Better campaigns. Instant clarity. Learn more about Solitics |
| 2 | 4.6 | 6,029 | - | 4.5 / 4.4 / 4.5 / 4.3 | An open platform, monday.com allows you to customize dashboards to better track the customer journey and analyze relevant KPIs. Learn more about monday.com | |
| 3 | 4.4 | 2,987 | - | 4.2 / 4.3 / 4.3 / 4.2 | Wrike is a marketing work management software for enterprise teams with proofing, time tracking, Gantt charts, Kanban boards, and more. Learn more about Wrike | |
| 4 | 4.3 | 710 | - | 3.8 / 3.9 / 4.3 / 3.8 | Adobe Marketo Engage is a leading AI-powered platform that automates and scales marketing to drive engagement, efficiency, and revenue. Learn more about Marketo Engage | |
| 5 | 4.5 | 282 | 81% | 4.3 / 4.5 / 4.4 / 4.4 | Looker is a cloud-based and AI-enabled BI platform enabling organizations to explore data, create analytics apps, and share insights. Learn more about Looker | |
| 6 | 4.5 | 237 | - | 3.9 / 4.1 / 4.4 / 4.0 | Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and their digital journeys. Learn more about Adobe Analytics | |
| 7 | 4.3 | 175 | - | 4.0 / 4.4 / 4.0 / 4.0 | A Unified Marketing Platform Powered by Data and Driven by Automated Intelligence Learn more about TapClicks | |
| 8 | 4.9 | 161 | 90% | 4.8 / 5.0 / 4.8 / 4.9 | AI-powered call tracking, marketing analytics and ad optimization platform built for multisite healthcare, dental and vet practices Learn more about Liine | |
| 9 | 4.7 | 158 | 83% | 4.5 / 4.6 / 4.6 / 4.5 | CTM lets you track & attribute leads, from any source, giving you data to confidently make marketing decisions & increase conversions. Learn more about CTM | |
| 10 | 4.4 | 144 | - | 4.2 / 4.5 / 4.2 / 4.3 | Impartial multi-touch marketing attribution for SMBs and enterprise brands; OTT, podcast, digital, tv, radio support; Learn more about LeadsRx | |
| 11 | 4.5 | 140 | 82% | 4.5 / 4.7 / 4.3 / 4.2 | Terminus transforms your go-to-market approach, orchestrating accountability & focus across Marketing, Sales and Customer Success. Learn more about Terminus | |
| 12 | 4.5 | 138 | 87% | 4.5 / 4.3 / 4.4 / 4.3 | AppsFlyer's platform enables marketers to attribute every app install to the marketing campaign and media source that drove it. Learn more about AppsFlyer | |
| 13 | 4.5 | 125 | 83% | 4.3 / 4.7 / 4.5 / 4.2 | Voluum is a performance tracking software for affiliate marketers, media buyers, and agencies. Learn more about Voluum | |
| 14 | 4.4 | 89 | - | 4.2 / 4.6 / 4.2 / 4.2 | NinjaCat is a digital marketing performance management platform for agencies, media companies, and brands. Learn more about NinjaCat | |
| 15 | 4.6 | 84 | - | 4.6 / 4.6 / 4.4 / 4.5 | Affise MMP is a marketing attribution platform that allows you to grow your app by enabling you to identify the best channels and users Learn more about Affise | |
| 16 | 4.2 | 79 | - | 3.7 / 4.4 / 4.2 / 4.0 | Get fast, easy, branded marketing performance reporting and dashboards, email scheduled reports, and CRM integration. Learn more about ActiveDEMAND | |
| 17 | 5 | 75 | - | 4.7 / 5.0 / 4.9 / 4.8 | Phonexa is an all-in-one suite for marketing automation with tools for calls, leads, clicks, email, SMS, accounting, and more. Learn more about Phonexa | |
| 18 | 4.8 | 67 | - | 4.7 / 4.8 / 4.6 / 4.6 | SocialClimb arms healthcare organizations with HIPAA-compliant data and a comprehensive platform to execute effective campaigns. Learn more about SocialClimb | |
| 19 | 4.8 | 55 | - | 4.6 / 4.8 / 4.8 / 4.8 | Dreamdata is a B2B Activation & Attribution Platform built for empowering marketers. Learn more about Dreamdata | |
| 20 | 4.9 | 43 | - | 4.7 / 4.6 / 4.6 / 4.9 | Accurate e-comm attribution with AI & Le-Pixel (first-party pixel). Connects ads/sales for true marketing ROI & smarter spend decisions Learn more about Lebesgue | |
| 21 | 4.6 | 33 | - | 4.6 / 4.9 / 4.4 / 4.4 | Plezi is a B2B marketing automation platform that helps marketers structure their strategy and generate qualified leads. Learn more about Plezi | |
| 22 | 4.8 | 32 | - | 4.7 / 4.9 / 4.7 / 4.7 | Swaarm is a performance-based marketing platform that provides an innovative martech tracking and campaign management solution. Learn more about Swaarm | |
| 23 | 4.9 | 29 | - | 4.9 / 4.5 / 4.9 / 4.7 | Url Shortener, Pixel retargeting, Qr Code, Link Page. Monitor all of your link. Online creation and management solution for simple URL. Learn more about lc.cx | |
| 24 | 4.5 | 28 | - | 4.6 / 4.6 / 4.5 / 4.5 | AdRoll connects the dots across the funnel with AI, multi-channel reach, and ABM — built for speed, scale, and smarter growth. Learn more about AdRoll ABM | |
| 25 | 4.7 | 27 | - | 4.8 / 4.7 / 4.4 / 4.7 | HockeyStack is an end-to-end SaaS analytics tool that helps growth and marketing teams understand what drives revenue with no code Learn more about HockeyStack |