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Marketing Analytics
https://www.capterra.com/marketing-analytics-software/Niches in this category - the functional product types blended into "Marketing Analytics" (98)
Marketing Attribution & Analytics Platform64Marketing Reporting & Dashboard Platform46Marketing Automation Platform28Customer Data Platform & AI Personalization28Digital Ad Management & Optimization Platform23Social Media Management & AI Content Platform18SEO Content Optimization Platform18Customer Engagement & Cross-Channel Messaging Platform15Competitive Intelligence & Market Monitoring Platform14Business Intelligence & Augmented Analytics Platform13Marketing Data Aggregation & Connector Platform13Marketing Mix Modeling & Media Planning Platform12Product & Digital Analytics Platform11Digital Experience Analytics & Session Replay Platform10Ecommerce Analytics & Profit Intelligence Platform10Influencer Marketing Platform9Account-Based Marketing (ABM) Platform9Digital Shelf Analytics & Ecommerce Intelligence9Amazon Seller Tools & Marketplace Analytics9Social Listening & Consumer Intelligence Platform9AI Ad Creative Generation Platform8Email Marketing Software8Marketing Resource & Work Management Platform8Conversational AI Analytics & NLQ Assistant8Mobile App Attribution & Measurement Platform7Affiliate & Performance Marketing Platform7Customer Feedback & Text Analytics Platform6Location Intelligence & Geospatial Analytics Platform6Ecommerce Marketing Automation Platform6TV, Radio & OTT Ad Attribution Platform6URL Shortener, Link Tracking & Smart Link Platform6Lead Capture & Lead Management Software5Distributed/Local & Channel Marketing Platform5Loyalty & Customer Engagement Platform5Web Analytics Platform5Tag Management & Marketing Data Platform5Website Visitor Identification & Intent Platform5AI Decision Intelligence & Forecasting Platform5Call Tracking & Voice Marketing Analytics5CRM Software4Vertical Industry Analytics Platform4Market Research & Survey Analytics Platform4PR, Media Monitoring & Earned Media Platform4AI Sales Assistant & Revenue Intelligence4Generative AI Writing & Copywriting Assistant3Customer Engagement Platform for Restaurants & Local Businesses3Popup, Optin & Conversion Optimization Tool3Customer Journey Mapping Software3QR Code Marketing & Engagement Platform3Ad Fraud Detection & Traffic Verification Platform3Reporting & Report Automation Tool3Content Marketing Platform3ETL, Data Integration & Pipeline Platform3Mobile App Engagement & Marketing Platform3Reputation & Review Marketing Platform3Guest Experience & Hospitality CX Platform2AutoML & No-Code Predictive Analytics Platform2Interactive Content & Quiz Builder2Pricing Optimization & Competitive Intelligence2Landing Page & Funnel Builder2Work Management & Team Task Collaboration Platform2Inventory Forecasting & Demand Planning Software2Lead Distribution & Ping-Post Platform2Repricing & Marketplace Price Optimization Software2Sales Intelligence & Prospecting Platform2Local Listings & Multi-Location Marketing Platform2Generative Engine Optimization & AI Search Visibility Platform2Conversion Optimization & A/B Testing Platform for Ecommerce2Identity Resolution & Audience Data Platform (DMP)2Ad Serving & Ad Management Platform1Business Management Suite for SMBs1Sales Engagement & Dialer Platform1Hospitality & Guest CRM1Contact Center & Helpdesk Software1Conversation Intelligence & Speech Analytics1Machine Learning / MLOps Platform1Cloud AI/ML API & Developer Services1AI Learning & Course Creation Platform1Financial Planning & Analysis (FP&A) Platform1Agile & Software Development Collaboration Tool1Creative & Marketing Agency Project Management Software1Product Feed & Shopping Channel Management1Conversational Marketing & Chatbot Lead Capture1Event Marketing & Webinar Platform1Data Science Notebook & Collaboration Platform1Data Catalog, Governance & Master Data Management1People Analytics & Workforce Intelligence Platform1Appointment Scheduling & Online Booking Software1Data Lineage & Observability Platform1Digital Adoption Platform (DAP)1Approval Workflow & Decision Management Platform1Web Content Management System (WCMS) / Digital Experience Platform1Video Content Management & OTT Platform1Marketing Data Pipeline & Customer Data Infrastructure1Behavioral Health & Addiction Treatment EHR1SMS & Mobile Messaging Marketing Platform1Subscription & Recurring Billing Platform1Data Preparation & Self-Service Data Wrangling Tool1
558 products12 pages scraped of 12564 in category1 sponsored23 shortlisted
| # | Product | Rating | Reviews | Rec | Ease / Svc / Feat / Value | Description |
|---|---|---|---|---|---|---|
| 301 | 5 | 4 | - | 5.0 / 5.0 / 5.0 / 5.0 | UrbiQuest helps users audit, monitor, and improve their online activity. Learn more about UrbiQuest | |
| 302 | 4.8 | 4 | - | 4.8 / 5.0 / 4.8 / 5.0 | Full-Stack Data Analytics Platform that manages all of your data and creates insightful reports to help you make smart decisions. Learn more about SageData | |
| 303 | 4.8 | 4 | - | 4.8 / 4.5 / 4.8 / 4.3 | Optimize your website with heatmaps, A/B testing, and popups—no coding needed. Ptengine makes conversion easy. Learn more about Ptengine | |
| 304 | 4.8 | 4 | - | 4.3 / 5.0 / 4.5 / 5.0 | Digital Shelf Accelerator for CPG brands Learn more about Data Impact | |
| 305 | 4.8 | 4 | - | 4.5 / 4.8 / 4.3 / 4.8 | Cloud-based email marketing software helps businesses grow easily with their contact and get higher conversion of existing users. Learn more about MailatMars | |
| 306 | 4.8 | 4 | - | 5.0 / 5.0 / 4.5 / 4.0 | Aiden aggregates marketing data and sends daily recommendations than you can activate in one click, across top advertising platforms. Learn more about Aiden | |
| 307 | 4.5 | 4 | - | 4.8 / 4.8 / 4.3 / 4.3 | AnyRoad is the leading experiential marketing platform that enables brands to increase ROI and streamline event operations. Learn more about AnyRoad | |
| 308 | 4.5 | 4 | - | 4.8 / 4.8 / 4.5 / 4.8 | Voyado helps retail brands create hyper-relevant shopping experiences, increase customer loyalty, and drive business growth. Learn more about Voyado | |
| 309 | 4.5 | 4 | - | 4.8 / 4.3 / 4.8 / 5.0 | Your Marketing Automation in two minutes with Artificial Intelligence Learn more about Kiliba | |
| 310 | 4.3 | 4 | - | 4.0 / 3.7 / 4.0 / 3.5 | ZoomInfo Marketing is an ABM platform that helps businesses identify and convert suitable accounts using real-time intent data. Learn more about ZoomInfo Marketing | |
| 311 | 4 | 4 | - | 3.0 / 3.8 / 4.0 / 3.3 | Wunderkind is a leading performance marketing engine that delivers one-to-one messages at an unprecedented scale for top brands. Learn more about Wunderkind | |
| 312 | 3.8 | 4 | - | 3.7 / 3.0 / 4.0 / 3.0 | Data management solution that enables marketers to analyze and plan campaigns by device, generate higher ROIs, and validate main data. Learn more about Oracle Data Management Platform | |
| 313 | 3.8 | 4 | - | 3.8 / 3.0 / 3.3 / 3.0 | Oncrawl is a technical SEO platform for competitive websites. Learn more about Oncrawl | |
| 314 | 5 | 3 | - | 5.0 / 4.3 / 4.7 / 3.7 | Allocadia Marketing Performance Management is planning, investment, and ROI measurement software built for marketing teams. Learn more about Allocadia | |
| 315 | 5 | 3 | - | 0.0 / 0.0 / 0.0 / 0.0 | Manage leads and track their online activities. See what your leads are doing on your website and how they interact with it. Learn more about Publitrac | |
| 316 | 5 | 3 | - | 4.7 / 5.0 / 5.0 / 5.0 | Advanced attribution and behavioral analytics developed for today's complex marketing landscape. Learn more about Trialfire | |
| 317 | 5 | 3 | - | 5.0 / 5.0 / 5.0 / 5.0 | RankCaddy delivers accurate rank tracking, quick-win opportunities & drag-and-drop reporting to help you take smarter SEO actions. Learn more about RankCaddy | |
| 318 | 5 | 3 | - | 5.0 / 4.7 / 5.0 / 4.7 | The painkiller for agencies and ecommerce companies. Accurate tracking, profit-driven insights & automated reporting. Learn more about Reaktion | |
| 319 | 5 | 3 | - | 5.0 / 5.0 / 5.0 / 5.0 | Conative AI turns your data into actionable insights to optimize inventory decisions and marketing spend. Learn more about Conative AI | |
| 320 | 4.7 | 3 | - | 4.7 / 4.7 / 5.0 / 4.7 | Octoboard for Agencies helps marketing agencies build online dashboards, client portals and automate client reporting. Learn more about Octoboard for Agencies | |
| 321 | 4.7 | 3 | - | 4.7 / 4.7 / 4.7 / 4.7 | With the help of AI, SEO is automated and simplifies the complex processes of huge amounts of data. Learn more about Performance Suite | |
| 322 | 4.7 | 3 | - | 4.0 / 4.3 / 4.7 / 4.5 | Our platform helps global brands optimise their partner marketing for more sales. Learn more about Ingenious Partner Marketing Platform | |
| 323 | 4.3 | 3 | - | 4.0 / 4.5 / 4.0 / 4.5 | Like having a marketing team in your pocket. Learn more about Plai | |
| 324 | 4.3 | 3 | - | 5.0 / 4.0 / 4.3 / 4.3 | Lucid Measurement gives marketers the tools to measure and boost the effectiveness of any cross-platform ad campaign while it’s live. Learn more about Cint | |
| 325 | 4.3 | 3 | - | 3.7 / 5.0 / 5.0 / 4.0 | Reech Influence Cloud is a Saas modular solution to manage and optimize all the influencer marketing activities. Learn more about Reech Influence Cloud |