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Marketing Analytics
https://www.capterra.com/marketing-analytics-software/Niches in this category - the functional product types blended into "Marketing Analytics" (98)
Marketing Attribution & Analytics Platform64Marketing Reporting & Dashboard Platform46Marketing Automation Platform28Customer Data Platform & AI Personalization28Digital Ad Management & Optimization Platform23Social Media Management & AI Content Platform18SEO Content Optimization Platform18Customer Engagement & Cross-Channel Messaging Platform15Competitive Intelligence & Market Monitoring Platform14Business Intelligence & Augmented Analytics Platform13Marketing Data Aggregation & Connector Platform13Marketing Mix Modeling & Media Planning Platform12Product & Digital Analytics Platform11Digital Experience Analytics & Session Replay Platform10Ecommerce Analytics & Profit Intelligence Platform10Influencer Marketing Platform9Account-Based Marketing (ABM) Platform9Digital Shelf Analytics & Ecommerce Intelligence9Amazon Seller Tools & Marketplace Analytics9Social Listening & Consumer Intelligence Platform9AI Ad Creative Generation Platform8Email Marketing Software8Marketing Resource & Work Management Platform8Conversational AI Analytics & NLQ Assistant8Mobile App Attribution & Measurement Platform7Affiliate & Performance Marketing Platform7Customer Feedback & Text Analytics Platform6Location Intelligence & Geospatial Analytics Platform6Ecommerce Marketing Automation Platform6TV, Radio & OTT Ad Attribution Platform6URL Shortener, Link Tracking & Smart Link Platform6Lead Capture & Lead Management Software5Distributed/Local & Channel Marketing Platform5Loyalty & Customer Engagement Platform5Web Analytics Platform5Tag Management & Marketing Data Platform5Website Visitor Identification & Intent Platform5AI Decision Intelligence & Forecasting Platform5Call Tracking & Voice Marketing Analytics5CRM Software4Vertical Industry Analytics Platform4Market Research & Survey Analytics Platform4PR, Media Monitoring & Earned Media Platform4AI Sales Assistant & Revenue Intelligence4Generative AI Writing & Copywriting Assistant3Customer Engagement Platform for Restaurants & Local Businesses3Popup, Optin & Conversion Optimization Tool3Customer Journey Mapping Software3QR Code Marketing & Engagement Platform3Ad Fraud Detection & Traffic Verification Platform3Reporting & Report Automation Tool3Content Marketing Platform3ETL, Data Integration & Pipeline Platform3Mobile App Engagement & Marketing Platform3Reputation & Review Marketing Platform3Guest Experience & Hospitality CX Platform2AutoML & No-Code Predictive Analytics Platform2Interactive Content & Quiz Builder2Pricing Optimization & Competitive Intelligence2Landing Page & Funnel Builder2Work Management & Team Task Collaboration Platform2Inventory Forecasting & Demand Planning Software2Lead Distribution & Ping-Post Platform2Repricing & Marketplace Price Optimization Software2Sales Intelligence & Prospecting Platform2Local Listings & Multi-Location Marketing Platform2Generative Engine Optimization & AI Search Visibility Platform2Conversion Optimization & A/B Testing Platform for Ecommerce2Identity Resolution & Audience Data Platform (DMP)2Ad Serving & Ad Management Platform1Business Management Suite for SMBs1Sales Engagement & Dialer Platform1Hospitality & Guest CRM1Contact Center & Helpdesk Software1Conversation Intelligence & Speech Analytics1Machine Learning / MLOps Platform1Cloud AI/ML API & Developer Services1AI Learning & Course Creation Platform1Financial Planning & Analysis (FP&A) Platform1Agile & Software Development Collaboration Tool1Creative & Marketing Agency Project Management Software1Product Feed & Shopping Channel Management1Conversational Marketing & Chatbot Lead Capture1Event Marketing & Webinar Platform1Data Science Notebook & Collaboration Platform1Data Catalog, Governance & Master Data Management1People Analytics & Workforce Intelligence Platform1Appointment Scheduling & Online Booking Software1Data Lineage & Observability Platform1Digital Adoption Platform (DAP)1Approval Workflow & Decision Management Platform1Web Content Management System (WCMS) / Digital Experience Platform1Video Content Management & OTT Platform1Marketing Data Pipeline & Customer Data Infrastructure1Behavioral Health & Addiction Treatment EHR1SMS & Mobile Messaging Marketing Platform1Subscription & Recurring Billing Platform1Data Preparation & Self-Service Data Wrangling Tool1
558 products12 pages scraped of 12564 in category1 sponsored23 shortlisted
| # | Product | Rating | Reviews | Rec | Ease / Svc / Feat / Value | Description |
|---|---|---|---|---|---|---|
| 101 | 4.6 | 43 | - | 4.4 / 4.6 / 4.2 / 4.0 | Consumer and market intelligence platform that helps businesses manage campaigns, product development, brand crisis, and more. Learn more about Quid | |
| 102 | 4.7 | 42 | - | 4.6 / 4.7 / 4.3 / 4.4 | Turtl is the only Revenue Content™ Platform that turns content into dollars—boosting engagement, pipeline, and revenue at scale. Learn more about Turtl | |
| 103 | 4.5 | 42 | - | 4.2 / 4.3 / 4.5 / 4.5 | Heap enables marketing teams to drive conversions, decrease CAC & increase LTV by creating unstoppable customer journeys. Learn more about Heap | |
| 104 | 4.6 | 39 | - | 4.5 / 4.6 / 4.5 / 4.5 | SendX is an AI-powered email marketing platform built to maximize deliverability for high-volume senders. Learn more about SendX | |
| 105 | 4.4 | 39 | - | 4.5 / 4.2 / 4.1 / 4.1 | InsideView offers solutions that empower business leaders to discover new markets, target the right buyers, and manage data quality. Learn more about InsideView | |
| 106 | 4.4 | 38 | - | 4.1 / 4.8 / 3.9 / 4.1 | Be the leading voice in your market with best-in-class content marketing tech, services, and creators powering your marketing engine. Learn more about Skyword | |
| 107 | 4.9 | 37 | - | 4.8 / 4.9 / 4.8 / 4.7 | Precision Targeting for YouTube Advertisers Learn more about TubeSift | |
| 108 | 4.3 | 37 | - | 4.2 / 4.4 / 4.1 / 4.1 | Actito is a customer engagement platform that enables you to easily orchestrate personalised omnichannel experiences. Learn more about ACTITO | |
| 109 | 4.5 | 35 | - | 4.7 / 4.7 / 4.3 / 4.5 | The SEO platform to analyze, optimize and monitor websites and contents and to overcome competitors on search engines. Learn more about SEO Tester Online | |
| 110 | 4.4 | 35 | - | 4.5 / 4.7 / 4.3 / 4.5 | Visual Sales CRM system and powerful Customer Data management platform for teams. Visual marketing automation & built-in integrations. Learn more about SalesSeek | |
| 111 | 4.2 | 35 | - | 4.1 / 4.2 / 4.2 / 4.1 | Percolate empowers marketers to deliver coordinated, efficient, and intelligent campaigns and content at scale. Learn more about Percolate | |
| 112 | 4.2 | 34 | - | 4.2 / 4.2 / 4.2 / 3.8 | Unified email, SMS, andn reviews for eCommerce Learn more about Sendlane | |
| 113 | 4.6 | 33 | - | 4.6 / 4.9 / 4.4 / 4.4 | Plezi is a B2B marketing automation platform that helps marketers structure their strategy and generate qualified leads. Learn more about Plezi | |
| 114 | 4.6 | 33 | - | 4.8 / 4.5 / 4.3 / 4.3 | Marketing analytics focused on measuring link performance across campaigns, channels, and audiences. Learn more about TinyURL | |
| 115 | 4.8 | 32 | - | 4.7 / 4.9 / 4.7 / 4.7 | Swaarm is a performance-based marketing platform that provides an innovative martech tracking and campaign management solution. Learn more about Swaarm | |
| 116 | 4.3 | 32 | - | 4.5 / 4.5 / 4.1 / 4.3 | The ultimate ecosystem for data-driven influencer marketing, allowing you to optimize every step of your strategy and maximize results. Learn more about Inflead | |
| 117 | 3.9 | 32 | - | 4.0 / 3.7 / 3.9 / 3.6 | Boost your performance ROI with advanced marketing analytics in the Outbrain platform, helping you optimize your ads fast. Learn more about Outbrain | |
| 118 | 4.5 | 31 | - | 4.6 / 4.7 / 4.5 / 4.7 | Revenue Intelligence Data Platform used by B2B Sales teams to unleash intelligent sales data and analytics to the entire revenue stack. Learn more about SalesDirector.ai | |
| 119 | 4.4 | 31 | - | 4.0 / 4.1 / 4.3 / 3.7 | A visual customer journey analytics tool that lets you map your journey and overlay data to see how its actually performing. Learn more about Funnelytics | |
| 120 | 4.9 | 30 | - | 4.6 / 4.9 / 4.8 / 4.8 | Talk to your marketing & sales data intuitively and analyze it affordably. Learn more about Adzviser | |
| 121 | 4.6 | 30 | - | 4.3 / 4.5 / 4.4 / 4.5 | Account-based marketing solution that helps businesses use revenue intelligence to manage and convert pipeline to revenue. Learn more about 6sense | |
| 122 | 4.8 | 29 | - | 4.6 / 5.0 / 4.5 / 4.7 | Plan, publish, analyze, moderate posts & campaigns, and coordinate collaboration across teams with adhook. Learn more about Adhook | |
| 123 | 4.6 | 29 | - | 4.4 / 4.7 / 4.4 / 4.5 | Intuitive data-tracking/reporting tool with white-label customization options tailored to automate your marketing analytics efforts. Learn more about Reportz | |
| 124 | 4.5 | 29 | - | 4.6 / 4.7 / 4.4 / 4.5 | Jepto is a Digital Marketing Intelligence and Automation platform. Learn more about Jepto | |
| 125 | 4.8 | 28 | - | 3.9 / 3.1 / 4.8 / 4.8 | Google Tag Manager 360 is a tag management system that allows enterprises to deploy and manage tags without editing site code. Learn more about Google Tag Manager 360 |