All categoriesLaunch brief →
Marketing Automation
https://www.capterra.com/marketing-automation-software/Niches in this category - the functional product types blended into "Marketing Automation" (89)
Marketing Automation Platform208Email Marketing Software82Customer Engagement & Cross-Channel Messaging Platform66CRM Software66Digital Ad Management & Optimization Platform47Ecommerce Marketing Automation Platform43Customer Data Platform & AI Personalization42SMS & Mobile Messaging Marketing Platform32Distributed/Local & Channel Marketing Platform24Popup, Optin & Conversion Optimization Tool22Customer Engagement Platform for Restaurants & Local Businesses20WhatsApp Business Messaging & Marketing Platform18Landing Page & Funnel Builder18Conversational Marketing & Chatbot Lead Capture16Lead Capture & Lead Management Software15Marketing Resource & Work Management Platform14Business Management Suite for SMBs14LinkedIn Outreach & Social Selling Automation14Social Media Management & AI Content Platform13Marketing Attribution & Analytics Platform13Direct Mail Automation Platform12Loyalty & Customer Engagement Platform12AI Sales Assistant & Revenue Intelligence11AI Ad Creative Generation Platform11Affiliate & Performance Marketing Platform11Interactive Content & Quiz Builder9SEO Content Optimization Platform9Sales Intelligence & Prospecting Platform9Cold Email Outreach & Sales Sequencing Tool9Push Notification & Web Engagement Platform8Real Estate CRM8Brand Asset Management & Template Automation8Email Verification & Deliverability Platform8Account-Based Marketing (ABM) Platform7Website Visitor Identification & Intent Platform7Reputation & Review Marketing Platform6Generative AI Writing & Copywriting Assistant6Product Feed & Shopping Channel Management6Conversational & Messaging CRM5Call Tracking & Voice Marketing Analytics5AI Chatbot & Conversational AI Platform4Sales Engagement & Dialer Platform4Marketing Reporting & Dashboard Platform4Tag Management & Marketing Data Platform4Industry-Specific Vertical Business Software4Event Marketing & Webinar Platform3Automotive Dealer CRM & DMS3Pricing Optimization & Competitive Intelligence3Mortgage & Loan Origination CRM3Email Delivery / SMTP Service3Customer Communications Management (CCM) Software2Work Management & Team Task Collaboration Platform2Cart Abandonment & Ecommerce Remarketing Software2Appointment Scheduling & Online Booking Software2Hospitality & Guest CRM2Higher Education & Admissions CRM2Applicant Tracking System2Digital Signage Content Management Software1Agile & Software Development Collaboration Tool1Creative Proofing & Online Review Platform1Unified Communications (UCaaS) Platform1Online Office Suite & Document Collaboration1Workflow Automation & BPM Platform1Digital Asset Management (DAM) Software1AutoML & No-Code Predictive Analytics Platform1AI Voice Agent & Voicebot Platform1Clienteling & Retail CRM1Trade & Home Services Job Management Software1Online Course Creator & Creator-Education Platform1Creative & Marketing Agency Project Management Software1Publishing & Media Sales Software1Partner Relationship Management (PRM)1Contact Center & Helpdesk Software1Member & Association Management Software1Wealth & Financial Advisor CRM1Insurance Agency Management & CRM1Legal Practice Management & Billing Software1Field Service Management Software1Professional Services Automation (PSA) Software1ERP Suite1Website Builder & DIY Site Software1Subscription & Recurring Billing Platform1Market Research & Survey Analytics Platform1Marketing Data Aggregation & Connector Platform1Generative Engine Optimization & AI Search Visibility Platform1Staffing Agency Software1Investment & Deal Management CRM1Email Client-Integrated CRM1Ecommerce Personalization & Recommendation Engine1
Keyword opportunities - what to bid on / rank for (SEMrush)
| Keyword | Volume | CPC | Difficulty |
|---|---|---|---|
| hubspot | 301,000 | $11.58 | 91 |
| hub | 135,000 | $16.46 | 75 |
| por hub | 135,000 | $0.00 | 90 |
| hubspot login | 110,000 | $17.09 | 51 |
| mailchimp login | 60,500 | $2.13 | 97 |
| hubspot stock | 22,200 | $3.04 | 47 |
| acton | 18,100 | $6.75 | 73 |
| hubspot crm | 18,100 | $36.28 | 87 |
| marketing automation | 18,100 | $10.93 | 81 |
| active campaign | 14,800 | $17.11 | 82 |
| activecampaign | 14,800 | $17.11 | 74 |
| hubs | 12,100 | $16.46 | 72 |
| hubspot careers | 12,100 | $2.83 | 52 |
| marketing services | 12,100 | $8.04 | 76 |
| marketo | 12,100 | $4.17 | 65 |
| shopify customer service | 9,900 | $5.27 | 53 |
| what is hubspot | 9,900 | $9.31 | 40 |
| hub spot | 8,100 | $11.58 | 92 |
| salesforce marketing cloud | 8,100 | $7.33 | 60 |
| hub p | 6,600 | $0.00 | 30 |
| hubspt | 6,600 | $0.00 | 93 |
| hubspot logo | 5,400 | $16.82 | 39 |
| hubspot news today | 5,400 | $0.00 | 67 |
| marketing cloud | 5,400 | $3.53 | 72 |
| por'hub | 5,400 | $0.00 | 91 |
| program for email marketing | 5,400 | $27.74 | 89 |
| biogspot.com | 4,400 | $2.70 | 90 |
| business software | 4,400 | $15.84 | 63 |
| digital marketing tools | 4,400 | $7.71 | 44 |
| email automation | 4,400 | $23.45 | 50 |
| hubspot log in | 4,400 | $17.09 | 46 |
| marketing automation tools | 4,400 | $17.66 | 45 |
| por. hub | 4,400 | $0.00 | 87 |
| www.mailchimp.com.login | 4,400 | $7.90 | 98 |
| eloqua | 3,600 | $10.54 | 50 |
| email marketing automation | 3,600 | $26.14 | 65 |
| hub' | 3,600 | $16.46 | 77 |
| hubspot marketing | 3,600 | $9.74 | 99 |
| marketing cloud software | 3,600 | $0.00 | 51 |
| marketing software | 3,600 | $12.58 | 41 |
973 products21 pages scraped of 211,008 in category14 sponsored25 shortlisted
| # | Product | Rating | Reviews | Rec | Ease / Svc / Feat / Value | Description |
|---|---|---|---|---|---|---|
| 26 | 4.5 | 1,133 | - | 4.4 / 4.3 / 4.4 / 4.0 | Intercom is an AI platform that combines an AI agent with a helpdesk to deliver efficient customer experiences. Learn more about Intercom | |
| 27 | EngageBay CRM Shortlist | 4.7 | 907 | 84% | 4.5 / 4.8 / 4.6 / 4.7 | EngageBay is an AI-powered all-in-one CRM that helps businesses manage marketing, sales, and customer service from a single platform. Learn more about EngageBay CRM |
| 28 | Act! Shortlist | 3.9 | 907 | - | 3.9 / 3.6 / 3.9 / 3.9 | Act! Marketing Automation optimizes all the ways you communicate with prospects & customers to maximize engagement and drive business. Learn more about Act! |
| 29 | SendPulse Shortlist | 4.6 | 773 | 83% | 4.5 / 4.4 / 4.5 / 4.5 | SendPulse is a marketing automation platform for email, SMS, and chatbot marketing and creating websites and online courses. Learn more about SendPulse |
| 30 | 4.5 | 666 | - | 4.3 / 4.3 / 4.5 / 4.1 | Web-based website marketing platform that helps businesses in generating leads and sales through customizable tools. Learn more about ClickFunnels | |
| 31 | 4.1 | 649 | - | 3.8 / 3.8 / 4.0 / 3.8 | Pardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting. Learn more about Salesforce Marketing Cloud Account Engagement | |
| 32 | 4.6 | 616 | 81% | 4.6 / 4.5 / 4.5 / 4.5 | Purpose-built to grow your enrollments Learn more about Meritto | |
| 33 | iContact Shortlist | 4.5 | 604 | - | 4.4 / 4.6 / 4.2 / 4.4 | Work smarter with integrated tools like email marketing, workflows, landing pages, lead scoring, behavioral tracking, and analytics. Learn more about iContact |
| 34 | 4.7 | 583 | 85% | 4.5 / 4.5 / 4.7 / 4.2 | Ahrefs is the AI marketing platform that makes your brand discoverable: in search, AI, and beyond. Learn more about Ahrefs | |
| 35 | 4.8 | 577 | 91% | 4.8 / 4.7 / 4.7 / 4.6 | Automate email cleaning by adding the ZeroBounce API to your email signup forms. Block invalid and risky emails with zero effort. Learn more about ZeroBounce | |
| 36 | 4.2 | 529 | - | 3.8 / 3.9 / 4.3 / 3.8 | Generate high-quality leads, increase lead and account conversion, and drive efficient growth with marketing automation. Learn more about Salesforce Marketing Cloud | |
| 37 | Klaviyo Shortlist | 4.6 | 527 | - | 4.5 / 4.3 / 4.6 / 4.3 | Klaviyo the only CRM purpose-built for B2C, combining your email and SMS marketing, analytics, and customer service in one place. Learn more about Klaviyo |
| 38 | Agile CRM Shortlist | 4.1 | 524 | - | 4.0 / 4.0 / 4.1 / 4.1 | Agile CRM is a complete sales, marketing and service suite designed to let SMBs to sell and market like the Fortune 500. Learn more about Agile CRM |
| 39 | Thryv Shortlist | 4.2 | 514 | - | 4.1 / 4.2 / 4.1 / 4.0 | AI-powered small business software with CRM, marketing automation, scheduling, payments, and communication tools. Learn more about Thryv |
| 40 | 4.5 | 505 | - | 4.5 / 4.5 / 4.3 / 4.3 | Campaign Monitor by Marigold is an email marketing tool that enables anyone to send beautiful, targeted, and effective email campaigns. Learn more about Campaign Monitor by Marigold | |
| 41 | 4.1 | 471 | - | 3.6 / 4.0 / 4.0 / 3.7 | Project-based solution for PS firms that combines project accounting, resource management, project mgmt, time/expense and client mgt. Learn more about Deltek Vision | |
| 42 | 4.5 | 453 | - | 4.5 / 4.6 / 4.2 / 4.5 | Easy to use CRM with optional marketing tool that helps you work smarter by managing and tracking your leads, customers and engagement. Learn more about Spotler CRM | |
| 43 | 4.2 | 453 | - | 4.2 / 3.9 / 4.2 / 4.2 | The best email marketing software that’s built for devs and loved by marketers Learn more about Mailjet | |
| 44 | 3.9 | 428 | - | 3.7 / 3.9 / 3.7 / 3.8 | All the basic and advanced email marketing features you need to grow your business without added marketing suite expense. Learn more about Campaigner | |
| 45 | 4.5 | 426 | 87% | 4.5 / 4.6 / 4.4 / 4.5 | All the Email features you want, none of the extra cost. Robly is perfect for beginners and experts alike. Learn more about Robly | |
| 46 | 3.8 | 413 | - | 3.7 / 3.7 / 3.8 / 3.8 | Sugar Market is the all-you-need marketing automation solution built to work for you. Learn more about SugarCRM | |
| 47 | 4.8 | 397 | 90% | 4.8 / 4.8 / 4.8 / 4.7 | Scalenut is an all-in-one GEO platform to plan, create, audit, and optimize content while tracking AI-driven visibility in AI search. Learn more about Scalenut | |
| 48 | 4.6 | 387 | 83% | 4.5 / 4.6 / 4.4 / 4.6 | lemlist is the go-to tool for cold outreach, enabling direct inbox access and get replies. Learn more about lemlist | |
| 49 | 4.8 | 378 | 93% | 4.8 / 4.9 / 4.9 / 4.8 | BigMarker is the world's most customizable platform for webinars, virtual and in-person events. Learn more about BigMarker | |
| 50 | 4.5 | 365 | - | 4.6 / 4.3 / 4.2 / 4.0 | Nurture flows, and cross-page content updates with 120+ native integrations, AdMap campaign sync, all in one platform. Learn more about Instapage |