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Marketing Analytics
https://www.capterra.com/marketing-analytics-software/Niches in this category - the functional product types blended into "Marketing Analytics" (98)
Marketing Attribution & Analytics Platform64Marketing Reporting & Dashboard Platform46Marketing Automation Platform28Customer Data Platform & AI Personalization28Digital Ad Management & Optimization Platform23Social Media Management & AI Content Platform18SEO Content Optimization Platform18Customer Engagement & Cross-Channel Messaging Platform15Competitive Intelligence & Market Monitoring Platform14Business Intelligence & Augmented Analytics Platform13Marketing Data Aggregation & Connector Platform13Marketing Mix Modeling & Media Planning Platform12Product & Digital Analytics Platform11Digital Experience Analytics & Session Replay Platform10Ecommerce Analytics & Profit Intelligence Platform10Influencer Marketing Platform9Account-Based Marketing (ABM) Platform9Digital Shelf Analytics & Ecommerce Intelligence9Amazon Seller Tools & Marketplace Analytics9Social Listening & Consumer Intelligence Platform9AI Ad Creative Generation Platform8Email Marketing Software8Marketing Resource & Work Management Platform8Conversational AI Analytics & NLQ Assistant8Mobile App Attribution & Measurement Platform7Affiliate & Performance Marketing Platform7Customer Feedback & Text Analytics Platform6Location Intelligence & Geospatial Analytics Platform6Ecommerce Marketing Automation Platform6TV, Radio & OTT Ad Attribution Platform6URL Shortener, Link Tracking & Smart Link Platform6Lead Capture & Lead Management Software5Distributed/Local & Channel Marketing Platform5Loyalty & Customer Engagement Platform5Web Analytics Platform5Tag Management & Marketing Data Platform5Website Visitor Identification & Intent Platform5AI Decision Intelligence & Forecasting Platform5Call Tracking & Voice Marketing Analytics5CRM Software4Vertical Industry Analytics Platform4Market Research & Survey Analytics Platform4PR, Media Monitoring & Earned Media Platform4AI Sales Assistant & Revenue Intelligence4Generative AI Writing & Copywriting Assistant3Customer Engagement Platform for Restaurants & Local Businesses3Popup, Optin & Conversion Optimization Tool3Customer Journey Mapping Software3QR Code Marketing & Engagement Platform3Ad Fraud Detection & Traffic Verification Platform3Reporting & Report Automation Tool3Content Marketing Platform3ETL, Data Integration & Pipeline Platform3Mobile App Engagement & Marketing Platform3Reputation & Review Marketing Platform3Guest Experience & Hospitality CX Platform2AutoML & No-Code Predictive Analytics Platform2Interactive Content & Quiz Builder2Pricing Optimization & Competitive Intelligence2Landing Page & Funnel Builder2Work Management & Team Task Collaboration Platform2Inventory Forecasting & Demand Planning Software2Lead Distribution & Ping-Post Platform2Repricing & Marketplace Price Optimization Software2Sales Intelligence & Prospecting Platform2Local Listings & Multi-Location Marketing Platform2Generative Engine Optimization & AI Search Visibility Platform2Conversion Optimization & A/B Testing Platform for Ecommerce2Identity Resolution & Audience Data Platform (DMP)2Ad Serving & Ad Management Platform1Business Management Suite for SMBs1Sales Engagement & Dialer Platform1Hospitality & Guest CRM1Contact Center & Helpdesk Software1Conversation Intelligence & Speech Analytics1Machine Learning / MLOps Platform1Cloud AI/ML API & Developer Services1AI Learning & Course Creation Platform1Financial Planning & Analysis (FP&A) Platform1Agile & Software Development Collaboration Tool1Creative & Marketing Agency Project Management Software1Product Feed & Shopping Channel Management1Conversational Marketing & Chatbot Lead Capture1Event Marketing & Webinar Platform1Data Science Notebook & Collaboration Platform1Data Catalog, Governance & Master Data Management1People Analytics & Workforce Intelligence Platform1Appointment Scheduling & Online Booking Software1Data Lineage & Observability Platform1Digital Adoption Platform (DAP)1Approval Workflow & Decision Management Platform1Web Content Management System (WCMS) / Digital Experience Platform1Video Content Management & OTT Platform1Marketing Data Pipeline & Customer Data Infrastructure1Behavioral Health & Addiction Treatment EHR1SMS & Mobile Messaging Marketing Platform1Subscription & Recurring Billing Platform1Data Preparation & Self-Service Data Wrangling Tool1
558 products12 pages scraped of 12564 in category1 sponsored23 shortlisted
| # | Product | Rating | Reviews | Rec | Ease / Svc / Feat / Value | Description |
|---|---|---|---|---|---|---|
| 176 | 4.9 | 16 | - | 4.9 / 5.0 / 4.9 / 4.9 | The ultimate call tracking, conversion tracking, sales, and marketing software with predictive analytics Learn more about Funnel Science | |
| 177 | 4.6 | 16 | - | 4.0 / 4.9 / 4.5 / 4.4 | Welov.io turns hours of work into seconds with AI. 7-day free trial and 3-month guarantee with no commitment. Discover it today. Learn more about Welov | |
| 178 | 4.4 | 16 | - | 4.4 / 4.3 / 4.4 / 4.0 | Onclusive Social is a social listening platform designed to facilitate insight-driven digital transformation. Learn more about Onclusive Social | |
| 179 | 4.8 | 15 | - | 4.5 / 5.0 / 5.0 / 4.0 | Analytics solution that gives agencies the tools for tracking and measuring social media performance. Learn more about Locowise | |
| 180 | 4.7 | 15 | - | 4.3 / 4.9 / 4.5 / 4.4 | You don't need to waste any more time frantically preparing your digital marketing reports at the final-hour. Learn more about Coact | |
| 181 | 4.6 | 15 | - | 4.7 / 4.7 / 4.3 / 4.7 | Marketing attribution for your e-commerce business. Learn more about ThoughtMetric | |
| 182 | 4.6 | 15 | - | 4.3 / 4.8 / 4.4 / 4.4 | AnswerRocket uses natural language processing and AI-driven automation to generate in-depth insights and visualizations in seconds. Learn more about Max AI | |
| 183 | 4.3 | 15 | - | 4.2 / 4.5 / 4.2 / 4.3 | Spotler Activate Customer Data Platform builds 360-degree profiles that transform customer journeys into personalized experiences. Learn more about Spotler Activate | |
| 184 | 3.9 | 15 | - | 3.9 / 4.2 / 4.1 / 3.9 | Maropost Marketing Cloud simplifies omni-channel engagement. Segment your audience, and create impactful campaigns for real results. Learn more about Maropost | |
| 185 | 4.9 | 14 | - | 4.9 / 4.9 / 4.9 / 4.9 | AI Cloud-based data analysis tool that helps agencies and marketing teams handle data from ad networks, send alerts, and share reports. Learn more about Master Metrics | |
| 186 | 4.5 | 14 | - | 4.4 / 4.7 / 4.1 / 4.9 | Marketing analytics platform that helps businesses track performance across campaigns and offer rewards for customers. Learn more about Ibotta | |
| 187 | 4.4 | 14 | - | 4.1 / 4.2 / 4.5 / 4.4 | Visual dashboards and reports track performance, ROI, and customer behavior, enabling data-driven decisions. Learn more about Zoho Marketing Automation | |
| 188 | 4.4 | 14 | - | 4.1 / 4.1 / 4.1 / 4.0 | Cloud-based planning tool that helps measure, analyze & gain insights into sales & marketing data & drive innovation across operations. Learn more about Nielsen Marketing Cloud | |
| 189 | 4.4 | 14 | - | 4.5 / 4.6 / 4.5 / 4.7 | KLIKER is a market intelligence tool with real-time data for competition monitoring, brand management, and marketing optimization. Learn more about KLIKER | |
| 190 | 4.7 | 13 | - | 4.9 / 4.6 / 4.5 / 4.8 | Digital marketing platform that allows businesses to generate social media reports and automatically manage marketing campaigns. Learn more about DashGoo | |
| 191 | 4.5 | 13 | - | 4.6 / 4.0 / 4.5 / 4.1 | Fanpage Karma is a powerful all-in-one social media management tool designed for social media teams and agencies. Learn more about Fanpage Karma | |
| 192 | 4.5 | 13 | - | 4.2 / 4.9 / 4.2 / 4.0 | AdStage is a closed-loop reporting and automation platform powering lead generation marketers running paid search and social campaigns. Learn more about AdStage | |
| 193 | 4.2 | 13 | - | 4.4 / 3.8 / 4.2 / 3.8 | App Annie is the industry's most trusted mobile data and analytics platform. More than 1100 enterprise clients & over a million users. Learn more about data.ai Intelligence | |
| 194 | 5 | 12 | - | 4.9 / 5.0 / 5.0 / 5.0 | CausalFunnel increases site conversion by custom AI models such as personas and AI shop assistants. Learn more about CausalFunnel | |
| 195 | 4.8 | 12 | - | 4.8 / 4.8 / 4.6 / 5.0 | Dito CRM is a tool that centralizes and manages the relationship between brands and their customers. Through the integration of informa Learn more about Dito CRM | |
| 196 | 4.8 | 12 | - | 4.7 / 5.0 / 4.5 / 4.6 | AI-powered alerts to protect your digital marketing ROI. Don't leave performance to chance - let hawke.ai keep watch over your KPIs! Learn more about Hawke Al | |
| 197 | 4.7 | 12 | - | 4.5 / 4.5 / 4.4 / 4.4 | riyo.ai is a comprehensive analytics tool designed to help businesses analyze website performance and optimize conversion rates. Learn more about riyo.ai | |
| 198 | 4.3 | 12 | - | 3.9 / 4.3 / 4.3 / 3.2 | Your website intelligence command center. Learn more about Lumar | |
| 199 | 4.3 | 12 | - | 4.5 / 4.0 / 4.2 / 4.0 | Boost the advertising performance of your Google and Meta campaigns through WASK AI’s powerful data-driven analytics and optimization. Learn more about WASK | |
| 200 | 4.1 | 12 | - | 3.5 / 3.8 / 3.9 / 3.3 | Cross-platform analytics company that helps enterprises evaluate consumers' multiscreen behavior and make confident business decisions. Learn more about Comscore |