All categoriesLaunch brief →
Marketing Analytics
https://www.capterra.com/marketing-analytics-software/Niches in this category - the functional product types blended into "Marketing Analytics" (98)
Marketing Attribution & Analytics Platform64Marketing Reporting & Dashboard Platform46Marketing Automation Platform28Customer Data Platform & AI Personalization28Digital Ad Management & Optimization Platform23Social Media Management & AI Content Platform18SEO Content Optimization Platform18Customer Engagement & Cross-Channel Messaging Platform15Competitive Intelligence & Market Monitoring Platform14Business Intelligence & Augmented Analytics Platform13Marketing Data Aggregation & Connector Platform13Marketing Mix Modeling & Media Planning Platform12Product & Digital Analytics Platform11Digital Experience Analytics & Session Replay Platform10Ecommerce Analytics & Profit Intelligence Platform10Influencer Marketing Platform9Account-Based Marketing (ABM) Platform9Digital Shelf Analytics & Ecommerce Intelligence9Amazon Seller Tools & Marketplace Analytics9Social Listening & Consumer Intelligence Platform9AI Ad Creative Generation Platform8Email Marketing Software8Marketing Resource & Work Management Platform8Conversational AI Analytics & NLQ Assistant8Mobile App Attribution & Measurement Platform7Affiliate & Performance Marketing Platform7Customer Feedback & Text Analytics Platform6Location Intelligence & Geospatial Analytics Platform6Ecommerce Marketing Automation Platform6TV, Radio & OTT Ad Attribution Platform6URL Shortener, Link Tracking & Smart Link Platform6Lead Capture & Lead Management Software5Distributed/Local & Channel Marketing Platform5Loyalty & Customer Engagement Platform5Web Analytics Platform5Tag Management & Marketing Data Platform5Website Visitor Identification & Intent Platform5AI Decision Intelligence & Forecasting Platform5Call Tracking & Voice Marketing Analytics5CRM Software4Vertical Industry Analytics Platform4Market Research & Survey Analytics Platform4PR, Media Monitoring & Earned Media Platform4AI Sales Assistant & Revenue Intelligence4Generative AI Writing & Copywriting Assistant3Customer Engagement Platform for Restaurants & Local Businesses3Popup, Optin & Conversion Optimization Tool3Customer Journey Mapping Software3QR Code Marketing & Engagement Platform3Ad Fraud Detection & Traffic Verification Platform3Reporting & Report Automation Tool3Content Marketing Platform3ETL, Data Integration & Pipeline Platform3Mobile App Engagement & Marketing Platform3Reputation & Review Marketing Platform3Guest Experience & Hospitality CX Platform2AutoML & No-Code Predictive Analytics Platform2Interactive Content & Quiz Builder2Pricing Optimization & Competitive Intelligence2Landing Page & Funnel Builder2Work Management & Team Task Collaboration Platform2Inventory Forecasting & Demand Planning Software2Lead Distribution & Ping-Post Platform2Repricing & Marketplace Price Optimization Software2Sales Intelligence & Prospecting Platform2Local Listings & Multi-Location Marketing Platform2Generative Engine Optimization & AI Search Visibility Platform2Conversion Optimization & A/B Testing Platform for Ecommerce2Identity Resolution & Audience Data Platform (DMP)2Ad Serving & Ad Management Platform1Business Management Suite for SMBs1Sales Engagement & Dialer Platform1Hospitality & Guest CRM1Contact Center & Helpdesk Software1Conversation Intelligence & Speech Analytics1Machine Learning / MLOps Platform1Cloud AI/ML API & Developer Services1AI Learning & Course Creation Platform1Financial Planning & Analysis (FP&A) Platform1Agile & Software Development Collaboration Tool1Creative & Marketing Agency Project Management Software1Product Feed & Shopping Channel Management1Conversational Marketing & Chatbot Lead Capture1Event Marketing & Webinar Platform1Data Science Notebook & Collaboration Platform1Data Catalog, Governance & Master Data Management1People Analytics & Workforce Intelligence Platform1Appointment Scheduling & Online Booking Software1Data Lineage & Observability Platform1Digital Adoption Platform (DAP)1Approval Workflow & Decision Management Platform1Web Content Management System (WCMS) / Digital Experience Platform1Video Content Management & OTT Platform1Marketing Data Pipeline & Customer Data Infrastructure1Behavioral Health & Addiction Treatment EHR1SMS & Mobile Messaging Marketing Platform1Subscription & Recurring Billing Platform1Data Preparation & Self-Service Data Wrangling Tool1
558 products12 pages scraped of 12564 in category1 sponsored23 shortlisted
| # | Product | Rating | Reviews | Rec | Ease / Svc / Feat / Value | Description |
|---|---|---|---|---|---|---|
| 501 | 0 | 0 | - | – / – / – / – | Customer insights platform that combines the capabilities of data integration with deep AI-based Analytics for actionable insights Learn more about Oyster CDP | |
| 502 | 0 | 0 | - | – / – / – / – | First-party data collection software to improve your marketing data quality and attribution whilst complying with privacy legislation. Learn more about TraceDock | |
| 503 | 0 | 0 | - | – / – / – / – | Amalyzer is Amazon PPC software offering profitability insights, campaign comparisons, and extending beyond 60-day limits. Learn more about Amalyzer | |
| 504 | 0 | 0 | - | – / – / – / – | Access real-time data, through a centralized innovation dashboard designed to support R&D strategy. Learn more about Cypris | |
| 505 | 0 | 0 | - | – / – / – / – | Track sponsorship ROI and marketing performance across channels with automated analytics and reports. Learn more about Valiyou | |
| 506 | 0 | 0 | - | – / – / – / – | Vodevolution is an OTT platform enabling custom streaming channels with subscription, transaction, and ad-based models. Learn more about Vodevolution | |
| 507 | 0 | 0 | - | – / – / – / – | Market mix modelling powered by the gold-standard in econometrics and machine learning. Helping marketers make better decisions. Learn more about GrowthOS | |
| 508 | 0 | 0 | - | – / – / – / – | Campaignswell is an analytics platform that delivers AI-powered LTV and ROAS predictions for mobile apps and eCommerce businesses. Learn more about Campaignswell | |
| 509 | 0 | 0 | - | – / – / – / – | Kaidu is a privacy-safe platform tracking foot traffic, queue times, and heatmaps without cameras or personal data collection. Learn more about Kaidu | |
| 510 | 0 | 0 | - | – / – / – / – | Cloud-based platform that helps businesses track and forecast marketing and sales funnels. Learn more about FunnelTap | |
| 511 | 0 | 0 | - | – / – / – / – | Customer loyalty solution that helps businesses attract, retain, and grow their customer base. Learn more about Zoho Thrive | |
| 512 | 0 | 0 | - | – / – / – / – | It's an easy to use Omni-channel marketing & sales platform helping brand connect, engage & interact with customers, driving more ROI Learn more about Qnvert | |
| 513 | 0 | 0 | - | – / – / – / – | LiftLab's marketing effectiveness platform combines media experimentation with agile MMM so that you can optimize marketing spend & ROI Learn more about LiftLab | |
| 514 | 0 | 0 | - | – / – / – / – | Advanced analytics for tracking ROAS, LTV, and performance across all UA campaigns and platforms. Learn more about AdsAdvisor | |
| 515 | 0 | 0 | - | – / – / – / – | Flexible and Integrated data-marketing infrastructure (CDP/DMP) enabling advertisers and publishers to leverage their customers' data. Learn more about Mediarithmics | |
| 516 | 0 | 0 | - | – / – / – / – | Campaign is an email & SMS Marketing and transactional platform which integrates quality and responsability into your emails. Learn more about Campaign | |
| 517 | 0 | 0 | - | – / – / – / – | Customizable QR code generator and URL shortener, offering brand protection, consumer engagement, and analytics Learn more about ConnectQR | |
| 518 | 0 | 0 | - | – / – / – / – | Our solution gives Airports, retailers and public transport operators detailed spatial information about their customers in real-time. Learn more about Ariadne Maps | |
| 519 | 0 | 0 | - | – / – / – / – | Customer journey mapping tool in Japanese that enables LINE marketers, influencers, and salespeople to attract more customers and fans. Learn more about MicoCloud | |
| 520 | 0 | 0 | - | – / – / – / – | Marketing analytics built for brand-driven decision making. Learn more about Happydemics | |
| 521 | 0 | 0 | - | – / – / – / – | Accurat is software that turns real-world location data into actionable insights for retail, media, and app owners. Learn more about Accurat | |
| 522 | 0 | 0 | - | – / – / – / – | Profits Funnel is a platform that helps businesses build sales funnels, manage leads, automate workflows, and grow online. Learn more about Profits Funnel | |
| 523 | 0 | 0 | - | – / – / – / – | Augmented Analytics For Enterprise Learn more about HeartCount | |
| 524 | 0 | 0 | - | – / – / – / – | CommerceIQ is a platform that leverages machine learning, analytics, and automation to help retail eCommerce businesses optimize sales. Learn more about CommerceIQ | |
| 525 | 0 | 0 | - | – / – / – / – | Kitchn.io is the Facebook Ads automation toolkit with smart and powerful automation recipes. Set up in a few clicks & start saving time Learn more about Kitchn.io |