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Marketing Analytics
https://www.capterra.com/marketing-analytics-software/Niches in this category - the functional product types blended into "Marketing Analytics" (98)
Marketing Attribution & Analytics Platform64Marketing Reporting & Dashboard Platform46Marketing Automation Platform28Customer Data Platform & AI Personalization28Digital Ad Management & Optimization Platform23Social Media Management & AI Content Platform18SEO Content Optimization Platform18Customer Engagement & Cross-Channel Messaging Platform15Competitive Intelligence & Market Monitoring Platform14Business Intelligence & Augmented Analytics Platform13Marketing Data Aggregation & Connector Platform13Marketing Mix Modeling & Media Planning Platform12Product & Digital Analytics Platform11Digital Experience Analytics & Session Replay Platform10Ecommerce Analytics & Profit Intelligence Platform10Influencer Marketing Platform9Account-Based Marketing (ABM) Platform9Digital Shelf Analytics & Ecommerce Intelligence9Amazon Seller Tools & Marketplace Analytics9Social Listening & Consumer Intelligence Platform9AI Ad Creative Generation Platform8Email Marketing Software8Marketing Resource & Work Management Platform8Conversational AI Analytics & NLQ Assistant8Mobile App Attribution & Measurement Platform7Affiliate & Performance Marketing Platform7Customer Feedback & Text Analytics Platform6Location Intelligence & Geospatial Analytics Platform6Ecommerce Marketing Automation Platform6TV, Radio & OTT Ad Attribution Platform6URL Shortener, Link Tracking & Smart Link Platform6Lead Capture & Lead Management Software5Distributed/Local & Channel Marketing Platform5Loyalty & Customer Engagement Platform5Web Analytics Platform5Tag Management & Marketing Data Platform5Website Visitor Identification & Intent Platform5AI Decision Intelligence & Forecasting Platform5Call Tracking & Voice Marketing Analytics5CRM Software4Vertical Industry Analytics Platform4Market Research & Survey Analytics Platform4PR, Media Monitoring & Earned Media Platform4AI Sales Assistant & Revenue Intelligence4Generative AI Writing & Copywriting Assistant3Customer Engagement Platform for Restaurants & Local Businesses3Popup, Optin & Conversion Optimization Tool3Customer Journey Mapping Software3QR Code Marketing & Engagement Platform3Ad Fraud Detection & Traffic Verification Platform3Reporting & Report Automation Tool3Content Marketing Platform3ETL, Data Integration & Pipeline Platform3Mobile App Engagement & Marketing Platform3Reputation & Review Marketing Platform3Guest Experience & Hospitality CX Platform2AutoML & No-Code Predictive Analytics Platform2Interactive Content & Quiz Builder2Pricing Optimization & Competitive Intelligence2Landing Page & Funnel Builder2Work Management & Team Task Collaboration Platform2Inventory Forecasting & Demand Planning Software2Lead Distribution & Ping-Post Platform2Repricing & Marketplace Price Optimization Software2Sales Intelligence & Prospecting Platform2Local Listings & Multi-Location Marketing Platform2Generative Engine Optimization & AI Search Visibility Platform2Conversion Optimization & A/B Testing Platform for Ecommerce2Identity Resolution & Audience Data Platform (DMP)2Ad Serving & Ad Management Platform1Business Management Suite for SMBs1Sales Engagement & Dialer Platform1Hospitality & Guest CRM1Contact Center & Helpdesk Software1Conversation Intelligence & Speech Analytics1Machine Learning / MLOps Platform1Cloud AI/ML API & Developer Services1AI Learning & Course Creation Platform1Financial Planning & Analysis (FP&A) Platform1Agile & Software Development Collaboration Tool1Creative & Marketing Agency Project Management Software1Product Feed & Shopping Channel Management1Conversational Marketing & Chatbot Lead Capture1Event Marketing & Webinar Platform1Data Science Notebook & Collaboration Platform1Data Catalog, Governance & Master Data Management1People Analytics & Workforce Intelligence Platform1Appointment Scheduling & Online Booking Software1Data Lineage & Observability Platform1Digital Adoption Platform (DAP)1Approval Workflow & Decision Management Platform1Web Content Management System (WCMS) / Digital Experience Platform1Video Content Management & OTT Platform1Marketing Data Pipeline & Customer Data Infrastructure1Behavioral Health & Addiction Treatment EHR1SMS & Mobile Messaging Marketing Platform1Subscription & Recurring Billing Platform1Data Preparation & Self-Service Data Wrangling Tool1
558 products12 pages scraped of 12564 in category1 sponsored23 shortlisted
| # | Product | Rating | Reviews | Rec | Ease / Svc / Feat / Value | Description |
|---|---|---|---|---|---|---|
| 401 | 5 | 1 | - | 4.0 / 3.0 / 3.0 / 4.0 | Powerful dashboard for your online store. Get all your data in one place and boost your growth. Learn more about MonkeyData | |
| 402 | 5 | 1 | - | 5.0 / 3.0 / 4.0 / 5.0 | Marketing analytics solution that helps businesses search shopper keywords database to gain insights into trends and customer behavior. Learn more about MerchantWords | |
| 403 | 5 | 1 | - | 5.0 / 5.0 / 5.0 / 5.0 | Marketing analytics platform that lets users generate reports and gain insights into marketing campaigns, product pages, ROI, and more. Learn more about Clickx | |
| 404 | 4 | 1 | - | 3.0 / 4.0 / 4.0 / 4.0 | Web-based application delivering integration-ready platform for production reporting. Learn more about Style Report | |
| 405 | 4 | 1 | - | 5.0 / 3.0 / 4.0 / 5.0 | DSP utilizes first-party data to target the right audience, manage programmatic advertising campaigns, generate reports, and more. Learn more about AI Advertising | |
| 406 | 4 | 1 | - | 3.0 / 4.0 / 4.0 / 4.0 | Marketers who use ChannelMix can increase their reporting efficiency, maximize the impact of their campaigns and drive more revenue. Learn more about ChannelMix | |
| 407 | 4 | 1 | - | 4.0 / 4.0 / 4.0 / 4.0 | AgencyREPORTER makes it easy to track and demonstrate results for your clients. Fast. Easy. Beautiful. Attribution Reporting. Learn more about Agency Reporter | |
| 408 | 4 | 1 | - | 4.0 / 4.0 / 4.0 / 4.0 | Marpipe is a multivariate testing platform that helps marketing agencies design ad creatives, manage brand assets & track campaigns. Learn more about Marpipe | |
| 409 | 4 | 1 | - | 3.0 / 4.0 / 2.0 / 2.0 | More than just a CDP, NGDATA focuses on engagement-based outcomes that provide their clients with the best results. Learn more about Intelligent Engagement Platform | |
| 410 | 4 | 1 | - | 4.0 / 5.0 / 4.0 / 0.0 | Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence CDP and Apps ! Learn more about Easyence | |
| 411 | 4 | 1 | - | 3.0 / 0.0 / 4.0 / 0.0 | Social media monitoring tool to create user personas, track interests and media preferences and engage with influencers for marketing. Learn more about Helixa | |
| 412 | 3 | 1 | - | 3.0 / 0.0 / 4.0 / 0.0 | An insight-led customer experience platform that enhances the customer journey with real-time insights and cross-channel marketing. Learn more about Mapp Marketing Cloud | |
| 413 | 3 | 1 | - | 4.0 / 4.0 / 2.0 / 4.0 | A search and content marketing platform to give business insights and recommendations to boost content on all popular search engines. Learn more about DemandSphere | |
| 414 | 1 | 1 | - | 4.0 / 1.0 / 4.0 / 1.0 | GreyMetrics is a Marketing Reports & Dashboards Software for Digital Agencies Learn more about GreyMetrics | |
| 415 | 0 | 0 | - | – / – / – / – | ReportLayer unifies GA4, Google Search Console, and Google Ads into one dashboard, tracking campaign performance across channels. Learn more about ReportLayer | |
| 416 | 0 | 0 | - | – / – / – / – | Mandala Analytics is an online listening and monitoring tool that provides valuable and actionable business insights. Learn more about Mandala Analytics | |
| 417 | 0 | 0 | - | – / – / – / – | Cloud-based software that tracks campaigns, ensures privacy-first attribution, and provides reporting for campaign optimization. Learn more about ClickPattern | |
| 418 | 0 | 0 | - | – / – / – / – | QRTRAC is a QR code generator software that allows businesses to create branded codes with analytics and tracking capabilities. Learn more about QRTRAC | |
| 419 | 0 | 0 | - | – / – / – / – | Having trouble engaging your prospects? Look no further than this all-in-one lead management solution. Learn more about Mintigo | |
| 420 | 0 | 0 | - | – / – / – / – | Best-in-class enterprise marketing data management platform to streamline campaign tracking and assess campaign performance. Learn more about Accutics | |
| 421 | 0 | 0 | - | – / – / – / – | Birdsenger is the only email marketing platform designed to help you personalize and automate your emails. Learn more about Birdsenger | |
| 422 | 0 | 0 | - | – / – / – / – | Boost your site's visibility with Traffic Buddy by GSoftwareLab – an advanced bot that simulates real user traffic for SEO and growth! Learn more about Traffic Buddy | |
| 423 | 0 | 0 | - | – / – / – / – | FastMoss is a TikTok tool helping businesses track viral products, find influencers, and monitor streams to boost marketing and sales. Learn more about FastMoss | |
| 424 | 0 | 0 | - | – / – / – / – | UX Brite helps teams go-to-market & scale their products. The core of user experience is what drives successful business outcomes. Learn more about UX Brite | |
| 425 | 0 | 0 | - | – / – / – / – | Cloud-based real-time analytics tool helping marketers track and optimize ad performance, monitor user journey and behaviour, and more. Learn more about KePixel |