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Marketing Analytics
https://www.capterra.com/marketing-analytics-software/Niches in this category - the functional product types blended into "Marketing Analytics" (98)
Marketing Attribution & Analytics Platform64Marketing Reporting & Dashboard Platform46Marketing Automation Platform28Customer Data Platform & AI Personalization28Digital Ad Management & Optimization Platform23Social Media Management & AI Content Platform18SEO Content Optimization Platform18Customer Engagement & Cross-Channel Messaging Platform15Competitive Intelligence & Market Monitoring Platform14Business Intelligence & Augmented Analytics Platform13Marketing Data Aggregation & Connector Platform13Marketing Mix Modeling & Media Planning Platform12Product & Digital Analytics Platform11Digital Experience Analytics & Session Replay Platform10Ecommerce Analytics & Profit Intelligence Platform10Influencer Marketing Platform9Account-Based Marketing (ABM) Platform9Digital Shelf Analytics & Ecommerce Intelligence9Amazon Seller Tools & Marketplace Analytics9Social Listening & Consumer Intelligence Platform9AI Ad Creative Generation Platform8Email Marketing Software8Marketing Resource & Work Management Platform8Conversational AI Analytics & NLQ Assistant8Mobile App Attribution & Measurement Platform7Affiliate & Performance Marketing Platform7Customer Feedback & Text Analytics Platform6Location Intelligence & Geospatial Analytics Platform6Ecommerce Marketing Automation Platform6TV, Radio & OTT Ad Attribution Platform6URL Shortener, Link Tracking & Smart Link Platform6Lead Capture & Lead Management Software5Distributed/Local & Channel Marketing Platform5Loyalty & Customer Engagement Platform5Web Analytics Platform5Tag Management & Marketing Data Platform5Website Visitor Identification & Intent Platform5AI Decision Intelligence & Forecasting Platform5Call Tracking & Voice Marketing Analytics5CRM Software4Vertical Industry Analytics Platform4Market Research & Survey Analytics Platform4PR, Media Monitoring & Earned Media Platform4AI Sales Assistant & Revenue Intelligence4Generative AI Writing & Copywriting Assistant3Customer Engagement Platform for Restaurants & Local Businesses3Popup, Optin & Conversion Optimization Tool3Customer Journey Mapping Software3QR Code Marketing & Engagement Platform3Ad Fraud Detection & Traffic Verification Platform3Reporting & Report Automation Tool3Content Marketing Platform3ETL, Data Integration & Pipeline Platform3Mobile App Engagement & Marketing Platform3Reputation & Review Marketing Platform3Guest Experience & Hospitality CX Platform2AutoML & No-Code Predictive Analytics Platform2Interactive Content & Quiz Builder2Pricing Optimization & Competitive Intelligence2Landing Page & Funnel Builder2Work Management & Team Task Collaboration Platform2Inventory Forecasting & Demand Planning Software2Lead Distribution & Ping-Post Platform2Repricing & Marketplace Price Optimization Software2Sales Intelligence & Prospecting Platform2Local Listings & Multi-Location Marketing Platform2Generative Engine Optimization & AI Search Visibility Platform2Conversion Optimization & A/B Testing Platform for Ecommerce2Identity Resolution & Audience Data Platform (DMP)2Ad Serving & Ad Management Platform1Business Management Suite for SMBs1Sales Engagement & Dialer Platform1Hospitality & Guest CRM1Contact Center & Helpdesk Software1Conversation Intelligence & Speech Analytics1Machine Learning / MLOps Platform1Cloud AI/ML API & Developer Services1AI Learning & Course Creation Platform1Financial Planning & Analysis (FP&A) Platform1Agile & Software Development Collaboration Tool1Creative & Marketing Agency Project Management Software1Product Feed & Shopping Channel Management1Conversational Marketing & Chatbot Lead Capture1Event Marketing & Webinar Platform1Data Science Notebook & Collaboration Platform1Data Catalog, Governance & Master Data Management1People Analytics & Workforce Intelligence Platform1Appointment Scheduling & Online Booking Software1Data Lineage & Observability Platform1Digital Adoption Platform (DAP)1Approval Workflow & Decision Management Platform1Web Content Management System (WCMS) / Digital Experience Platform1Video Content Management & OTT Platform1Marketing Data Pipeline & Customer Data Infrastructure1Behavioral Health & Addiction Treatment EHR1SMS & Mobile Messaging Marketing Platform1Subscription & Recurring Billing Platform1Data Preparation & Self-Service Data Wrangling Tool1
558 products12 pages scraped of 12564 in category1 sponsored23 shortlisted
| # | Product | Rating | Reviews | Rec | Ease / Svc / Feat / Value | Description |
|---|---|---|---|---|---|---|
| 151 | 4.8 | 19 | - | 4.7 / 5.0 / 4.7 / 4.5 | Illustrate ROI with time-saving data capture. Scan business card data with OCR, capture data offline & easily integrate to your CRM. Learn more about Gather | |
| 152 | 4.8 | 19 | - | 4.4 / 4.9 / 4.6 / 4.7 | Elevate your marketing and sales with TrendSights: AI-powered insights, influencer detection & content creation. Maximize your ROI. Learn more about TrendSights | |
| 153 | 4.8 | 19 | - | 4.6 / 5.0 / 4.5 / 4.6 | Factors.AI is Marketing Analytics platform that helps improve your digital purchasing experience — across ads, web, and the CRM. Learn more about Factors.ai | |
| 154 | 4.8 | 19 | - | 4.4 / 4.7 / 4.9 / 4.7 | Pyze is the leading usage analytics and business process optimization platform to maximize user adoption, productivity, efficiency. Learn more about Pyze | |
| 155 | 4.7 | 19 | - | 4.7 / 4.9 / 4.4 / 4.2 | Trevor empowers your whole team to get answers from your data without using SQL, and then visualise, dashboard, export, and set alerts. Learn more about Trevor.io | |
| 156 | 4.7 | 19 | - | 4.5 / 4.9 / 4.4 / 4.9 | Built for media planners and media buyers, Bionic is the #1 Rated media planning and media buying software. Learn more about Bionic Media Planning Software | |
| 157 | 4.7 | 19 | - | 4.5 / 4.6 / 4.6 / 4.6 | Marketing Miner is an SEO tool for data-driven marketers. User-friendly interface and bulk data analysis features to save your time. Learn more about Marketing Miner | |
| 158 | 4.4 | 19 | - | 4.2 / 4.6 / 4.4 / 4.2 | Xnurta is an AI-powered ad optimization platform for Amazon Ads. Learn more about Xnurta | |
| 159 | 4.2 | 19 | - | 4.2 / 4.2 / 4.4 / 4.1 | AppTweak is an App Store Marketing & Intelligence Platform driven by data science. Learn more about AppTweak | |
| 160 | 4.1 | 19 | - | 3.4 / 4.1 / 4.0 / 3.6 | A cost-effective marketing analytics solution to help optimize your website and app conversion rates. Learn more about Kissmetrics | |
| 161 | 3.8 | 19 | - | 4.1 / 4.3 / 3.5 / 3.7 | Keatext helps you easily analyze and build a 360-degree view of your customer feedback to understand what drives customer satisfaction. Learn more about Keatext | |
| 162 | 5 | 18 | - | 4.3 / 5.0 / 4.9 / 4.9 | OWOX Data Marts - Free Forever Open-Source Self-Service Analytics Platform Learn more about OWOX BI | |
| 163 | 4.9 | 18 | - | 4.8 / 5.0 / 4.8 / 4.9 | Lowest Cost Call Tracking & Contact Center Solution for PPC, SEO, Social Media and Print. Record calls and analyze conversations. Learn more about AvidTrak | |
| 164 | 4.7 | 18 | - | 4.2 / 4.6 / 4.2 / 4.2 | MikMak provides eCommerce enablement and analytics software for multichannel brands to convert global customers. Learn more about MikMak | |
| 165 | 4.3 | 18 | - | 4.3 / 4.5 / 4.4 / 4.6 | Trackier is a performance and mobile marketing software that enhances ROI by creating, automating, measuring, and optimizing campaigns. Learn more about Trackier | |
| 166 | 4.8 | 17 | - | 4.5 / 4.9 / 4.8 / 4.6 | Roivenue is a marketing analytics software built to maximize campaign ROI through data-driven attribution and integration. Learn more about ROIVENUE | |
| 167 | 4.8 | 17 | - | 4.7 / 4.6 / 4.5 / 4.5 | Web intelligence suite that helps analyze content and deliver real-time insights for digital publishing to enhance readership. Learn more about Chartbeat | |
| 168 | 4.6 | 17 | - | 4.6 / 4.3 / 4.3 / 4.4 | BL.INK is a URL shortener and link management software designed for enterprises. Learn more about BL.INK | |
| 169 | 4.5 | 17 | - | 4.4 / 4.6 / 4.4 / 4.5 | Tercept fully automates fetching, transforming, mapping & visualizing your structured & unstructured data from any kind of data source. Learn more about Tercept | |
| 170 | 4.4 | 17 | - | 4.5 / 4.9 / 4.1 / 4.5 | QMs Marketing Intelligence Platform consolidates data silos into a centralized marketing hub. Learn more about Basis Technologies | |
| 171 | 4.4 | 17 | - | 4.0 / 3.8 / 4.2 / 3.6 | The Demandbase One Smarter GTM™ platform helps teams hit their revenue goals using Account Intelligence, throughout the buyer journey. Learn more about Demandbase One | |
| 172 | 4.4 | 17 | - | 4.2 / 4.5 / 4.1 / 4.2 | Content operations management software that helps you create and distribute meaningful content to support the buyer journey. Learn more about Kapost | |
| 173 | 4.3 | 17 | - | 4.4 / 4.5 / 4.4 / 4.3 | CAKE, a trusted global provider of performance marketing software solutions for affiliate marketing, lead distribution, & e-commerce. Learn more about CAKE | |
| 174 | 5 | 16 | - | 4.9 / 5.0 / 4.7 / 4.9 | Salespanel is a B2B lead gen, analytics, & customer journey tracking tool. Plug first-party data to your CRM & reveal qualified leads. Learn more about Salespanel | |
| 175 | 4.9 | 16 | - | 4.7 / 5.0 / 4.9 / 5.0 | Ad tracking tool designed to manage and optimize all marketing campaigns in one place. Learn more about CPV Lab Pro |